article thumbnail

Overcoming Key Challenges in Account Management

Arpedio

In today’s competitive business landscape, effective account management plays a pivotal role in fostering long-term client relationships and driving sustainable growth. It encompasses various tasks such as understanding client objectives, coordinating internal resources, and providing personalized support and solutions.

article thumbnail

Elevating Account Management Through Metrics and KPIs

Arpedio

Demonstrating Value to Clients: Clients, just like any stakeholder, appreciate transparency and evidence of value. Sharing these insights with clients not only builds trust but also reinforces the value proposition of your services. Retention Rate: Retaining clients is often more cost-effective than acquiring new ones.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

Another aspect of the culture shock is that in professional services we refer to clients rather than customers. I’ve found some fee-earners don’t contribute to the smaller projects which subsequently slows the larger project down There are focused workshops on achieving buy-in and stakeholder management.

Media 130
article thumbnail

Account Management vs Customer Success Explained

Arpedio

Understanding the Basics of Account Management The complexities of client relationship management and the nuanced strategies that underpin successful account management are essential knowledge for any professional seeking to navigate the intersection of customer engagement and business growth strategy.

article thumbnail

Key account management best practices

Arpedio

Introduction to account management best practices Navigating the realm of account management requires more than just managing client relationships – it’s about fostering strategic partnerships that drive mutual growth, and propelling success for both your clients and your business. Superior together.

article thumbnail

The Wild West, Cher and Covid – Reflections from a Referrer Management workshop (June 2022)

Red Star Kim

Alongside generating new business directly from clients and developing existing client relationships, referrer management was seen as vital to generate revenue and profit – particularly for those reliant on commercial transactions in B2B and consumer clients in B2C. We tried out various tools (e.g.

article thumbnail

A Comprehensive Guide to Relationship Management

DemandFarm

Effective relationship management transcends mere customer satisfaction—it’s a strategic endeavour that involves nurturing deep connections that foster loyalty, satisfaction, and mutual growth. What Is Relationship Management with an Example? What Does a Relationship Manager Do? Their responsibilities include: 1.