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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

28 th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023) Reprinted from PM Magazine With 100+ people enjoying coffee in bright orange TUC mugs, the buzz heightened to good vibrations: Connecting with familiar faces and new friends, both old hands and the next generation.

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COVID-19 and the Digital Transformation of Alliance Management

PartnerTap

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Digital tools and platforms that enable data sharing , communication and collaboration are critical to keeping partnerships transparent. Mckinsey On Finance. More than ?

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Update on marketing and business development (M&BD) team structures

Red Star Kim

Here, the M&BD professionals – and perhaps those from other disciplines (such as finance or human resources) – will be formed into temporary project teams to assist with particular initiatives. Or their focus may be on digital and predictive analytics. Larger firms may prefer to have a more flexible structure.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. For example, for accountants this might include Quoted Companies Alliance, UK Finance or Federation of Small Businesses.

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22 tips on being a persuasive writer in professional services

Red Star Kim

An example might be: “Five things every Finance Director asks” or “What every General Counsel considers when choosing a law firm”. As well as those designed for the digital age such as RACE (Reach, Act, Convert, Engage). Search Engine Optimisation Writing for digital channels involves SEO to drive traffic to your web site.

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Referrer Management Strategies – Rationale and Challenges

Red Star Kim

While there are many proven and successful digital marketing strategies and communications strategies when it comes to reaching clients directly – the strategies for forging and developing relationships with third party referrers and intermediaries can be more challenging. 100% Aimed at specific organisations/individuals. 80% 20%-50%.

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B2B Wholesale & Distribution in Germany: Insolvency.

QYMATIX

Its bankruptcy left a noticeable void in the industry, though the brand itself lived on: in 2016, Christoph Kilz and Dirk Oschmann acquired the rights to the name. Yet another example is Wollschläger, a family-owned Wholesaler that stopped operations in 2016. The last years brought very unusual events.

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