Zendesk

MARCH 13, 2024

Zendesk announced today that it will acquire Ultimate, an industry-leading provider of service automation, to deliver the most complete AI offering for customer experience (CX) in the market. The latest CX Trends data shows that unprecedented demand for AI is driving up the speed and frequency of customer engagement.

Acquisition 138

Acquisition Customer Experience Innovation Business Growth 138

Nutshell

AUGUST 21, 2020

With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. With every SaaS market crowded these days— G2 lists over 2,800 solutions for “ CRM ” alone—there’s little room for error in your marketing. Product complexity.

Marketing 142

Marketing Onboarding Media B2C 142

Insightly

MAY 13, 2021

It’s not a secret that having a deep understanding of your customer is crucial for marketing. We’ve talked about the value of creating an ideal customer profile. The more you learn about your customer, the better you can market to them and build lasting customer relationships. . Share customer reactions.

Customer Success 93

Customer Success Marketing Acquisition CRM 93

Flevy

APRIL 20, 2022

As you find ways to get your customer acquisition costs (CAC) low, you may try a lot of tactics to get it to work for you. In marketing, feedback loops can make or break your future campaigns based on how you see your current results. Why Feedback Loops Are Essential in Marketing. One vital element is a feedback loop.

Marketing 111

Marketing Acquisition B2C Finance 111

Insightly

MAY 12, 2021

It’s not a secret that having a deep understanding of your customer is crucial for marketing. We’ve talked about the value of creating an ideal customer profile. The more you learn about your customer, the better you can market to them and build lasting customer relationships. Share customer reactions.

Customer Success 64

Customer Success Marketing Customer Experience Acquisition 64

ReviewTrackers

MARCH 17, 2020

There is a vital shift happening right now in healthcare marketing and patient acquisition. Here are 4 patient acquisition strategies that you can implement today: Healthcare Marketing Strategies to Drive Patient Acquisition. Looking for new ways to acquire new patients and grow your practice? Final Thoughts.

Healthcare 26

Healthcare Acquisition Marketing Media 26

Planview

JANUARY 25, 2017

Spigit’s Acquisition of Kindling. First, I’m delighted to announce Spigit’s acquisition of Kindling Inc. I’m excited to enhance both the Spigit team as well as our customer base through this acquisition. I’d like to thank you, our customers, for a record year. 2016 was a record year for Spigit.

Acquisition 84

Acquisition Innovation e-Learning Software 84

SBI Growth

AUGUST 24, 2018

In today’s show, Doris details how to orchestrate a world class customer experience. The customer experience trend is sweeping. Joining us on SBI TV is Doris Raimundi, SVP of Consumer Banking Sales and Support for US Bank. Why this topic?

Customer Experience 84

Customer Experience Banking Sales B2C 84

Flevy

JUNE 17, 2021

Mergers and Acquisitions enable numerous opportunities for growth. Go-to-Market Strategy. Customer Experience Strategy. Customer and Partner Readiness. The first step in achieving growth from a Merger or Acquisition deal is to identify and analyze the opportunities essential for growth. Post-deal Closure.

Customer Experience 111

Customer Experience Prioritization Acquisition Banking 111

Flevy

FEBRUARY 17, 2024

We will explore how leveraging the Key Performance Indicators (KPIs) associated with this functional group can empower executives and senior managers to make informed decisions, refine their marketing strategies, and achieve operational excellence.

Management 52

Management Digital Transformation e-Learning Acquisition 52

Apptivo

OCTOBER 3, 2022

A customer is one who has made it his/her custom to buy at the business. Lifecycle marketing is the holistic approach of getting new buyers and converting them to be customers. Marketing is as much an art as it is a science! What is Lifecycle marketing? Stages of lifecycle marketing. Strategies: 1.Awareness

Marketing 98

Marketing Value Proposition CRM Publishing 98

Arpedio

DECEMBER 20, 2023

Understanding CLV can have a significant impact on business strategies , ranging from enhancing profitability to retaining customers effectively. Businesses can utilize CLV to inform their marketing strategies, such as personalized marketing approaches or customer segmentation. The importance of CLV cannot be overstated.

