The Customer Success experiment: How focusing on long-term value solved our retention problem
Nutshell
JUNE 2, 2019
Coming from a sales management and real estate background, I understood our customers’ hustle. When new customers did knock on our Support team’s door, they didn’t always know what they needed, and all too frequently abandoned ship. Even worse, we were losing over half of new customers at 12 months. The wrong approach to onboarding.
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