Red Star Kim

JUNE 27, 2023

At the recent PM Forum online workshop on campaigns, thought leadership and project management there were 17 delegates from legal, accountancy and insolvency firms located in London, Belfast, Sutton Coldfield, Manchester, Newcastle, Cambridge and Dubai.

Leadership 130

Leadership Management Stakeholders Communication 130

Red Star Kim

OCTOBER 20, 2023

At the October PM Forum writing workshop we welcomed delegates from law, accountancy and forensic firms to the City offices of Simmons & Simmons (thank you for hosting!). The workshop covered writing basics, the psychology of persuasive writing and how best to adapt to different media and channels.

Media 130

Media Communication Marketing Digitalization 130

Red Star Kim

AUGUST 30, 2022

For information on a popular learning model: Improve learning effectiveness – Using Kolb’s learning styles (kimtasso.com) August 2015. Professional Marketing Forum Conference 2021 PM Forum (kimtasso.com). And you can see how this is incorporated into the CIM’s CPD reflective statements.

Marketing 130

Marketing Digitalization Insurance Communication 130

Red Star Kim

MARCH 1, 2024

At the recent Training – PM Forum on “ Buy-in, engagement and stakeholder management ” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland.

Stakeholders 130

Stakeholders Decision-making Emotional Intelligence Communication 130

Red Star Kim

SEPTEMBER 5, 2023

In 2020, I published Essential soft skills for lawyers (kimtasso.com) Training for marketing and business development (M&BD) professionals For over 15 years I have created and delivered training for M&BD professionals (Beginner, Intermediate and Advanced) through PM Forum.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Red Star Kim

AUGUST 18, 2022

Although you can tap into mentoring resources outside your organisation – for example PM Forum Mentor Match. PM Forum Career guidance articles. How to design a marketing and business development team (kimtasso.com) November 2015. Many firms operate mentoring programmes. Technology infrastructure?

Marketing 130

Marketing Digitalization Investors B2C 130

Red Star Kim

DECEMBER 7, 2023

This book review was published in Magazine – PM Forum way back in 2008. However, NLP (Neuro Linguistic Programming) has arisen a few times at recent training workshops so I thought I would publish the review as a blog post. Book review – Can we start again? Can we start again? Published by Noggin £14.99

Emotional Intelligence 130

Emotional Intelligence Publishing Communication Negotiation 130

Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Former partner of Eversheds law firm, Kevin Doolan wrote “Mastering services pricing” in 2015. Thanks to Simmons & Simmons for hosting the event at Citypoint.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

SEPTEMBER 26, 2022

Last week I was joined by a group of marketing and business development (M&BD) Assistants (and some Executives) from law, accountancy, actuarial and consultancy firms for a half day PM Forum workshop on “Practical and professional skills for Marketing and Business Development Assistants”.

Digitalization 147

Digitalization Media Marketing Communication 147

Red Star Kim

MARCH 24, 2023

Dates for future sessions are shown at PM Forum. The discussions and polls (see below) provided interesting insights into the roles and aspirations of those entering professional services marketing. Roles, satisfaction and aspirations of Marketing and Business Development (M&BD) Assistants.

Marketing 130

Marketing Digitalization Communication Media 130

Red Star Kim

JULY 11, 2022

This is a summary (and an additional learning resource for delegates) of last week’s M&BD planning workshop through the PM Forum. marketing planning – stepping stones, persuasion, motivation (kimtasso.com) September 2015. Marketing planning in a nutshell – simple and complex plans (kimtasso.com) June 2017.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

AUGUST 14, 2023

I also provide writing courses for PM Forum and inhouse – both for fee-earners and marketing and business development professionals. Inclusive words prevent bias and appeal broadly. There are tools to help us write in Plain English. Increase readability by using short words, short sentences and short paragraphs.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

DECEMBER 2, 2022

It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. seven building blocks of a proactive marketing executive (kimtasso.com) October 2015. Proactive Marketing Executive – Eight top tips (kimtasso.com) February 2018.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Red Star Kim

JANUARY 8, 2024

Level 4 Advanced Diploma in Counselling National Counselling and Psychotherapy Society (NCPS) accredited Heartwood College May 2021 – April 2023 (Two years) Plus 100+ hours supervised clinical practice My research study was on complex post-traumatic stress syndrome (cPTSD) Mental Health First Aider (2021) About · MHFA England Level 5 Counselling Diploma (..)

Emotional Intelligence 26

Emotional Intelligence Management Marketing Profitability 26

Red Star Kim

AUGUST 1, 2023

At the recent PM Forum workshop on “Marketing and Business Development Planning in a Nutshell” the key issue to emerge from delegates was “How to engage fee-earners in the M&BD planning process?”. 71% No 29%Yes How much experience do you have in M&BD planning?

Decision-making 130

Decision-making Marketing Business Planning Management 130

Red Star Kim

DECEMBER 9, 2022

Man Bites Dog invented the first-of-its-kind Sustainable Cities Index in 2015: a pioneering thought-leadership campaign that propelled the specialist topic of urban sustainability onto the mainstream news and business agenda. Related articles: Professional Marketing Forum Conference 2021 PM Forum (kimtasso.com) Bidwells.

Leadership 26

Leadership Marketing Future of Work Profitability 26

Red Star Kim

DECEMBER 5, 2023

In November it was a full house for the PM Forum’s Proactive marketing and business development executive online workshop. It was on budget day so those from accountancy and tax practices had a lot going on. These sessions are experiential – with much use of social learning so many insights are generated during group discussions.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130