Profitability 52

Profitability Acquisition Customer Experience Communication 52

ACT

JUNE 3, 2021

First, loyal customers can provide up to 80% of a company’s revenue and typically spend 67% more on products and services than new customers. Second, customer loyalty is also easier to achieve and is more profitable than customer acquisition. To get started check out these 10 techniques to build customer loyalty.

Marketing 52

Marketing Small Business Acquisition Customer Experience 52

Arpedio

FEBRUARY 23, 2024

As customer expectations continue to rise and market dynamics shift at an unprecedented pace, the need for a strategic approach to revenue generation has never been more critical. This includes marketing automation, lead management, campaign tracking, and ROI analysis. Adapt quickly to market changes and evolving customer needs.

Acquisition 52

Acquisition Facilitation Artificial Intelligence Decision-making 52

SuperOffice

FEBRUARY 28, 2021

Forget everything you know about marketing. They are adopting digital technologies to shift the buying power in their favor, and it’s re-shaping the traditional way of marketing to win them over. These touchpoints are meant to educate and guide potential customers toward choosing one particular business over any other.

Marketing 55

Marketing Decision-making Profitability Customer Experience 55

ACT

DECEMBER 19, 2023

Wouldn’t it be great if there were a way to identify your ideal clients and grow your client base without exhausting your marketing budget? A strong referral network helps fill your sales pipeline with high-quality leads in your target market who are interested in purchasing from you. It’s also known as a reciprocal referral network.

Acquisition 52

Acquisition Advertising CRM Media 52

SBI Growth

MAY 22, 2021

Being a CEO during a large Go-to-Market transformation is difficult, and with multiple acquisitions, this adds further complexity, such as: High Customer Acquisition Costs Low Employee Morale Inaccurate Fact Base And more. On today’s show, Steve Smith, CEO of Zayo, joins us to discuss how.

Acquisition 107

Acquisition Marketing Meetings Customer Experience 107

Nutshell

MAY 19, 2020

Churn rate, the loss of customers over a specified period of time, is one of the most important metrics a company can track. Subscription length is the amount of time an average customer spends paying for a company’s goods or services. Customer acquisition cost. Conversely, poor customer service is utterly catastrophic.

Acquisition 133

Acquisition Onboarding Prioritization Customer Experience 133

ReviewTrackers

JUNE 16, 2020

Let’s talk customer acquisition strategy. One fundamental way to grow your business is to win new customers. After all, there are so many channels and so many ways for today’s businesses to find, engage with, and attract potential new customers. So what are some of the lowest-cost, highest-ROI ways to win new customers?

Acquisition 26

Acquisition Media Publishing Marketing 26

SBI

SEPTEMBER 5, 2019

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition. The acquisition of AsdeqLabs expands Bigtincan’s capabilities in sales enablement as well as the growing field of revenue enablement across the enterprise. It’s an honor to have this vision shared through the wider industry via this acquisition.”.

Acquisition 27

Acquisition Account Planning B2C Banking 27

Zendesk

FEBRUARY 29, 2024

Revenue churn rate is a metric that helps businesses identify the monthly revenue they lose with every lost customer. In this guide, we cover the basics of revenue churn, how you can calculate and reduce it, and how being attentive to your customer experience (CX) can make a significant impact.

Artificial Intelligence 52

Artificial Intelligence Customer Experience Acquisition Onboarding 52

Strategic Communications

APRIL 17, 2024

Pontiac, for instance, was unable to carve out a distinct identity within the crowded automotive market, leading to its eventual discontinuation by General Motors. Apple has maintained its position as a market leader, consistently innovating and introducing new products that captivate consumers, such as the iPhone, iPad, and Apple Watch.

Innovation 52

Innovation Retail Value Proposition Logistics 52

ReviewTrackers

JULY 12, 2019

In terms of the customer experience, buying a car isn’t quite the same as dining at a restaurant or checking into a hotel. They don’t stop interacting on digital channels after buying a car, either; automotive shoppers are also increasingly active when it comes to leaving online reviews and feedback about their customer experience.

Customer Experience 30

Customer Experience Manufacturing Decision-making e-Learning 30

Insightly

MARCH 11, 2024

CRM means different things to different roles, but with the right CRM (one that’s easy to customize ), your CRM can look a lot different to each role, but still serve the entire company with efficiency and precision. Furthermore, the CRM provides valuable insights into customer lifetime value.

