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Tips for Building a Highly Effective Sales Training Program

Brooks Group

More than ever, sales professionals need sales training programs that can help them keep pace with the demands of the modern sales process. Sales training pays off in many ways. A recent study by Accenture found that every dollar spent on training got a $4.53 What is Sales Training?

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training. Selling challenges in professional services: Sales processes and skills. Their fee-earners are often in the same boat.

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The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

in 2013 on hiring sales training companies, one of the top five outsourced training expenditures, according to Training Industry. Clearly, if your team needs sales training, there's a lot of options out there. And my favorite is " 3 Components Every Value Proposition Must Have.".

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Improving Sales Efficiency: How to Accelerate Sales Cycles

Brooks Group

But before investigating the sales process, take a look at three key elements of sales that have changed over the past few years: the decision matrix, value proposition, and ROI. More CFOs and cross-functional executives are appearing in deal meetings and the buying process has expanded from traditional steps.

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13 Best Consultative Sales Questions

Brooks Group

With a consultative sales approach, sales professionals can uncover valuable information about the customer’s pain points, goals, and preferences by asking insightful and open-ended questions. When you understand your customers better, you can offer solutions that meet their needs, making it more likely to close a sale.

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Coaching for Impactful Sales Calls

Revenue Storm

“Pick me up at the airport and you can brief me about the client on our way to the meeting.” As a sales leader, have you ever asked one of your salespeople to do this? As a young salesperson, I believed just getting one of my senior executives to meet a client was a success, often disregarding the achievement of a tangible outcome.

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Unlock Apply: The 4th Key Fundamental of IMPACT Selling®

Brooks Group

Time To Persuade The first three steps of the IMPACT Selling ® System (Investigate, Meet, and Probe) revolve around understanding the customer. Most people have value propositions that involve saving or making their customer money. It feels productive, but you can’t change the outcome of a meeting that’s already happened.