DemandFarm

APRIL 21, 2023

With digital key account management tools , sales teams can offer numerous advantages over traditional methods, including increased security, convenience, and visibility. With key account management evolving and becoming more complex , organizations are turning to AI as a key differentiator and enabler.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

DemandFarm

AUGUST 11, 2023

In this context, Revenue Operations (RevOps) has emerged as a pivotal strategy that aims to align sales, marketing, and customer success throughout the customer journey. The goal is to break down traditional silos and establish a more consistent approach to enhancing the customer experience.

Key Account Management 52

Key Account Management Account Management Digitalization Digital Transformation 52

DemandFarm

AUGUST 31, 2023

Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates. Masterclass by Forrester Principal Analyst Anthony McPartlin: Why companies fail with key account management?

Key Account Management 52

Key Account Management Account Management Customer Success Management 52

KAMCast

JULY 8, 2021

He specifically focuses on the niche area of Product Tours, which he describes as interactive click-through demonstrations that strategic-minded KAMs can use to create a meticulous customer experience before, during, and after meetings with their key contacts.

Key Account Management 52

Key Account Management Account Management Management Facilitation 52

Strategic Account Management Association

DECEMBER 3, 2020

Whether you’re struggling to survive the pandemic or thriving and experiencing unprecedented growth, one thing is clear: We are experiencing radical shifts in how we conduct business with our most strategic customers. You also risk sacrificing a common strategy, methodology and customer experience. #4.

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

DemandFarm

JUNE 23, 2023

How does data analytics and AI elevate your account-based marketing efforts? What’s the key to synchronizing account-based marketing and account-based selling? How can you create a seamless customer experience through multichannel and omnichannel strategies? Tune in to The Shift today! 

Key Account Management 52

Key Account Management Digitalization Communication Account Management 52

Account Manager Tips

MARCH 23, 2021

Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. Profitable revenue and win-win for mutual growth are key elements of valuation. So let's find them. Flavio Stiffan ?

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

SmartKarrot

SEPTEMBER 20, 2023

Navigating the complex waters of Key Account Management (KAM) is difficult. So, how do we ensure that we don’t lose balance, or more importantly, retain and grow our most valuable customers? Key Account Management isn’t just about building and maintaining relationships. Enter: Playbooks.

Key Account Management 10

Key Account Management Account Management Management Value Proposition 10

Account Manager Tips

NOVEMBER 25, 2022

Review and revise your account plan Strategic account plan Excel template Strategic account planning resources. Strategic account planning process It's so easy to get caught up in the daily grind and forget the big picture. This isn't going to be audited by a team of forensic accountants.

Account Planning 246

Account Planning Key Account Management Account Management Brainstorming 246

Red Star Kim

FEBRUARY 8, 2024

Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help. There are many articles on both of these topics. But in essence, this is an internal cultural issue – do you have a “one firm” approach?

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Strategic Account Management Association

AUGUST 6, 2021

“In a multi-phased approach, the local account management activities for the defined SV&I accounts have been transferred to the globally acting and responsible SV&I client business partners.”. We introduced the title of “client business partner” differentiating this role from the standard key account management function.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Jermaine Edwards

MAY 27, 2020

Some account managers and key account managers can get paralysed by over research. I want to speak to those working diligently getting to know your customers. A first question to ask when you see a risk with your customer is… If this risk were an opportunity for us, what kind of benefit would we gain?

Key Account Management 195

Key Account Management Account Management Innovation Financial Services 195

DemandFarm

MAY 25, 2023

Watch Now: Prasad Varahabhatla (Senior Director, Sales & Data Operations at Philips) shares about Digital transformation within sales function  Understanding Key Account Management and Sales Enablement Before understanding the role of a digital mindset, let’s take a look at the fundamentals of key account management and sales enablement.

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

SBI Growth

JANUARY 16, 2019

Keys to Implementing Digital Customer Experience An in-depth look at different keys to implementing and perfecting the art of the Digital Customer Experience… What Role Does Your Marketing Team Play in The Revenue Desk? An emerging best practice in Key Account Management.

