Brooks Group

MARCH 6, 2023

From negotiation to messaging personalization, sales managers and employees can improve their communication skills with anybody by taking enterprise sales training. Understanding your clients is essential to communication and sales in the business world. annual increase in contract value.

Sales Training 52

Sales Training Sales Decision-making Stakeholders 52

Brooks Group

APRIL 17, 2023

What Is the Best Enterprise Sales Training? Enterprise selling is sometimes overlooked in companies’ training because the sales process focuses more on other parts of the training deemed more important. However, enterprise selling is one of the most important parts of company sales training.

Sales Training 52

Sales Training Negotiation Sales Decision-making 52

Brooks Group

FEBRUARY 28, 2023

Why Should You Consider Virtual Sales Training Programs? The shorter time frame allows for faster concept adoption, ultimately leading to better sales performance. Furthermore, virtual classrooms can offer more flexibility in terms of pace and level of detail than traditional training methods.

Sales Training 52

Sales Training e-Learning Sales Digitalization 52

Brooks Group

SEPTEMBER 15, 2022

Sales teams are the backbone of any company. This is often due to a lack of training in areas that sales professionals need to succeed. Sales team training can greatly improve the effectiveness of your sales team, resulting in higher sales and increased profits. Improved Communication.

Sales Training 52

Sales Training Sales Negotiation Communication 52

Brooks Group

JANUARY 19, 2022

According to CSO Insights, 94% of businesses have increased their targets but only 44% believe their sales strategy is able to help them hit those goals. Because making sales is the way that revenue is generated, many companies make the mistake of focusing all their efforts on the sales team, frequently ignoring other departments.

Sales Training 52

Sales Training Organization Sales Communication 52

Brooks Group

MARCH 25, 2024

Winning sales teams, even those from different industries, have one thing in common: they use a repeatable sales process. As a result, they’re consistent, they follow best practices, they replicate the habits of their A-players, and they reinforce the process with sales team training. The data backs this up.

Negotiation 81

Negotiation Sales Training Decision-making Sales 81

Brooks Group

OCTOBER 13, 2023

Sales training is essential to your company’s success. It’s a powerful tool for developing the full potential of every sales professional on your team. The Brooks Group’s training programs are led by expert sales trainers (aka facilitators) with real sales experience.

Facilitation 92

Facilitation Sales Training Sales Decision-making 92

Brooks Group

OCTOBER 13, 2022

Sales team training is an essential investment for any organization. When individuals and teams undergo sales training, they learn the skills and techniques needed to be successful in sales. However, not everyone knows how to make the most of their team sales training.

Sales Training 52

Sales Training Energy and Utilities Sales Negotiation 52

Brooks Group

APRIL 23, 2024

A sales career can be exhilarating and rewarding—offering the potential for high earnings, flexible schedules, and the chance to work directly with a diverse range of customers. As you consider whether a sales career is the right fit for you, it’s crucial to understand both the upsides and the downsides.

Sales Training 68

Sales Training Sales Decision-making Negotiation 68

Brooks Group

FEBRUARY 1, 2024

Ramping new sales reps quickly is a pivotal factor separating successful sales organizations from those that underperform. Data from our 2024 Sales Leader Trend Report shows that 87% of successful teams have extensive, structured onboarding. Here are 4 ways a common language helps get new sales reps up to speed quickly.

Onboarding 77

Onboarding Sales Sales Training Communication 77

Brooks Group

APRIL 18, 2024

Storytelling in sales is a skill. But for storytelling to be truly effective in sales, your sales professionals have to nail both the timing and the delivery. Benefits of Storytelling in Sales There are quite a few reasons why storytelling is a natural fit for sales. Stories, on the other hand, are more memorable.

Sales 95

Sales Decision-making Sales Training Communication 95

Brooks Group

DECEMBER 13, 2023

Sales is a numbers game, but evaluating your sales reps’ performance involves much more than looking at a final revenue number. Revenue may be the ultimate performance indicator, but as a sales leader you should investigate the “why” behind a final result to truly improve the success of your sales team.

Sales 94

Sales Sales Training Communication Meetings 94

Brooks Group

AUGUST 8, 2023

The DISC personality assessment has become a popular tool for understanding behavior and communication styles. For sales teams, understanding each sales professional’s personality can help align strengths and weaknesses to create a high-performing sales force. How does DISC help sales professionals?

