Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management
Strategic Account Management Association
SEPTEMBER 11, 2020
First, a definition of terms: CRM CRM software keeps sales processes organized and aligned with best practices up to the point that a deal is closed. Why customer experience management isn’t just a nice-to-have for strategic account management appeared first on Strategic Account Management Association blog. The post Got CXM?
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