Key Account Management 67

Key Account Management Digitalization Account Management Customer Experience 67

Account Manager Tips

JULY 9, 2020

For example don't say "meet with key stakeholders" when the job description has identified who those stakeholders are and you can say "meet with Product Management and Technical" instead. Here's the job description for a Senior Key Account Manager at Amazon , advertised in July 2020. Product adoption goals.

Account Management 130

Account Management Management Key Account Management Stakeholders 130

ProlifIQ

OCTOBER 4, 2023

It should focus on delivering value through products and services that meet customer expectations while achieving the organization’s business objectives, including acquiring new business where applicable. What are the different components of how to build an account management strategy?

Account Management 52

Account Management Management Account Planning Key Account Management 52

KAMCast

DECEMBER 3, 2020

???? ??????????: ???????? ?????????????? Alex is the co-founder and CEO of Kapta.com , a customer experience mapping company based in Boulder, Colorado (US). Kapta is purpose-built for organisations who want to establish, expand, or improve their Key Account Management function.

Key Account Management 52

Key Account Management Account Management Account Planning Customer Experience 52

DemandFarm

MAY 12, 2023

Customer Success platforms like ChurnZero ensures subscription -based business can reduce customer churn and increase revenue by providing data-driven insights. The platform provides automation tools to help businesses deliver a personalized and proactive customer experience. This can help to increase customer loyalty.

B2B 52

B2B Key Account Management Account Management Manufacturing 52

Account Manager Tips

JULY 6, 2022

Challenge traditional supplier-customer relationships - build partnerships and contribute resources through relationships. Constructive customer participation. Create a seamless, frictionless customer experience. Learn more about the world's most amazing community of key account managers.

Co-Creation 130

Co-Creation Value Proposition Account Planning Suppliers 130

The Congruity Group

APRIL 5, 2022

Betsy Westhafer presents "How Executive Customer Advisory Boards Help Grow and Retain Your Key Accounts" to hundreds of Key Account Managers at KAMCon 2022 in Boulder, CO. Executive customer engagement matters now more than ever, and Betsy explains why during the annual event hosted by Kapta.

Customer Value 52

Customer Value Key Account Management Account Management Management 52

Jermaine Edwards

MARCH 17, 2020

The term customer life cycle is still very new and can be traced back to the early 90s. Its use was popularised in the field of marketing and spawned a new thought movement that inspired what is now used within the customer experience industry. While this might be a helpful starting place, it is certainly not where it ends.

Customer Life Cycle 130

Customer Life Cycle Key Account Management Decision-making Innovation 130

DemandFarm

APRIL 28, 2023

Read Ebook: The Future of AI-Assisted Account Planning The AI Advantage: Key Benefits for sales enablement As we explore the remarkable impact of AI on sales enablement, it’s crucial to recognize the main advantages that artificial intelligence offers. Read Whitepaper: The Impact of Digital Key Account Management on Sales Enablement 2.

Artificial Intelligence 52

Artificial Intelligence Key Account Management Decision-making Account Management 52

Revegy

OCTOBER 2, 2019

Why isn’t everyone successful when it comes to key account management? The 5 Challenges of Growing Key Accounts. Key accounts are complex, dynamic clients that continuously evolve. If you want to win, you need to keep up. 2. Globalization.

Account Growth 69

Account Growth Key Account Management Account Management Account Planning 69

Louise Collins Associates

MARCH 29, 2018

Why is this relevant to Key Account Management (KAM)? In the pharmaceutical and medical device sectors the current trends are patient centricity and customer experience. (Of Of course, these concepts are transferrable into multiple sectors, if you replace the word patient with customer).

Healthcare 52

Healthcare Key Account Management Stakeholders Customer Experience 52

Arpedio

NOVEMBER 30, 2021

This means that now more than ever before, sales representatives and key account managers need to create a smooth customer experience to achieve consensus within the decision-making group. We asked Jeppe Tølløse, our Account Manager and Private Equity responsible on some tips. Bain & Company.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

KAMCast

JANUARY 21, 2021

IN THIS EPISODE: How many of your Key Account contacts have a story to tell about their (customer) experience of you? I am rather referring to the kind of story that arises only from a truly REMARKABLE customer experience. If you haven’t heard Jay Baer speak yet, you are in for a treat.

