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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Importance of key account management Existing business is cheaper and more profitable than new business. Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Invested in the relationship and view you as a strategic supplier. Pass it on. Click to Tweet.

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The Secret to Successful Sales Negotiations

Account Manager Tips

Successful Sales Negotiation Strategy. But there's a simple sales negotiation strategy that works which is. to make the first move. Our job is to not only to keep our clients but to grow profitability through improved margins, more volume and additional products and services. The secret is simple: make the first move.

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A Simple Sales Negotiation Tactic that Works

Account Manager Tips

A simple sales negotiation tactic. As a key account manager, you not only need to keep your clients, you need to keep them profitable. To do that, you need sales negotiation skills to convince them to buy more and, when the time comes, to renew. Which makes them risk-averse. and decisions. and decisions.

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The Top Five Benefits of Distribution Sales Data

Sales Management Plus -- SMP

Look inside any distribution ERP system and you’ll find thousands of customers, product SKUs, sales transactions and more. This may seem challenging if you haven’t taken a data-driven approach to sales and marketing before. Imagine that you have a sales rep planning to drive to a remote location in their territory.

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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Today’s major purchasing decisions often involve cross-functional buying committees that include executives from the C-suite. Your prospect lacks budget authority.

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10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Capture Strategy Tips A capture strategy identifies how to position organizations as the supplier of choice and convince clients to renew without considering alternatives. Build relationships with decision-makers and expand your network. Suppliers submit proposals to provide them. Define price strategy. Create capture plans.

Suppliers 246
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Know Your Customer to Driving Growth and Revenue in Key Accounts

Upland

But before you jump head-first into the sales process, there are four fundamental things you must know: 1. It might be operational, financial, or technical, or have to do with markets, competitors, partners, suppliers, or even their own customers. What’s putting the squeeze on your customer’s key decision-makers?