ACT

DECEMBER 19, 2023

The post A Guide to Building a Referral Network for Your SMB appeared first on Act! CRM ticks all these boxes and even offers integrated automation and customer activity tracking capabilities. Sign up for a free trial to see it in action.

Acquisition 52

Acquisition Advertising CRM Media 52

ACT

SEPTEMBER 12, 2023

The post How to grow your SMB with SMS Marketing appeared first on Act! can help you personalize your campaigns and implement an omnichannel strategy. Click here to try Act! for free and see how its SMS marketing features can help your business grow.

Marketing 52

Marketing Small Business Internet Telecommunications 52

Outbound Engine

MARCH 29, 2019

In February 2019, OutboundEngine conducted a survey of more than 350 small and medium business (SMB) owners throughout the U.S. And now, we’re excited to share our SMB marketing report with you! The most effective marketing strategies for SMBs. Dig into the SMB marketing report here or by clicking the image below.

Marketing 40

Marketing Small Business Meetings Media 40

Zendesk

OCTOBER 13, 2022

The post What every SMB retailer should put on their wish list appeared first on Zendesk. By scaling CX operations for volume and growth; enabling agents to help drive the business; letting CX drive customer retention and loyalty; and delivering better results faster; small retail companies can maximize their potential for the long haul.

Retail 52

Retail Supply Chain Small Business eCommerce 52

Customer Think

NOVEMBER 3, 2023

The restaurant business has never been for the faint of heart, however the last few years have been particularly tumultuous. The pandemic-fueled delivery expansion (that only continues to grow), a shrinking labor pool, and an inflation that has uniquely impacted food prices, have left many struggling to keep up.

Marketing 59

Marketing Digitalization 59

Hubspot Sales

JANUARY 5, 2023

He says, "In the SMB space, sales reps are sometimes less targeted than you might be with enterprise accounts — you're kind of just throwing spaghetti at the wall and seeing what sticks. Finally, Buscemi acknowledges that 2023 will present new obstacles for sales reps. You're sending mass emails out, you're doing huge cadences, whatever.".

Stakeholders 104

Stakeholders Software Software Decision-making 104

Customer Think

SEPTEMBER 29, 2021

If you want to design visual merchandising that successfully boosts sales, start by asking: Who are your customers? What makes them happy? and Why your brand? Answers to the above questions will reveal the true essence about your products or brand that appeals to your customers’ particular lifestyle, or the lifestyle they emulate.

Retail 111

Retail Sales Digitalization Marketing 111

Customer Think

MARCH 19, 2024

The empirical stack data we recently shared from Zylo, a leading SaaS management platform, showed that even after a year of belt-tightening, the average SMB (500 employees or less) still has 162 SaaS apps. Tech stacks are large. Mid-market companies (500 to 2,500 employees) have 245. And large enterprises have 650.

Marketing 49

Marketing Management 49

NG Data

FEBRUARY 7, 2024

Banks use data to attract and retain B2B customers by analyzing SMB interactions and creating client profiles. Marketing teams augment first-party data with third-party sources like LinkedIn and intent data to gain insights into company status.

Banking 52

Banking B2B Marketing 52

SBI Growth

JANUARY 10, 2020

Today Scott Santucci, CEO of Growth Enablement Ecosystems, joins us to discuss digital transformation and how it impacts revenue growth. Digital is transforming the market as companies like Apple and Amazon reign supreme. The landscape has changed drastically and integrating a successful strategy is no easy feat.

Digital Transformation 96

Digital Transformation Digitalization Sales B2B 96

SBI Growth

JUNE 8, 2021

The role of the Chief Commercial Officer (CCO) has existed for the last few years, but its prevalence across large, mid-market, and SMB organizations is on the rise. More and more, CEOs are opting to place CCOs in the top.

Organization 94

Organization Marketing Customer Experience Innovation 94

Zendesk

MARCH 22, 2023

“SMBs want to create an immersive experience in which people are not treated as a ticket, but engaged with as highly valued customers through personalized and conversational experiences,” says Kristen Durham, SVP of SMB and Startups at Zendesk. It’s time to change that.

