it-it 
Mike Kunkle
MAY 30, 2023
Purposefully orchestrating organizational performance improvement is difficult. It requires a wide range of knowledge, skills, capabilities, practices, and mindsets, as well as mental toughness, emotional maturity, and, often, the ability to influence without authority. Therefore, enablement is hard work. See what I did there? Logic is our friend.
Red Star Kim
SEPTEMBER 26, 2023
As well as rational approaches (we considered several change management methodologies including Kotter’s), both elements involve engaging emotions and taking people on the change journey. We have to say goodbye to the way things were (“Let it go”) before building enthusiasm to achieve the vision (“Let it grow”). People change at different rates too.
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Arpedio
APRIL 30, 2024
Unlike traditional methods, value selling focuses on delivering unique value to customers and aligning their needs with your product or service. By understanding and implementing value selling strategies, you can elevate your sales approach and close more deals. So, why does value selling matter?
Arpedio
APRIL 29, 2024
What is the BANT Methodology? BANT stands for Budget, Authority, Need, and Timeline, and it provides a structured approach to qualifying leads and prioritizing prospects. By addressing these four key components, you can gain valuable insights into a prospect’s readiness and likelihood of making a purchase. The second component is Authority.
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Revenue teams have become increasingly more data-driven, which makes it easy to get bogged down in tracking every little data point. This guide will help you stay data-driven while avoiding data overload by focusing on four categories: Sales enablement. Sales effectiveness. Sales readiness. Sales engagement.
Arpedio
APRIL 30, 2024
Defining Account Growth Strategy Account growth strategy refers to the systematic planning, execution, and management of approaches aimed at expanding your existing client base, increasing revenue, and improving customer satisfaction. Promptly Addressing Concerns Swiftly addressing client concerns is vital for maintaining strong relationships.
The Center for Sales Strategy
NOVEMBER 13, 2023
Strategic planning is a crucial aspect of any organization's success. However, creating your strategic plan is just the beginning! To ensure success, it's essential to review progress regularly. Organizations that establish a plan to review progress reap the benefits. Set it and forget it seldom, or should I say, never have I seen it work.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
Advertiser: ZoomInfo
It's quite a process for marketing teams to develop a long-term data management strategy. It involves finding a data management provider that can append contacts with correct information — in real-time. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.
Advertiser: ZoomInfo
This eBook will answer all your questions and more by providing a complete overview of Conversation Intelligence and its importance in Revenue organizations, delivering impact from your Sales Development Representatives all the way to the C-Suite. Ready to learn more? In this eBook, we’ll cover: The history of Conversation Intelligence.
Advertiser: ZoomInfo
More often than not, sales leaders strive to accelerate their deal cycle, but it’s critical to also consider the opportunity cost. Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. and get a practical roadmap for effectively leveraging intent data once you receive it.
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The state of the market and the state of sales coaching make SCL a wise investment, but you have to do it right. That means collecting and measuring the right data, employing the proper tools, and enacting a methodical plan.
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Selling remotely is the new normal, and Sales Kickoffs are no different. A remote SKO means it's even more challenging to ensure this event offers the best ways to get your teams engaged, aligned and ready to drive sales! We’ve put together 10 Tactics that can help you deliver a successful remote SKO, including: How to set the right goals and KPIs.
Advertiser: ZoomInfo
The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.
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