Red Star Kim

AUGUST 31, 2023

There’s web and social media content about the key findings (e.g. There are 15 people in M&BD – eight in BD and bids and seven in marketing, communications and events. This improved the effectiveness of networking events. They used actors and client case studies so lawyers could practice in realistic scenarios.

Marketing 130

Marketing Leadership Government Logistics 130

Red Star Kim

OCTOBER 16, 2023

amongst us. Most commented on the data challenges of referrer management – although accountants using PracticePortal were happy with their CRM. Not ideal for mapping complex relationships across an organisation or co-ordinating integrated content and events programmes.

Management 130

Management Emotional Intelligence Onboarding Communication 130

Hubspot Sales

FEBRUARY 14, 2024

Expert Tips for Writing Sales Emails If you follow these sales email tips, you’ll feel less icky and more enthusiastic about your sales email campaigns. Our experts told us that sales emails are not old-hat, spam techniques — quite the opposite actually, sales emails are all about connection. Ackerman recommends using her F.A.N.

Sales 87

Sales Marketing B2B Digitalization 87

Miller Heiman Group

OCTOBER 7, 2020

Our upcoming webinar, The future of sales talent: Understand the full picture , provides clarity courtesy of sales talent experts Byron Matthews, Purbita Banerjee, and Mark Grimshaw, who help you bridge the gap between the talent you need and the talent you have. How to close the gaps. Register here.

Sales 104

Sales Organization Sales Management Management 104

Nutshell

OCTOBER 30, 2020

With in-person events temporarily postponed due to health concerns, virtual event platforms have taken center-stage in 2020. If you’ve been online at all in 2020, you’ve seen an advertisement promoting a virtual event. After all, in-person events are a no-go right now because of COVID-19. It makes sense.

Software 71

Software Software Internet Digitalization 71

Zendesk

MARCH 1, 2022

They just want to use the application and get to do the thing that they came in to do…If we can take the edge off of that process and make it even quicker, I think we’ve won in that world.” As part of Zendesk’s CX Moment virtual event series, we spoke with Jared Loman, VP of Customer Experience at Kajabi. Jared Loman.

Artificial Intelligence 98

Artificial Intelligence Customer Experience Organization Meetings 98

Red Star Kim

JUNE 27, 2023

Describe what is involved in campaign development and the sequence of events. During Covid there was an increase in sending items such as drinks and food to engage clients during online events. Other reasons included: Education – Explain the benefits of campaigns to the firm, fee-earners and clients.

Leadership 130

Leadership Management Stakeholders Communication 130

Nutshell

APRIL 17, 2020

Featuring live presentations from some of the brightest minds in sales, marketing, and customer retention, the event was a massive step forward from the first BOUNDLESS show back in February 2019 , both in terms of production value and attendance. Jump to: 11 Things You Need to Create a Successful Virtual Event.

Decision-making 126

Decision-making Media Meetings Internet 126

Red Star Kim

JUNE 16, 2022

There was an interesting debate about the need for fee-earners and others in the firm to truly believe in the merits of their firm, products and services before they could market them effectively. Our conversation about congruence and authenticity indicated that this was indeed so. So how do we get them back out there?

Management 130

Management Key Account Management Digitalization Communication 130

Scovel

SEPTEMBER 22, 2021

They include: Personalized marketing approach: Rather than taking a generic approach, marketers create personalized messages for targeted accounts, take what they know about their customers, and tailor their campaign creative resources to suit customers’ specific attributes and needs. Each corporate strategy uses its mix of tactics.

Marketing 52

Marketing Advertising B2B Decision-making 52

ACT

JANUARY 30, 2024

It isn’t surprising that only 50 percent of small and midsize businesses in the US make it past the five-year mark. The key is to get creative about finding new clients with limited marketing resources. Even if you don’t sell products or services online, use your website to showcase important information about your company.

Small Business 52

Small Business Publishing Leadership Decision-making 52

Nutshell

NOVEMBER 25, 2020

Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. Basically every lead-generation strategy from events to discounts was just considered “marketing.”. What is email marketing?

Marketing 143

Marketing Publishing e-Learning Decision-making 143

Hubspot Sales

MAY 18, 2020

When most of us think of networking we likely think of having face-to-face conversations at live events or gatherings — and for years that has largely been what networking looked like. We’ve all seen it — the well-intentioned email or request to connect that makes us cringe a little. Focusing all your efforts on new contacts.

