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5 Cognitive Biases to design for User Onboarding & Activation

Customer Think

Did you know that ~75% of users who download an app or start using a product, drop-off in the first week itself? So, what happens once you have painstakingly acquired users through multiple acquisition campaigns? Well, you did know that! Because most businesses have seen these numbers unfold in front of their very eyes!

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Expert Opinion: Capture Revenue with Strong Onboarding

SBI Growth

Our client is rolling out a new AE Onboarding program. The VP of Sales Ops identified 3 reasons he was personally invested in the Onboarding program. “We Onboarding is a topic the markets have been screaming to get for quite some time. ” The list started with best-practices for Onboarding activities no matter the industry.

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3 key factors that impact your customer churn rate

Nutshell

While many variables influence customer churn rate, the leading causes of churn can be attributed to one of “the big three:” Read on or jump ahead to the topics below: Average subscription length Customer acquisition cost Customer lifetime value (CLV) Calculating churn rate Why customer retention is vital.

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Software for Consultants: What’s Your Tech Stack?

Nutshell

DOWNLOAD Is your business ready for a CRM? Either you focus too much of your resources on delivering to your current clients, sacrificing time that could be spent on new client acquisition. Or, in spending too much time on acquisition, you neglect to nurture current clients, and they end up dropping off. Find out here.

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How to run a SaaS marketing campaign effectively

Nutshell

Creating content—everything from long-form blog articles to explainer videos to downloadable resources to weekly newsletters—draws in free traffic to your website and steadily adds email addresses to your marketing list. From customer acquisition, monetization, all the way down to retention, your approach to each element matters.

Marketing 142
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Should I Use a Consulting-Specific CRM? Find the Right CRM for Your Consultancy

Nutshell

When you’re running a consulting services business, a good CRM is a must to streamline your client acquisition process and keep a good balance between landing clients and delivering services. You can save and template that pipeline so that you can onboard new team members with ease. FREE DOWNLOAD What is a consulting-specific CRM?

CRM 71
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7 Awful First Sentences That Are Killing Your Outreach Emails

Hubspot Sales

How do you normally handle onboarding a large group of reps at one time? Wrong: " I’ve been thinking about your recent acquisition of Darby Apparel, and … ". Right: "Your acquisition of Darby Apparel on Friday got me thinking … ". It’s 100% free and really easy to use. I might be able to share some pointers. Best, Billy.