Customer Experience 52

Customer Experience Internet Advertising Stakeholders 52

KAMCast

NOVEMBER 26, 2020

Alex is the co-founder and CEO of Kapta , a customer experience mapping company based in Boulder, Colorado (US). Kapta is purpose-built for organisations who want to establish, expand, or improve their Key Account Management function.

Account Planning 52

Account Planning Key Account Management Account Management Meetings 52

Arpedio

JANUARY 11, 2023

In order to do so, you should invest in your account management processes – so you can equip your strategic account managers with the best working environment to manage the complex journey of long-term account development. What Is an Account Manager?

Account Management 52

Account Management Management Key Account Management B2B 52

QYMATIX

MARCH 26, 2024

It is important to note that a system like CRM is not just a software solution but a holistic strategy encompassing all aspects of customer interaction. It requires close collaboration between sales, marketing and customer service departments to ensure a seamless customer experience.

Management 52

Management Artificial Intelligence CRM Software 52

KAMCast

SEPTEMBER 15, 2021

HIGHLIGHTS FROM THIS EPISODE: In our conversation, we look at how Key Account Managers need to be thinking more like marketeers in the way they inspire their key clients - constantly engineering what Drew calls ‘The Loyalty Loop’ for repeat business and account growth. Is KAM a team sport in your business?

Key Account Management 40

Key Account Management Account Management Account Growth Digitalization 40

SmartKarrot

APRIL 13, 2023

Top 20 Account Management Influencers 2023 [Listed Alphabetically] 1. Abhijit Gangoli Abhijit Gangoli is a co-founder and CEO at DemandFarm , a key account management (KAM) software that helps companies to make KAM data-driven , predictable and scalable.

Account Management 11

Account Management Key Account Management Management B2B 11

Louise Collins Associates

SEPTEMBER 26, 2017

What is insight and how does it fit within Key Account Management (KAM)? One of the most important aspects of an effective Key Account Management (KAM) model is therefore to have a forensic level of insight, not only about individual decision makers, but also the environment and stakeholders who are involved more broadly.

Key Account Management 52

Key Account Management Stakeholders Healthcare Account Management 52

KAMCast

FEBRUARY 4, 2021

IN THIS EPISODE: I continue my discussion with Jay Baer, Hall of Fame Keynote speaker and the author of SIX best-selling books which all point to the importance of the customer experience. Jay is best described as one of the world’s most inspirational marketing, customer experience, and customer service keynote speakers.

Customer Experience 52

Customer Experience Internet Digitalization Media 52

OnStrategyHQ

JULY 8, 2022

Offerings represent the reliability and technological advancement and solidify our position as the semiconductor solutions market leader hyper-focused on customer experience. Full participation in the government’s privatization efforts means the company aligns its partners with its primary customers. Disruptive product. ?Offerings

Insurance 52

Insurance Logistics Construction Manufacturing 52

DemandFarm

MAY 12, 2023

It provides the tools and knowledge to take Global Account Management to the next level and unlock your business’s full potential. Read Now: 4 Ways To Optimize Your Global Key Account Management Understanding Global Account Management Embarking on the Global Account Management journey may seem a bit daunting at first!

Global Accounts 52

Global Accounts Account Management Management Logistics 52

QYMATIX

MARCH 26, 2024

It is important to note that a system like CRM is not just a software solution but a holistic strategy encompassing all aspects of customer interaction. It requires close collaboration between sales, marketing and customer service departments to ensure a seamless customer experience.

Management 40

Management Artificial Intelligence CRM Software 40

Arpedio

JUNE 2, 2021

I’ve spoken about it before, and I’ll say it again – the companies that are going to emerge strongest from this crisis will be those who manage to adapt to their customers’ changing needs through technology and we need to ensure that we, as a business, have the right tools to create positive customer experiences. “75%

Account Management 84

Account Management B2B Innovation Decision-making 84