Artificial Intelligence 52

Artificial Intelligence Customer Experience Organization Marketing 52

Customer Think

JUNE 4, 2023

Zoho is well known as a vendor for business applications geared towards SMBs. After all, successful SMBs may grow into become enterprises and that might attrac. As many other companies do, Zoho wants to support the upper mid-market and enterprises, too.

Software 59

Software Software Marketing 59

ACT

OCTOBER 25, 2022

It is evident that certain pandemic-era trends like remote working models and online shopping preferences, are here to stay and that SMBs must remain nimble to keep up with industry trends. About 70% of SMB owners say they handle all of their company’s sales and marketing operations. . CRM Myths Slowing Software Adoption Among SMBs.

Supply Chain 52

Supply Chain CRM Small Business Software 52

PandaDoc

MAY 7, 2018

Today nearly 90% of Salesforce customers — SMB and enterprises businesses — are taking advantage of the AppExchange marketplace. The post The benefits of the salesforce AppExchange for SMB and enterprise businesses appeared first on The PandaDoc Blog.

Sales Analytics 40

Sales Analytics CRM Publishing Software 40

Sales Readiness Group

NOVEMBER 19, 2021

Selling to the enterprise involves fewer high dollar value opportunities as compared to SMB sales. So traditional daily or weekly SMB sales activity metrics such as “How many calls did you make today?” Previously, we discussed why “linearity” doesn’t work when managing enterprise sales opportunities.

Management 62

Management Sales Sales Management 62

Customer Think

MARCH 9, 2023

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Marketing 75

Marketing 75

Revegy

JULY 21, 2023

Selling to enterprises requires a strategic and focused approach beyond traditional SMB tactics. B2B enterprise sales usually take six months or more, as they involve multiple stakeholders and big money—just some of the challenges sales teams face in the enterprise space.

B2B 52

B2B Stakeholders Sales Account Growth 52

Customer Think

OCTOBER 21, 2021

and has quietly evolved into an ambitious global player that serves the SMB and enterprise markets with cloud applications. Zoho is a privately-owned technology company that was founded in 1996 as Adventnet, Inc. The company offers a suite of more.

Marketing 84

Marketing 84

Nutshell

JANUARY 31, 2023

We’re an SMB built by SMBs, and we want to do everything we can to support you as you grow your business. In the David and Goliath world of CRMs, we are an SMB built by SMBs like you. So, what have we been working on and what’s on the roadmap for the future? Let’s take a look.

CRM 127

CRM Digitalization Advertising Marketing 127

Zendesk

JUNE 22, 2021

To be ready for whatever is around the corner, SMBs need to be responsive to shifting customer needs. That means being agile: designing teams, processes, and technology to meet those needs, not for one unusual year, but for every year and decade to come.

Small Business 52

Small Business Customer Experience Meetings Management 52

ACT

JANUARY 10, 2024

In this article, we’ll define lead generation and nurturing, show why they’re critical to your SMB, and share actionable tactics you can use to fill your pipeline. Lead generation and lead nurturing are the lifeblood of any SMB. What is lead generation? Here are proven lead-generation techniques and nurturing strategies to help you.

Advertising 52

Advertising CRM Software Software 52

CMOE

JUNE 12, 2023

SMB CEO “A business blog aimed at Small Business CEO’s,” SMB CEO offers a collection of articles that offer guidance on starting, running, and leading a small business. Big Ideas for Small Business If you need tips on the tax, legal, financial, and business aspects of your SMB, Big Ideas for Small Business is a great resource.

Small Business 52

Small Business Cybersecurity Finance Retail 52

Zendesk

SEPTEMBER 16, 2021

The findings for small and midsized businesses based in Brazil and Mexico are summarized in the recent report: The State of CX Maturity Among SMBs of Latin America: Research Shows Advancing CX Maturity Is a Mission-critical Mandate. SMB Champions were 13x more likely to exceed customer satisfaction goals. SMB Champions were 4.4x

Prioritization 52

Prioritization Decision-making Customer Experience 52

Zendesk

SEPTEMBER 16, 2021

See how your CX stacks up: The proportion of APAC SMBs that are Champions or Risers in the market segment has increased by 35% year over year. SMB Champions were 31.5x SMB Champions were 5.9x more likely to exceed customer satisfaction goals. more likely to have grown their customer base.