CRM 52

CRM Organization Decision-making Facilitation 52

ReviewTrackers

JULY 12, 2019

In terms of the customer experience, buying a car isn’t quite the same as dining at a restaurant or checking into a hotel. They don’t stop interacting on digital channels after buying a car, either; automotive shoppers are also increasingly active when it comes to leaving online reviews and feedback about their customer experience.

Customer Experience 29

Customer Experience Manufacturing Decision-making e-Learning 29

Insightly

APRIL 4, 2023

Whether you own a business, or you’re working in marketing or in a customer success or support role, you know the importance of having great customer relationships. Customer life cycle management has become increasingly important for businesses to stay competitive and retain customers.

Customer Life Cycle 52

Customer Life Cycle CRM Manufacturing Advertising 52

Nutshell

JANUARY 17, 2024

Bringing sales, marketing, customer success, and project management teams together with a solid CRM software integration improves company-wide success and growth. Customer relationship management (CRM) software makes it easier for sales, marketing, and customer success teams to gather and extract customer data.

Business Growth 71

Business Growth CRM Management Software 71

Account Manager Tips

MARCH 23, 2021

Access to new markets. Are they expanding through acquisition? Can they help you access new markets? Invite other departments into the conversation — groups like sales, marketing, customer service and support that know your clients. You are better to fire the customer than keep them on without value.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

SmartKarrot

FEBRUARY 1, 2022

The struggle to convince your senior leadership team to invest in customer experience has always been there for decades. Many company leaders say that customers come first, but they get more worried about tapping into new markets, sales, talent management, or process optimization when it comes to implementation.

Customer Experience 21

Customer Experience Leadership Decision-making Customer Success 21

SBI Growth

OCTOBER 19, 2018

Joining us on the is Mark Lister, he is the Chief Digital Officer for Ness, a digital engineering company that designs and builds digital platforms and software that helps organizations engage customers, differentiate their brands, and drive revenue growth.

Digital Transformation 76

Digital Transformation Digitalization Customer Experience Software 76

Miller Heiman Group

OCTOBER 30, 2019

Chief Marketing Officer Jon Perera of Highspot , a sales enablement platform that empowers companies to elevate their customer conversations, joins host Greg Moore on this week’s podcast. How to Align Modern Sales and Marketing. How Sales Enablement Brings Sales and Marketing Together.

Marketing 49

Marketing Acquisition Sales Onboarding 49

ACT

OCTOBER 18, 2023

They’re useful for various departments, from marketing and sales to customer service. CRM , which includes marketing automation , provides you with pre-designed email templates to implement automated drip campaigns for lead nurturing. Simultaneously, the volume of customer support tickets will also see a surge.

CRM 52

CRM Insurance Small Business Financial Services 52

Flevy

FEBRUARY 19, 2024

Whether it’s scaling operations, increasing market share, or enhancing service delivery, growth metrics offer the data-driven foundation for informed strategic planning. It reflects the success of sales and marketing efforts and is a key indicator of market demand and organizational expansion.

Business Growth 52

Business Growth Management Digital Transformation Profitability 52

SmartKarrot

JULY 21, 2021

Of all the debates that one can possibly have in the world of sales and marketing, one that takes no backseat is customer acquisition vs customer retention. While acquiring customers is an integral part of any growing business, retaining them for good is also equally important. What is Customer Acquisition?

Acquisition 10

Acquisition Prioritization Onboarding Profitability 10

SBI Growth

OCTOBER 14, 2018

Joining us on the is Andrea Brody, the Chief Marketing Officer for Bravo Solution, which has sinced merged with JAGGAER to create the world’s largest independent spend management company. Andrea is one of the top B2B revenue generating marketers.

Organization 80

Organization Marketing B2B Management 80

ACT

MARCH 29, 2022

s marketing automation actually allowed us to expand our graphic design and marketing services as well since we’re able to create and sell templates for customers to use with the platform. Q: How have you seen customers’ business needs change over the past few years? experience is as positive as possible.

Acquisition 52

Acquisition CRM Customer Experience Digitalization 52

Arpedio

JANUARY 5, 2024

Join us as we explore the essence of Account Management and Customer Success, and how each plays a part in sculpting a company’s legacy in delivering exceptional customer experiences. The amalgamation of account management and customer success shapes a customer-centric culture that resonates throughout the organization.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52