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Microlearning on the go: 6-packs of Closing Time, the show for go-to-market leaders

Insightly

As you’re out and about, you may want to use that time to improve your go-to-market knowledge and stay up to date on the latest trends. Closing Time is the podcast and YouTube Show designed for go-to-market leaders. Let’s explore 5 curated collections of episodes for professionals in different disciplines of go-to-market.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Table of Contents How can Sales and Marketing collaborate? Let’s take a closer look with some examples: Product datasheets.

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5 Ways Sales Professionals Can Leverage Async Video to Crush Quota, According to Loom's VP of Revenue

Hubspot Sales

For the last six years, I’ve been an avid user and champion of using async video in my day-to-day as a seller — well before joining Loom to lead its Sales and Customer Success teams. I’ve seen the benefit of async video messages to close deals and build prospect relationships as both a quota-carrying seller and a sales team leader.

Sales 113
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5 Easy Marketing Ideas for Small Businesses in 2022

Outbound Engine

If your marketing tactics have stayed the same year after year, it may be time to try something new. Without further ado, here are our five small business marketing ideas for 2022: 1. Try your hand at video testimonials. Why should you make the extra effort to get video testimonials? Video converts!

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Video series for go-to-market leaders launches

Insightly

Sales, marketing and customer success leaders face the near-impossible task of growing their companies while still staying abreast of industry trends. That task just got a little easier with the introduction of Closing Time , a weekly video series with actionable insights for everyone in a go-to-market role. .

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WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

Lifecycle marketing is the holistic approach of getting new buyers and converting them to be customers. Marketing is as much an art as it is a science! A master marketer understands the nuances of customer behavior and establishes an emotional connection with them, therefore it is an art. What is Lifecycle marketing?

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How to Sell Services Online

Hubspot Sales

Selling services online means reaching a wider audience compared to selling services at a brick-and-mortar location, but marketing to everyone will not help you get the customers you need to drive sales. For example, a website designed to sell online services needs to include: pages detailing the services available, CTAs, photos, and videos.

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