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What is Buying Intent?

Upland

It drives individuals and organizations to explore, evaluate, and invest in a product or service. For any company to make the most out of its products, it is important to understand and grasp the essence of buying intent. They may be looking to solve a specific problem or browsing through the available solutions.

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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. Development: We spent several weeks designing a tangible experience that could help address the customer’s “digital enablement roadmap” pain point. million today.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

What do ebooks, graphic design software, and online courses have in common? They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business.

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Data-driven marketing: A guide for today’s SMBs

ACT

Data-driven marketers use customer relationship management ( CRM ) software and various user-tracking platforms to gather real-time data from multiple customer touchpoints, including websites, landing pages , mobile apps, chatbots, and email marketing campaigns. Why is this important? Here are just a few.

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How to generate sales leads and close deals

ACT

Did you know that 61 percent of businesses rank sales lead generation as their number one challenge? For small businesses , generating qualified leads is even more challenging because of limited resources and channels. But is it really that hard to generate new leads ? It is when you don’t know the right lead-generation strategies.

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Solution Selling: Challenges, Benefits and Best Practices

Arpedio

Solution selling is a sales methodology focused on addressing the specific needs and challenges of customers by providing comprehensive solutions rather than simply selling products or services. These solutions may involve a combination of products, services, and expertise customized to address the customer’s unique needs.

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4 methods to boost your outbound sales strategies

PandaDoc

Cold, impersonal outreach won’t win points with customers — and that’s assuming that it even reaches their inbox at all. To clear this up: Outbound sales refers to the process of reaching out to prospects who haven’t indicated a direct interest in buying the product or service you want to sell. Engage in social selling.

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