Remove 2012 Remove Innovation Remove Management Remove Profitability
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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles. Price is a major driver of profit.

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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. And another that a command-and-control approach often leads to out-of-date strategy and out-of-touch leaders (See Book review: The Management Shift by Vlatka Hlupic (kimtasso.com).

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Why Start a (True) Key Account Management Initiative?

KAM With Passion

Polarized attitudes towards Key Account Management. True Key Account Management (KAM) or Strategic Account Management (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Others simply do not really understand the concept, believing it is just about managing the largest customers.

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Culture of Innovation Video and Case Study: Cambia Health Solutions Transforms the Health Care Landscape Through Innovation

Planview

From inception, innovation has been at the core of Cambia Health—it’s truly in their DNA. Cambia is an exemplary example of how organizations can create a culture of innovation by engaging their most valuable resource—their people. The Cambia Health Solutions Case Study: Creating a Culture of Innovation. The Challenge.

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Strategy Execution: 5 Organizations That Have Done It Well

ClearPoint Strategy

The city’s first step in taking a “for-profit” approach to organizational strategy was to create the “ Germantown Forward 2030 ” vision. In 2012, Best Buy had plummeting profits, sales, and stock prices. Work with vendors to innovate and drive value. organization can receive. Is your strategy execution stalling?

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How To Accelerate B2B Sales Growth With One Proven Strategy

QYMATIX

Revenue stagnation is a nightmare most managers are scared to dream. No manager wants that. However, sales leaders are currently under tremendous pressure to grow profitably. Sales acceleration and profitability are difficult to mix. Besides, managers often complain about the lack of focus when it comes to sales growth.

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Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

And mentions that the CIPD bought out three research reports between 2012 and 2014 describing the impact that neuroscience will have on learning. Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager.