article thumbnail

Context and curiosity drive commerciality and pricing

Red Star Kim

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. Supply and demand underpins pricing decisions for markets and clients.

article thumbnail

Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. So targeting is often more important and more challenging.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is value creation in sales?

Mercuri International

If your sales can make it possible to increase the number of units produced for your customers using the same resources, that’s creating value. Make the customer’s employees happy? But most decision-makers are also involved in and responsible for developing the business at the same time. Productivity.

Sales 52
article thumbnail

The History and Downfall of a German Wholesale Company “Wollschläger” – Part 2

QYMATIX

In the same year, Haberstock left Hamburg for the headquarters in Bochum to work in controlling and in the e-procurement business area, under the name of fuxx4trade. Finally, during the Christmas of 2014 and until January 2015, 94 logistics employees would get it done. The considerable investment brought place for 10,000 pallets.

article thumbnail

10 Cities Focused on Sustainability Initiatives

ClearPoint Strategy

In 2014, the City of Austin, TX set a bold goal: To achieve net-zero community-wide greenhouse gas emissions by 2050. Shortly after announcing this goal, the City began to develop a strong plan of action to make it a reality. They’re committing to becoming a sustainable City and showcase below how they’re making it happen.

article thumbnail

What agencies need to know about generative AI, with Roy Murphy

Account Management Skills

Jenny Plant 03:10 And my understanding is Roy, that you tend to work upstream with clients, i.e. with C suite level decision makers, who ultimately, as you say, are looking to solve business challenges and business outcomes. So you have got to, you have got to make it quick. That is the key thing. What don’t we know?

article thumbnail

Top 25 SaaS Companies in Israel

SmartKarrot

The company’s vision is to create a world where users can easily access software-based care and should be able to make informed decisions at lower costs. Founded in: 2014. Papaya Global also offers payment management solutions, and it makes money through subscription-based plans. Founded in: 2016. Founded in: 2016.