Remote Working 143

Remote Working Prioritization Meetings Media 143

Nutshell

FEBRUARY 25, 2021

Someone out there in the universe who wants to know more about your product or services. Doing so will either educate them about your brand, allow them to learn more about your products, or simply build some familiarity with a new fan. Event invitation. It’s always a good feeling to gain a subscriber. Email newsletters.

Marketing 71

Marketing Organization Retail Media 71

Planview

OCTOBER 26, 2022

These programs include hosting events such as webinars as well as working with third-party vendors to get our content in front of a larger audience. We run content syndication programs and use meetings for check ins and progress. Tell us about working from home – what are your tips for success? We like showing off!

Leadership 98

Leadership Healthcare Meetings Software 98

Hubspot Sales

DECEMBER 16, 2020

For Mintis, 2020 has been all about balancing empathy with sales achievement. Every sales leader feels the weight of this year, yet we're at a place where companies need us to perform financially,” she shared. Next year, it's about embracing what’s now normal and iterating off whatever that means for you,” she said.

Sales 134

Sales e-Learning Remote Working Decision-making 134

Nutshell

JANUARY 16, 2024

Landing Pages Design and host landing pages for your ad campaigns, webinars, events, and more with our new landing pages builder — no coding required. We’re excited about the new features and enhancements we’re rolling out this year! Want to share about how Nutshell is working for your team? Leave us a review on G2 !)

Artificial Intelligence 71

Artificial Intelligence CRM Meetings Marketing 71

Nutshell

JANUARY 16, 2024

Landing Pages Design and host landing pages for your ad campaigns, webinars, events, and more with our new landing pages builder — no coding required. We’re excited about the new features and enhancements we’re rolling out this year! Want to share about how Nutshell is working for your team? Leave us a review on G2 !)

Artificial Intelligence 71

Artificial Intelligence CRM Meetings Marketing 71

Hubspot Sales

OCTOBER 15, 2019

If you are getting acquainted with your CRM software and are impressed with how it functions independently, allow us to introduce you to your new favorite feature — integrations. Learn more about your leads and contacts through custom forms and surveys using tools like Survey Monkey, and Typeform. Event Integrations.

CRM 98

CRM eCommerce Software Software 98

SBI

DECEMBER 28, 2020

TechTarget Completes its Acquisition of BrightTalk, a Leading Virtual Events Platform. As a leading marketing platform for webinars and virtual events in the enterprise IT market, the BrightTALK acquisition will enable TechTarget to significantly expand its proprietary first-party purchase intent data and its opt-in audience.

Acquisition 50

Acquisition Banking Finance Leadership 50

Insightly

MAY 13, 2021

We’ve talked about the value of creating an ideal customer profile. The more you learn about your customer, the better you can market to them and build lasting customer relationships. . But for us marketers, that’s easier said than done. We talk quite a bit about marketing and sales team alignment. The problem?

Customer Success 93

Customer Success Marketing Acquisition CRM 93

Apptivo

DECEMBER 7, 2022

Leads in general are raw contact information about a potential customer. Testimonials, reviews on neutral platforms, awards & recognitions from reputed trade organizations, participation in prestigious events and key milestones of the company, are ideal content that helps build trust and provides validation to the prospect.

B2B 96

B2B e-Learning Leadership Media 96

Nutshell

FEBRUARY 20, 2024

You’ve heard marketers talk about landing pages and how important they are as part of a holistic marketing plan. In this article, we’ll break down everything you need to know about landing pages, including why they’re important and what you should do to ensure your landing page is a success. Table of Contents What is a landing page?

Marketing 71

Marketing CRM e-Learning Media 71

Hubspot Sales

MARCH 22, 2021

Founders came to us for guidance on a variety of issues, but one of the most pressing concerns we saw consistently was network expansion — these business owners had trouble making the right connections. This organization has supported the social enterprise movement in the US since 1998 by acting as a voice for sustainable social impact.

Investors 131

Investors Small Business eCommerce Construction 131

Nutshell

FEBRUARY 29, 2024

You’re creating a contact form for your website, and you want it to look so good that your visitors can’t help but fill in their details for more information about your products and services. Sign-up form: You guessed it—this form lets users sign up or register for a service, profile, or event.

