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How We Can Align our Corporate Strategy and Supply Chain Strategy

Flevy

Most organizations struggle to find a true strategic fit between their Corporate Strategies and their Supply Chain Strategies. For most organizations, they operate within a highly complex and globally interconnected Supply Chain. Each archetype is characterized by its Customer Value Proposition.

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The Future of SAM – Revisited

Strategic Account Management Association

From all this, we stress tested long-held views about strategic account management. Karen Passmore is Partner at the management consulting firm McKinsey and Company where she works on organizational design and go-to-market strategies with a focus on breaking down organizational silos. “Don’t look at SAM programs in isolation,” says Kahn. “We

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Does Your Strategic Planning Process Incorporate Customer Value?

Luminas Strategy

As managers we, of course, believe that our organizations have a unique value proposition and that our offerings somehow provide us with a competitive advantage even if we are unable to articulate how this occurs. The Luminas Customer Value Xcelerator® (CVX) will help you know with certainty how to win with your customers.

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What is the value chain? Value chain definition, model, and examples

Zendesk

In this piece, we cover: Value chain definition. Benefits of value chains. Porter’s value chain. Value chain vs. supply chain. How to create a value chain model. Value chain example. Value chain analysis. Value chain definition.

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“We’re all account managers now”

Mercuri International

This is where the transition from sales representative to a more ‘account manager’ style role becomes relevant. To be able to reduce the customer’s concern over risk, the salesperson needs to be able to reassure them that the proffered solution is exactly fit for purpose and will offer an optimal return on investment. The solution?

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Six Building Blocks for Revitalized B2B Marketing and Sales

Luminas Strategy

While grabbing the “low hanging fruit,” you can progress slower moving, multiyear technology investments, such as enterprise resource planning, customer relationship management, or content management systems, which often take a year and a half to three years to deliver returns.

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Current Challenges in B2B Wholesale

QYMATIX

Between supplier price pressure, supply chain problems and customer anger: Why wholesalers win with value-based customer management. Which customers can order quantities be reduced in view of the supply chain problems and which are better off not in the interests of the company itself?

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