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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? During project meetings focus your thoughts on how to operationalize the personas. Finally, subscribe to our blog and continue to learn about Buyer Personas and how they will help your organization meet your 2013 goal. Hey, Sales Operations leaders.

Meetings 115
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5 Marketing Trends That will Impact 2013

SBI Growth

From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. An important step to take for 2013 is to bring these together into a comprehensive digital marketing strategy that best connects with your customers. Look for nurture marketing to expand in 2013.

Marketing 126
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3 Big Challenges for the CSO in 2013

SBI Growth

Here are the biggest threats to the CSO in 2013. If you present metrics like win rate, pre-qualified pipeline, and prospect meetings to the CEO, you’re in trouble. Your Buyers Are Getting More Comfortable Buying Without a Face to Face Meeting. The consensus on Wall Street is a strong 2013. 2013 is going to be tough year.

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How Giving Money to Your CMO Will Save Your 2013

SBI Growth

This year is no different than years prior in that every VP of Sales is getting ready for the annual 2013 sales planning season. Every VP of Sales heads into this annual meeting with his CEO/CFO full of anticipation. Learn how to allocate your budget properly and use it to launch you to a successful 2013. The answer: Marketing.

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VP-Sales: Optimize AEs Time to Make Your 2013 Number

SBI Growth

At this point in the year, you are prepping for SKO 2013. The New 2013 sales strategies are presented. How do you Get your AEs to Stop Grumbling about 2013? Moving Towards World Class in 2013. Example: Are your AEs conducting meetings that don’t create advances? New Product Launches are announced.

Sales 97
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New 2013 Sales Quota = HR Get Ready!

SBI Growth

Sales teams are getting their 2013 numbers. 2013 results will uncover some long-hidden flaws in the sales force. Every year they meet it easily. Go meet with Sales leadership and plan how to monitor for issues. If historical performance was used to set the new quotas, expect status quo. Register here.

Sales 102
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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Nervousness – Shyness, modesty, lack of confidence and fear of failure can make fee-earners reluctant to organise meetings to take the next steps in building a potential client relationship. A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence.