Red Star Kim
DECEMBER 22, 2022
At the “Being more strategic” PM Forum workshop a week or so ago, half of the delegates were in management roles. Many were attached to specific practice groups and some had firm-wide roles.
Strategic Planning and Management Insights
DECEMBER 21, 2022
As we approach the end of 2022, it's a good time to reflect on the year that has passed. If you're taking a break over the holidays, this could be the ideal time to reflect on your year's highs and lows.
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CMOE
DECEMBER 21, 2022
Many things can feel outside of our control or reach. For instance, a person can ask for a raise or promotion, but whether they receive the advancement is not a decision they directly get to make and is ultimately beyond their control.
The Center for Sales Strategy
DECEMBER 20, 2022
Congratulations! You’ve (almost) made it through 2022, and a New Year is upon us. Over the past few years, businesses have undergone many unforeseen challenges and changes. With all the 2023 business predictions being published, there’s no sign that these changes and challenges will slow down.
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Intent signal data comes in two types: either companies or individuals signaling interest in products like yours. Which kind of data delivers more advantages to B2B marketers? It depends. Get this infographic to learn about the advantages of intent-based leads and how you can most effectively use both types of data.
Account Manager Tips
DECEMBER 28, 2022
Listen to this article. Your LinkedIn profile photo represents YOU. It tells the world who you are. Take a good, hard, long look at your current photo. Are you happy with it? I hope so. But if you're not, you better do something about it.
Strategic Account Management Association
DECEMBER 12, 2022
Learning about a customer's journey prior to their need is the gateway to finding solutions. The post Understanding What Your Customer Needs to Solve appeared first on Strategic Account Management Association. Healthcare Uncategorized Customer knowledge customer-centricity SAM
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
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Sales Readiness Group
DECEMBER 19, 2022
Providing regular, constructive feedback to sales representatives on their performance is an important part of their development, and long-term success, and an essential part of your role as a sales manager.
RAIN Group
DECEMBER 2, 2022
Client loyalty can make or break a company. Loyalty is tied to buyer satisfaction and their experience buying from you—but it’s tough to earn. Fred Reichheld, author of?
The Center for Sales Strategy
DECEMBER 14, 2022
We call ourselves account executives and consultants, but do we behave like consultants? Or do we act more like salespeople who are just there to close a deal and cash a commission check? When I started working straight out of college, I sold advertising for a local radio station.
Customer Think
DECEMBER 11, 2022
Metaverse is an emerging technology developed by Meta that is going to revolutionalise the online gaming industry. The technology is still in the development phase and there is already a significant amount of hype around it.
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Intent signal data helps B2B marketers engage with buyers sooner in the sales cycle. But there are many confusing terms used to describe intent data. Read this infographic to better understand three common areas of confusion.
Brooks Group
DECEMBER 14, 2022
“The secret to selling is to be in front of qualified prospects when they’re ready to buy, not when you need to make a sale.”. Bill Brooks, Sales Techniques. The Perfect Time for Reflection.
Red Star Kim
DECEMBER 2, 2022
It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives.
OnStrategyHQ
DECEMBER 2, 2022
What is a PESTLE Analysis. A PESTLE analysis examines external market factors – including Political, Economic, Social, Technological, Legal, and Environmental – and market trends that might impact your organization’s direction, performance, and position in the marketplace.
Crank Wheel
DECEMBER 7, 2022
It’s great to establish a good relationship with a lead but the real moment of truth is when they agree to sign up for or purchase a product or service, but what is the best way to get to that final point of the sale
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The Center for Sales Strategy
DECEMBER 7, 2022
If you are like me, the idea of your sales team working remotely was beyond your imagination. Every once in a while, you might hear a rumor about a salesperson that worked from home a couple of days of the week, but they were more like myths than reality.
Customer Think
DECEMBER 12, 2022
Knowing the ROI of customer experience helps to fund CX projects and make intelligent investments in customer experience. But a deeper examination into the question about CX return on investment gets to the heart of what customer experience means for y.
Brooks Group
DECEMBER 27, 2022
What Are Sales Goals? The business world sometimes has a tendency for complicating simple concepts. While there may be more elegant and creative definitions for a sales goal, let us define a sales goal as the total number of sales your team is responsible for obtaining within a fiscal period.
Agile CRM
DECEMBER 13, 2022
The market for SEO tools has grown significantly in recent years, as more and more businesses have come to realize the importance of search engine optimization (SEO) for their online success.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
Flevy
DECEMBER 10, 2022
When new technologies and competitors disrupt markets , many enduring organizations exert to keep going. Possible reasons for disruption may be multiple but one of them is inadequate preparation to develop new products and services during uncertain times.
RAIN Group
DECEMBER 19, 2022
It seems like the world of sales is moving at a breakneck pace. Between new digital tools, hybridized sales teams, and economic shifts, it can feel overwhelming to keep up with everything. And it can be tempting to try to be everywhere and do everything at once just to stay competitive.
The Center for Sales Strategy
DECEMBER 13, 2022
With the holidays looming ahead and the new year not far behind, there’s no better time to start looking for gifts for your sales team that will show they’re appreciated. However, when considering gifts for your salespeople, some level of personalization can go a long way.
Customer Think
DECEMBER 20, 2022
No matter what business you are in, success depends on a good marketing strategy. A well-executed marketing strategy will help you attract your target audience, keep people interested in your offerings, and expand your reach.
Speaker: Pam Didner - B2B and Tech Marketing Consultant
Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!
OnStrategyHQ
DECEMBER 9, 2022
PESTLE Analysis Examples. Before We See PESTLE Analysis Examples, Let’s Recap on the Basics. A PESTLE analysis looks at the macro trends in the surrounding environment of a certain business or organization.
Software Sales Guru
DECEMBER 19, 2022
You Can’t Win a Conversation High pressure selling and arguing with a buyer’s objections will push them in the opposite direction and eliminate trust. Avoid whack-a-mole objection handling. Whacked buyers may stop voicing their concerns. That doesn’t mean the concern is resolved.
Flevy
DECEMBER 8, 2022
A “megatrend” is a large-scale pattern or movement that has a major, long-lasting impact on business and society. Examining Megatrends to interpret global intricacies has a long history that goes back to mythology.
Nutshell
DECEMBER 22, 2022
The post The complete guide to writing much better marketing emails appeared first on Nutshell
Speaker: Michelle Meyer, Founder and CEO of MatterProviders
Michelle Meyer is here to walk you through the future of supply chain strategy, and why your current approach is probably not working. In this exclusive webinar, she will explore ways to develop and perfect your new supply chain design in this post-pandemic era of economic uncertainty.
The Center for Sales Strategy
DECEMBER 12, 2022
When was the last time you heard someone use the words “artificial intelligence”? A decade ago, it might have been sparingly, but today we hear the term daily.
Customer Think
DECEMBER 29, 2022
A simple recruiting mistake, like a poorly crafted job description, can hamper your chances of attracting the right talent. However, having the proper hiring process allows you to recruit the best candidates to help your organizations grow.
CSSP
DECEMBER 30, 2022
technology cycle curve (source: Wikipefia). New technologies follow a fairly well-understood “ curve ”. We can think of these curves in terms of profitability, but this is oversimplifying things.
Software Sales Guru
DECEMBER 5, 2022
A Lesson from a Sales Split Test: We Benefit from More Structure than We Like The Accidental Sales Split Test I started a call recording and coaching program with a client who had two sales teams.
Advertiser: ZoomInfo
More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.
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