Sales Management 72

Sales Management Management Sales Sales Training 72

Brooks Group

APRIL 10, 2024

In sales, it means staying focused. In the race to finish the quarter strong, prospecting often gets put on the back burner while sales professionals work on closing open opportunities. But your sales team needs to be able to do both: fill the pipeline with highly qualified prospects and keep deals moving. But it’s tough.

Sales 88

Sales Media B2B Publishing 88

Brooks Group

MAY 2, 2024

Sales and emotional intelligence go together like skiing and snow. Yet many sales leaders focus on building their team’s hard skills and neglect sales emotional intelligence or “ soft skills.” Yet many sales leaders focus on building their team’s hard skills and neglect sales emotional intelligence or “ soft skills.”

Emotional Intelligence 83

Emotional Intelligence Sales Decision-making Sales Training 83

Brooks Group

SEPTEMBER 14, 2023

Why Is Sales Coaching Important for Revenue Growth? Sales coaching gives sales professionals the mentoring they need to resolve critical skills competency gaps and be more productive. One-on-one coaching is an essential way to supplement group training sessions, with topics that are tailored for each individual.

Sales 91

Sales Sales Training Sales Management Onboarding 91

Brooks Group

APRIL 25, 2024

You’ve got to keep plugging when you work in sales. But the most successful sales professionals understand the value of cultivating long-term relationships with their customers. Your customer service team and your sales team both serve the same purpose: to support customers and improve the bottom line.

Customer Success 52

Customer Success Supply Chain Sales Sales Training 52

Brooks Group

MAY 9, 2024

Is your sales team leaving opportunities on the table because of poor questioning? Asking consultative sales questions is a critical skill many sellers overlook in their rush to close. When you understand your customers better, you can offer solutions that meet their needs, making it more likely to close a sale.

Sales 52

Sales Decision-making Sales Training Facilitation 52

Brooks Group

OCTOBER 11, 2023

Planning your sales kickoff or national sales meeting? Your sales keynote speaker will set the tone for the rest of the event. A great speaker can help motivate your sales team, elevate your mission, and drive results. Step 1: Ask Your Sales Team The ultimate goal of a sales kickoff is to improve sales performance.

Sales 93

Sales Sales Training Meetings Media 93

Brooks Group

MARCH 6, 2024

Sales effectiveness is your sales professionals’ ability to achieve their goals and objectives efficiently and successfully. Sales effectiveness also corresponds with the return your organization gets from its sales investment. But improving sales effectiveness is a complex task that few organizations do well.

Organization 84

Organization Account Management Sales Sales Training 84

Brooks Group

APRIL 9, 2024

Lack of clear authority, conflicting priorities, and the logistics of keeping 7, 10, or 12 people in the loop make the B2B buying process an increasingly tough sale. But with the right skills and tactics, sales leaders can equip their teams to overcome challenges and win these deals.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Brooks Group

JANUARY 24, 2024

This is good news for B2B sales teams that have faced economic headwinds, shrinking customer budgets, and delayed or canceled purchasing decisions. But even throughout this tough period, some sales organizations have found a way to meet or exceed targets—and feel confident in their ability to do it again this year.

Supply Chain 97

Supply Chain Negotiation Sales CRM 97

Brooks Group

SEPTEMBER 26, 2023

Sales kickoff season is here. It’s time to plan your sales strategy, train your sales professionals, crank up the energy, and motivate everyone for the next year. But in this unpredictable economy, sales organizations must be more agile and resilient than ever. But coordinating all the right elements can be tricky.

Sales 76

Sales Meetings Sales Training Prioritization 76

Brooks Group

FEBRUARY 6, 2024

Does your team have a sales process? If not, you may see confusion, lackluster sales performance, and missed quotas. That’s because sticking with a sales process correlates with success—and lack of adherence is a problem at many organizations. What Is Sales Process Adherence? If yes, great. That’s an important first step.

Sales Training 52

Sales Training CRM Sales Meetings 52

Brooks Group

FEBRUARY 16, 2024

Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. EI is also the foundation of sales, and the gateway to all of that is empathy.

