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Trends in 2021: How Email Automation Tools Are Changing

Agile CRM

One thing is clear –marketing plans change in the wink of an eye. In the same way, the marketing industry as a whole, changes and evolves rapidly with changes in the socio-political and economical segments. This is why it is important to stay on top of the latest trends in marketing.

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International Marketing Benchmark 2024 from Meridian West – AI dominates the agenda

Red Star Kim

At the end of January, I attended a PM Forum (with Icon and Managing Partners Forum ) webinar where Alastair Beddow | LinkedIn of Meridian West presented the latest international benchmark results. In its 12 th year – it obtains the opinions of around 100 CMOs from professional service firms. The list feels a little inward looking.

Marketing 130
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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. And targeting approaches and tools are helpful in promoting coaching conversations with fee-earners.

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A 5-minute guide to drip campaign marketing

Insightly

Consumers know exactly what they want and how they want it, but sometimes, they need a gentle nudge. This trend has given rise to the concept of “lead nurturing” through various digital channels. One particular avenue that has stood the test of time is email marketing. billion email users worldwide.

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Highlights from SAMA’s 2021 Annual Conference

Arpedio

June 2, 2021. Highlights from SAMA’s 2021 Annual Conference. Ulrik Monberg | June 2, 2021. Highlights from SAMA’s 2021 Annual Conference. ? Back to blog. We see a clear trend where SAM is moving from being an individual sport to becoming more of a team sport. by Ulrik Monberg. |.

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COVID-19 Trends – Post-Pandemic Channel Strategy

Apptivo

With the virus still at its raging phase, people around the globe are trying to adapt to the changing situations and plan their way out of the pandemic. The one major aspect where businesses are confused as to plan their future actions and how to plot their post-pandemic strategy.

CRM 71
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12 CRM Best Practices to Follow in 2021

Agile CRM

These numbers point to the fact that more and more companies have started realizing the benefits of CRM automation and Customer Relationship Management as a whole. CRM has in fact evolved beyond being just a tool to manage customers or contacts. CRM software has grown to be one of the biggest software markets in the world now.

CRM 52