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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. Once you’ve established which customers have the highest likelihood of strategic success, you need to structure your organization around the needs of the customer and create a customer-centric organization that drives co-created innovation.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. Its mission is to handle defined strategic key accounts.

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7 Creative Ways Sales Reps Are Using AI

Hubspot Sales

Content Creation Generative AI tools like HubSpot’s Content Assistant can write copy for sales messages, proposals, or custom landing pages. 18% of sales professionals use AI for content creation, making it the most popular use case. Generative capabilities can produce visual reports for you to share with key stakeholders.

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Key Takeaways From SAMA 2023 Annual Conference

Arpedio

We were treated to an abundance of captivating keynote speeches and 200+ sessions that delved headfirst into the theme of this year’s Annual Conference: “ Evolving to meet the challenge in an ever-changing SAM environment “ And it’s safe to say we truly got our money’s worth! 30% of customers actually agree.

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June 12 – Customer Success Jobs

SmartKarrot

Apply here: [link] Role: IT Customer Success Specialist Location: Littleton, CO, United States (On-site) Organization: City of Littleton As IT Customer Success Specialist, you’ll identify and fix hardware and software issues with computers. Analyses the project’s requirements and task scope, then advises stakeholders.

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Jan 10 – Customer Success Jobs 

SmartKarrot

Refining and adding to the initial strategy laid out in sales for key accounts through collaboration with all key internal and external stakeholders. Grow annual year-over-year contracted revenue, and fully realized margin by developing relationships with key decision-makers and operational stakeholders in strategic accounts.

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The AI Framework for Business Transformation

OnStrategyHQ

What are the top needs we meet for our customers? Which regulations do your organization need to comply with and which relevant stakeholders need to be brought into the room so everyone can be involved in the conversation? If any of your current goals meet the criteria above, it can be vetted as an AI opportunity.