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You’re Not Alone: Top Challenges Media Sales Departments Face

The Center for Sales Strategy

If your media sales department is facing difficulties, you’re not alone. Despite recent innovations, media sales departments are still missing budgets, not developing new business, and not retaining key accounts.

Media 89
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How to Improve Sales Productivity and Boost Team Efficiency

Nutshell

As the backbone of any business, the sales team needs to be efficient to meet targets and ensure the company remains profitable. Keeping an eye on your team’s sales productivity is one of the best ways to track performance and nip bottlenecks in the bud. Table of Contents What is sales productivity? What is sales productivity?

CRM 71
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A Solid Sales Structure is Built on These Four Things

The Center for Sales Strategy

To establish the foundation for sustainable business growth, a solid sales structure must be built layer by layer. In an earlier post, we identified the top challenges media sales departments face and a solution that addresses them all — changing your sales structure.

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7 Tips for Sales Kickoff Keynotes That Will Inspire Your Sales Team

Brooks Group

Planning your sales kickoff or national sales meeting? Your sales keynote speaker will set the tone for the rest of the event. A great speaker can help motivate your sales team, elevate your mission, and drive results. A great speaker can help motivate your sales team, elevate your mission, and drive results.

Sales 92
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Unlocking the Power of Single Customer Views (SCV)

Nutshell

Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. An SCV aggregates data from multiple sources, such as marketing platforms, sales interactions, support tickets, and more. That’s where a single customer view, or SCV, comes in.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Marketing 102
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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Nearly all delegates faced a challenge with engaging fee-earners in the M&BD planning process. Ten top takeaways on stakeholder engagement and buy in (kimtasso.com). Sometimes this required a move out of domestic social media channels (e.g. WeChat in China) to social media networks in target countries.