Emotional Intelligence 82

Emotional Intelligence Sales Sales Training Decision-making 82

Brooks Group

JULY 14, 2023

Now, instead of focusing on transactional sales, salespeople must be capable of building long-term relationships beyond the initial sale and maintain their standing as trusted business advisors to your customers. A consultative sales approach is the skill they need in order to do that. What Is a Consultative Sales Approach?

Sales 72

Sales Sales Training Brainstorming Communication 72

Brooks Group

APRIL 4, 2023

Required Skills For Sales Associates Sales associates work in fast-paced environments that are full of retail environment customers. The sales career is vast and contains many sales positions which require strong organizational and complementary skills. What is a sales associate?

B2C 52

B2C Interpersonal Skills Retail Sales 52

Brooks Group

AUGUST 28, 2023

If you haven’t already, it’s time your sales team abandons outdated “used car sales” tactics to reach their quota. So, sales organizations need focus on improving their sellers’ sales skills and strategic thinking abilities. Customers today have more information, more choices, and freedom.

Sales 61

Sales Suppliers Decision-making Sales Training 61

Brooks Group

NOVEMBER 10, 2023

Sales leaders, the driving force behind a company’s revenue generation, understand that time is of the essence. At the same time, deals take longer to make their way through the sales process than they used to. In a dynamic and competitive world, sales efficiency is paramount. That’s true in any sales landscape.

Value Proposition 52

Value Proposition Negotiation Sales Decision-making 52

Arpedio

FEBRUARY 14, 2024

Welcome to our comprehensive guide on achieving sales excellence and driving business growth. In today’s competitive business landscape, sales performance and effectiveness are crucial to the success of any organization. Sales performance is the measurement of the results achieved by the sales team and individuals.

Business Growth 52

Business Growth Sales Sales Training Decision-making 52

Brooks Group

MAY 24, 2022

In this day of supply chain issues and extended delivery times, their sales teams are struggling to stay motivated. What’s a sales manager to do? Empathy is needed in the communication we expect of our customers today, and it is just as important with our teams. Today, more and more clients are sharing a common problem.

Supply Chain 52

Supply Chain Sales Management Suppliers Management 52

Brooks Group

NOVEMBER 8, 2023

A sales strategy is the answer to a simple question: ‘Why am I doing the things I’m doing?’ In sales, your goal may be to own a certain share of the market. To do that, the company needs to win a set percent of deals in the sales pipeline. Your sales strategy is a long-range plan for reaching your goal.

Supply Chain 74

Supply Chain Sales Sales Training Organization 74

Brooks Group

AUGUST 2, 2023

As we round out the dog days of summer, most of us have two things on our minds: Getting our sales force back on track from the summertime lull, and The start of the football season These two things might seem unrelated at first glance. We can go on the joint sales calls, give the correct feedback, and coach until we’re blue in the face.

Sales 70

Sales Sales Training Leadership Sales Leadership 70

Brooks Group

NOVEMBER 14, 2023

What is a sales strategy? Every sales leader understands there are pitfalls to building a sales strategy. Many sales teams engage in activities that are working against them, without even realizing it. This post walks you through the four pitfalls of sales strategy and provides best practices to avoid them.

Supply Chain 52

Supply Chain Sales Sales Training Meetings 52

Brooks Group

MAY 19, 2021

We are of course talking about sales and marketing, two very critical business units to any organization that would rather fling their toys at each other than play nicely. Indeed, sales and marketing have a history of what I’ll call non-cooperation. With so much competition, and so much at stake, the name of the game is harmony.

Marketing 98

Marketing Sales Value Proposition Sales Training 98

Brooks Group

MAY 14, 2024

It goes far beyond simply knowing the features and benefits of what you’re selling—it requires active listening skills and the right sales questions. When you take the time to actively listen and ask the right sales discovery questions , you gain valuable insights into their motivations, priorities, and decision-making criteria.

Sales Training 52

Sales Training Decision-making Meetings Prioritization 52

Brooks Group

SEPTEMBER 7, 2023

The success of any substantive change to your sales approach relies on company-wide buy-in. This is the type of change that can potentially lengthen the sales cycle and confuse your consultative sales professionals. Will you reorganize or rebalance your consultative sales professionals’ time? This was a red flag for me.

Account Management 52

Account Management Management Account Planning Sales 52