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THE 10-K FILING: THE MOST IMPORTANT DOCUMENT THAT SAMS NEVER READ

Strategic Account Management Association

the committee responsible for overseeing purchasing decisions), I met thousands of salespeople and strategic account managers through the years, and I would say that no more than 3 percent or so had bothered going through my company’s 10-K. This is the base of the pyramid. Strategies, goals, challenges. sellingtoexecutives.com.

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The Secrets of Successful Key Account Management Teams with Laura Cuello

Account Manager Tips

Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? Click to Tweet. Laura: It's never boring.

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The Ultimate Guide to Global Account Management: Framework, Strategies, and Best Practices

DemandFarm

Among the challenges was gaining visibility into various aspects of their strategic accounts, leveraging best practices from different teams, and institutionalizing processes and systems to ensure smooth operations across their international offices. This is where Global Account Management (GAM) comes into play.

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“We’re all account managers now”

Mercuri International

This is where the transition from sales representative to a more ‘account manager’ style role becomes relevant. Events of the last few years have exposed, among other things, the fragility of the supply chain and the limitations of the ‘just-in-time’ manufacturing philosophy. This is particularly relevant right now.

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Account Management Reinvented: The Role of Digital Mindset in Accelerating Sales Enablement

DemandFarm

Let’s explore how a digital mindset is powering the next wave of growth in account management and its subsequent impact on sales enablement. Key Account Management : It’s a strategic approach to managing and nurturing relationships with a company’s most valuable customers or ‘key accounts’.

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The Top Mistakes to Avoid in Strategic Account Management in Consolidated Markets

Miller Heiman Group

When managing top-tier accounts in consolidated markets, it’s critical to work strategically to close more deals. Unfortunately, in large markets controlled by a small number of companies, such as automobile manufacturing or medical devices, this can be riddled with challenges. Understand their needs, wants and preferences.

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Account-based Marketing (ABM) Solutions

Flevy

ABM solutions are employed to gain new customers, develop existing and future prospects, and enhance enterprise accounts. ABM solutions have the 4 core functions: Account Management. Account Intelligence. Account-based Advertising. Account Management. Digital Personalization.

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