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What suppliers can do mid-contract to future-proof their negotiations

Strategic Account Management Association

At Shapiro Negotiations Institute, we coach the principle that the best negotiation occurs when you have leverage. Step 1: Get your team on the same page. So why is it that most of us always wait until the current contract cycle is about to wind down to engage about an extension?

Suppliers 759
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Break & Glue: The art of capturing complex mega-strategic accounts in CRM to get the most from account planning tools 

Strategic Account Management Association

Traditionally, you would have two options for tackling this problem: (1) Create a single CRM record for the entire strategic account, yielding one gigantic account plan to cover this hydra-headed customer. Figure 1 shows a generic – and drastically simplified – organizational chart for one complex mega-strategic account.

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Unleashing Growth: Overcoming 7 Common Barriers to Sales Transformation

Mike Kunkle

7 Common Barriers to Sales Transformation Barrier 1: Siloed Mindsets and Departments One of the most persistent challenges in many organizations is the presence of siloed mindsets and departments. The result? With an average tenure of only 18-24 months, the pressure is on to deliver results. This is a definite growth killer.

Sales 188
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Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum workshop on “Coaching and Consulting Skills for Marketing and Business Development”. We tackled delegate questions as well as coaching and consulting scenarios along the way. The terms (e.g.

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The Building Blocks of Sales Enablement Learning Experience

Mike Kunkle

I want to be clear that while the The Building Blocks of Sales Enablement framework is my content, and while I will be involved in this learning experience as an advisor for ongoing course content and as a Building Blocks Mentor in the coaching sessions, this course is “ Powered by FFWD “ (Felix’s company).

Sales 200
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How to Radically Improve Your B2B Sales Win Rates

Mike Kunkle

In this post, I’m going to share some simple concepts that I’ve seen deliver radically improved results across a sales force. I’ve been part of delivering these results, multiple times in my career, for both employers and clients. It’s entirely possible. Let’s dig in. Don’t let that be you.

B2B 211
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The Enablement Profession at a Crossroads

Mike Kunkle

To firmly establish the function as required and themselves as integral players in their companies, enablement experts must be equipped to prove their worth by improving sales results and bolstering profitability. They must show that they can make an impact with enablement and move the needle on the metrics that matter most.