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What is Guided Selling?

Upland

Guided selling is a modern sales approach that combines technology, data analytics, and personalized interactions to assist customers in making well-informed purchasing decisions. It is designed to guide sellers through the sales cycle and increase pipeline visibility, enabling them to close deals faster and with fewer missteps.

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Unlocking the Power of Single Customer Views (SCV)

Nutshell

Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. However, when your data is scattered across various platforms, you can’t harness its full potential. That’s where a single customer view, or SCV, comes in.

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What is Bottom of the Funnel (BOFU)?

Upland

This is where prospects are on the cusp of becoming customers. In the ever-evolving digital marketing landscape, understanding and optimizing the customer journey is paramount for business success. At every stage of this journey, marketers employ targeted strategies to guide potential customers toward making a purchase decision.

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5 Ways to use ChatGPT with Altify for High Value Insights

Upland

By leveraging the power of ChatGPT alongside established sales platforms like Altify, however, organizations can unlock new opportunities to drive revenue growth and build stronger customer relationships. In fact, Altify Max is available today as an Augmented Intelligence Platform for sales.

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Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

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Crack the Consulting Code: Top 10 Digital Transformation Frameworks

Flevy

It’s especially relevant for mid-size to large organizations looking to leverage AI for automating customer service, enhancing decision-making processes, or improving efficiency in various tasks. By following this framework, users can: Understand the underlying technology and its potential applications.

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What is Customer Centricity and Why it isn’t the destination?

DemandFarm

Customer-centric companies are 60% more profitable than companies that aren’t. What does customer-centricity truly mean? Gartner defines customer centricity as: “ the ability of people in an organization to understand customers’ situations, perceptions, and expectations.