Strategic Account Management Association
APRIL 22, 2021
Servitization is a term used to describe a journey of transformation, specifically: the innovation of an organization’s capabilities and processes to better create mutual value through a shift from selling products to selling product-service systems that deliver a desirable outcome for the customer. Servitization: a practical example.
Strategic Account Management Association
SEPTEMBER 22, 2020
As a strategic account manager (SAM), you know how important it is to speak your customers’ language and see the world through your customers’ eyes. Just like IDNs, strategic account managers must understand which physician groups are positioned to be creative, collaborative partners over the longer-term.
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Account Manager Tips
OCTOBER 13, 2020
Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? Click to Tweet. Laura: It's never boring.
DemandFarm
MAY 25, 2023
A digital mindset is an approach to thinking that focuses on embracing change, adapting to new technologies, and constantly seeking innovative ways to solve problems and improve business processes. Let’s explore how a digital mindset is powering the next wave of growth in account management and its subsequent impact on sales enablement.
Red Star Kim
SEPTEMBER 26, 2023
increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners. The growth of MarTech in professional services – an overview (kimtasso.com) Account management or project support?
Jermaine Edwards
MAY 6, 2020
Manufacturing company. In 2019 we began working with a large manufacturer of silicon products. They began to see 20% of their customer base move to explore manufacturing overseas to reduce their own costs, access new markets and grow their profits. Take the situation of the silicon manufacturing company.
Arpedio
JUNE 29, 2022
Green Team handles all parts of the supply chain, including sourcing, manufacturing, pruning, nourishing and maintaining the trees, as well as marketing, sales and delivery through their multiple logistic centers across Europe. Agricultural manufacturing. This customer case study is based on an interview with Peter T. The Challenges.
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