Prioritization 52

Prioritization Decision-making Customer Experience Marketing 52

Help Scout

APRIL 16, 2019

Back in the old days, customer service meant talking face to face with people who came into your storefront. Real-life interactions were the original support conversations, and doing customer service this way is something people have done forever. Then in 1876, Alexander Graham Bell invented the telephone.

Decision-making 40

Decision-making Internet Software Software 40

Hubspot Sales

NOVEMBER 17, 2017

Let’s say you’re applying for the SMB Account Executive role at Joyfull. Google “SMB sales manager Joyfull” and see if you can find the team’s leader on LinkedIn. Every week, I write a blog post about a common SMB challenge. Helping SMBs overcome this obstacle isn’t just rewarding -- it’s also a great lead gen strategy.

Finance 105

Finance Sales Healthcare Remote Working 105

Hubspot Sales

AUGUST 24, 2018

Whether you’re a sole proprietor or running a small to medium-sized business (SMB), accounting software can help you manage your finances easily and accurately. Some SMB owners are turning outsourcing or hiring virtual assistants to help with accounting, but there are other options that allow you to keep things in-house.

Software 107

Software Software Finance Banking 107

Hubspot Sales

MARCH 20, 2018

SaaS spending across the entire business has grown between 75-100% each year for the past six years, according to Blissfully’s 2018 Annual SMB SaaS Trends Report. Trend 4: SMB CEOs care about growth, not point solutions. Today, SMB CEOs care about growth, plain and simple. SMB CEO’s need help. Image source: Blissfully.

Software 86

Software Software Brainstorming Customer Success 86

ACT

MARCH 11, 2024

If your SMB has been grappling with these challenges, you’re not alone. CRM Survey Report revealed that 39 percent of SMB owners use spreadsheets to manage customer information. The post Moving Beyond Excel or Notes: Essential Tips for Streamlining SMB Operations appeared first on Act! A recent Act!

CRM 52

CRM Small Business Software Software 52

Zendesk

MARCH 12, 2021

67% of SMBs implemented new tools or processes. 50% of SMB leaders say the pandemic sped up technology adoption. Being digital-first and, in many cases, digital-only meant companies had to rapidly acquire new technologies to reach customers and connect remote teams.

Digitalization 52

Digitalization Prioritization 52

ACT

JANUARY 30, 2024

What’s the biggest challenge you’ve faced as an SMB business owner ? But the single greatest challenge that can stifle your SMB or startup is getting clients. Build your brand As an SMB , you need to think beyond establishing a mere social media presence for your company or new business. Sign up for a free trial to see how Act!

Small Business 52

Small Business Publishing Leadership Decision-making 52

Hubspot Sales

OCTOBER 19, 2017

If you’re trying to land more SMB customers, you want this number to go down (and your overall revenue and number of customers to go up). The shift from SMB to mid-market, or from mid-market to enterprise, always leads to a temporary drop in close rates. If you’re trying to move upmarket, you want average deal size to increase.

Management 124

Management Sales Negotiation CRM 124

Zendesk

AUGUST 24, 2021

Enterprise sales is the opposite of small- and medium-sized businesses (or SMB) sales or mid-market sales. While SMB sales do generate revenue, enterprise sales allows businesses to reach their revenue goals with fewer deals. Just one enterprise sale could result in more revenue than multiple SMB sales. Increase revenue.

Stakeholders 52

Stakeholders Sales CRM Procurement 52

Hubspot Sales

DECEMBER 2, 2020

As a salesperson, you're bound to be confronted with it at some point — what HubSpot SMB Growth Specialist Vajra refers to as "the most dangerous question." By his account, it's the statement that shows "a prospect is qualifying you instead of you qualifying them. ".

Sales 126

Sales Digitalization Marketing 126

Sales Gravy

OCTOBER 2, 2017

SMART goals have been with SMB sales professionals and owners for over 50 years. Choice in goal setting is about truly owning the goal as our own. Yet, how many executive leaders and salespeople consistently fail to achieve both professional

Sales 40

Sales 40

Outbound Engine

DECEMBER 8, 2022

Request a one-on-one demo with one of our SMB marketing experts to find out how. To drive more opens, more clicks and more brand awareness, you’ll need to come up with topics your audience wants to read about and write must-click subject lines to get the most from your content.

Insurance 52

Insurance Small Business Marketing 52