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How AI marketing technology has boosted eCommerce stores

Customer Think

Marketers get closer to true personalization- an essential part of customer retention The Covid-19 pandemic is undeniably one of the driving forces in the newest rise of eCommerce. When the lockdowns were announced worldwide, people had to look for a way to purchase their necessities within the confines of their own homes.

eCommerce 116
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Sales velocity – a guide to what it is and how to calculate it, with formula and examples

PandaDoc

You may be in several markets and have many target audiences. Likewise, you can calculate sales velocity for different teams, products, regions, and markets. At the same time, the average deal value in B2C industries such as retail and ecommerce is much lower than that of B2B. Not every transaction is created equal.

B2C 52
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Incremental sales explained in a guide with formula, examples, tips, and best practices

PandaDoc

Regularly keeping track of incremental sales is one of the best ways of determining how best to allocate your marketing resources. In this article, you’ll find out how to calculate incremental sales for any given marketing campaign, as well as some useful tips and best practices on how to maximize this metric.

Sales 52
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What is Customer Retention? 8 Best Strategies [+Apps]

Tidio

The great entrepreneur recognized that customer retention begins with a genuine relationship. His customer retention strategy will work for your business, too. In this guide: What customer retention is and why it matters for your business. 8 customer retention strategies to build authentic relationships. The best part?

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5 ways a digital storefront can boost your B2B sales

PandaDoc

As digital shoppers use their smartphones and laptops to spend their way to record levels of online sales, consumer preference for digital shopping is rapidly spilling over into the B2B market. In the United States, business-to-business eCommerce is expected to notch $1.8 trillion, or 17% of all B2B sales , by 2023.

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Why Protecting Your Customer’s Information Is Crucial And How To Achieve It?

Apptivo

Maintaining client loyalty, especially via openness, maximizes customer retention. Also, such companies may enjoy a market value premium of up to 400% over their competitors. When you emphasize client retention, you establish a loyal customer base and inspire brand advocates to endorse your goods and services.

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4 ways you can use customer segmentation to increase sales

PandaDoc

Understanding your target audience is the first step to effective marketing and sales strategy. Upsell is a quite popular technique in a B2B niche since marketers are always interested in upgrading their users. This is especially important for B2C or B2B eCommerce. Build customer retention strategy. Source: SocialPilot.

B2C 59