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Referrer Management – Capacity and Capability

Red Star Kim

Referrer Management – Capacity and Capability Capacity – Rational elements of referrer management Throughout the workshop we considered how leadership and organisation (rational activity) supports effective referrer management. Sharing some CRM horror stories felt like much-needed therapy. amongst us. Sharing is caring?

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How to calculate ROI of CRM (& improve it too!)

Insightly

Facilities managers use ROI to determine the value of real estate investments. In this post we will: Explore best practices for calculating the return on your CRM investment (e.g. the ROI of CRM). Review a webinar where sales leaders talk about ways to improve ROI from CRM. They want to sell.

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Tips for fast CRM user adoption

Insightly

7 tips to increase CRM adoption rates Why it’s important to have strong CRM adoption If you are struggling with CRM adoption in your organization, you’re not alone. Switching CRMs might sound like a quick fix. Companies switch CRMs for a variety of reasons, not the least of which includes low user adoption.

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Best CRM Training Strategies to Build a Rockstar CRM Team

Insightly

In general, CRM training refers to the process of educating the end-user individuals on how to effectively use customer relationship management (CRM) software and tools. Why you should train your CRM team Training your CRM team is essential for several reasons: ROI: Your CRM is an investment.

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5 Reasons To Rethink Your CRM

Insightly

5 Reasons To Rethink Your CRM. If you can relate, it might be time to rethink your CRM. By opting for a CRM that’s adaptable, automated, integrated and delivered by a provider that truly cares about customer success, you can escape that lagging feeling. Why Rethink Your CRM Software?

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Others may find that the M&BD team is responsible for research.

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The Wild West, Cher and Covid – Reflections from a Referrer Management workshop (June 2022)

Red Star Kim

The MBL workshop on Referrer and Intermediary Management earlier this week combined those in front-line fee-earning roles (e.g. employment and family solicitors) with those from marketing and business development in legal, tax, wealth management and property firms. content management, events etc) in which they should do so.