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Strategic account managers (and their bosses) deserve better decision-making tools

Strategic Account Management Association

In the end, if you fail to meet your commitment, you fail to meet your commitment. To be sure, a sales leader or SAM manager will have responsibilities beyond revenue. Average tenure for sales execs has dropped from 26 months to just 19. Because most sales professionals hate their CRM system. The solution.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. Value Realization – This is where the rubber meets the road. We’re seeing it first hand.

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Tips for a Hybrid Video/In-Person Meeting | Sales Strategies

Engage Selling

Since many of you are in sales teams, your teammates could be from either your company, partner company, or supplier company. How do you sell in a hybrid selling environment? And you could very well be that local, on the … Read More »

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5 Online Sales Meeting Mistakes To Avoid At All Costs

MTD Sales Training

Are you using online sales meetings throughout your sales process? Do it wrong and it can completely ruin the sale! I absolutely hate it when at the start of an online meeting people can’t login to the session or they need to download some piece of java script for the session to work properly. The lesson?

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10 Steps to Win Over Your Client’s New Procurement Team

Account Manager Tips

As a supplier you need to adjust fast and build a foundation of trust. My old contact has been replaced First things first: find out what they want 10 steps to become a supplier of choice Check these out Quote of the week. Pre-existing relationships with competitors that may jeopardise your current status as a supplier.

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Key account management is resource-heavy and to deliver a return on investment, the focus must be on clients that meet these requirements: Growth. Invested in the relationship and view you as a strategic supplier.