CRM 71

CRM Customer Experience Facilitation Marketing 71

Zendesk

MAY 25, 2022

Being an active member of the CX community can and will impact your company’s performance: It generates leads and valuable partnerships, and it creates brand awareness when you start getting invited to events, for example. This CX evangelist used to be the guitar player in a heavy metal band. CX Community blogs to bookmark.

Customer Experience 98

Customer Experience Media Meetings Publishing 98

MDI Training

JUNE 26, 2023

With location-independent work, it becomes more difficult for us to foster a sense of connection and belonging to the company. In your company, you can organize virtual happy hours, team-building activities, and other virtual or in-person events to foster social interaction and build relationships among employees.

Digital Transformation 52

Digital Transformation Leadership Digitalization Communication 52

Insightly

JUNE 13, 2023

An easy way to tell if you’re ready for a new position is to pay attention to how you feel about your current work. Are you excited about or dreading upcoming projects? If your work is not energizing you like it used to, you’ve likely outgrown it. Here are questions to ask when thinking about your next marketing career goals.

Marketing 98

Marketing Remote Working Decision-making Meetings 98

Zendesk

JULY 1, 2022

We are passionate about standing shoulder to shoulder with LGBTQIA+ communities around the globe in the fight for equality. We also hosted a virtual webinar with our partners at the Philippine LGBT Chamber of Commerce , where we discussed the history of Pride in the Asia-Pacific region and LGBT rights in Asia. “We If not us, then who?

Leadership 52

Leadership Government Media Meetings 52

Nutshell

OCTOBER 31, 2023

Updates to VisitorIQ Earlier this year, we introduced VisitorIQ—a prospecting tool within Nutshell that lets you track and identify your website visitors so you can proactively reach out to them—and we appreciate all the great feedback we’ve gotten about it so far. To make VisitorIQ even more useful for you, we just released some updates!

Artificial Intelligence 62

Artificial Intelligence Meetings Decision-making Onboarding 62

Strategic Communications

JULY 30, 2021

When I teach marketing research classes at a local university I often start the semester off by talking about when marketing research makes sense and when it may not. That’s what I find so compelling about Amazon’s Echo Dot promotion. There’s one born every minute… About Us.

Marketing 72

Marketing Manufacturing Publishing Communication 72

Apptivo

MARCH 29, 2023

Moreover, in this article, we will dive deeper into learning more about the effective customer engagement strategies you should use this year. The best way to know more about it is to measure it. They act as a home for both customers and are a way for potential customers to discover more about you. How can we do so?

Software 52

Software Software Decision-making eCommerce 52

MDI Training

JANUARY 26, 2022

New things can only be created through new impulses that help us sharpen our perspectives and reflect on them. The format itself can either take place in presence as a large event or be conducted as an online congress. Here, first and foremost, a basic question is asked about a topic.

e-Learning 98

e-Learning Leadership Digitalization Artificial Intelligence 98

Showpad

MAY 7, 2021

Just 5% said no action was taken and reps were still active in the field, which is about the same share as U.S. A 2020 Gartner survey of chief sales officers found 23% had plans to permanently shift field sales to virtual roles — which brings us to the importance of a virtual sales platform. Support a virtual sales event.

Sales 59

Sales Digitalization Onboarding Remote Working 59

Hubspot Sales

OCTOBER 29, 2017

Email opening lines that use questions. Email opening lines that reference trigger events. Email opening lines that use questions. HubSpot sales director Michael Pici recommends using questions in sales emails to spark the prospect's interest and get them thinking about the current state of affairs.

Value Proposition 111

Value Proposition Media Sales Organization 111

Apptivo

FEBRUARY 16, 2023

It is about saving marketers time and effort by not having to create and send new emails every time a new recipient signs up or a customer abandons a cart, while increasing conversions through frequent and consistent emails. Newsletters and blog updates are yet another way to keep the audience engaged and increase blog views.

Marketing 94

Marketing Artificial Intelligence Manufacturing Digitalization 94

Insightly

MAY 12, 2021

We’ve talked about the value of creating an ideal customer profile. The more you learn about your customer, the better you can market to them and build lasting customer relationships. But for us marketers, that’s easier said than done. We talk quite a bit about marketing and sales team alignment. Data & Reporting.

Customer Success 64

Customer Success Marketing Customer Experience Acquisition 64