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Could Sales' Secret Weapon Be Procurement?

5600 Blue

Some of you know that I post quite a bit about working with procurement. We brought together sales and sales leaders, as well as a chief procurement officer and two of his buyers. The primary take-away is that we (sellers and procurement) have way more in common than we think. There are a couple reasons.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

Several people had stayed in London overnight, having been to the PM Regional Committees meeting the day before. Alan Gotto, chair of Consultancy Procurement Council. It was fascinating to hear a procurement expert talking so passionately about the need for strong relationships. Closing thoughts.

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Agency mergers and acquisitions, with Mark Sainthill

Account Management Skills

It’s mergers and acquisitions. I am going to admit to something I went through, I haven’t got a good experience of being involved in an M&A because when I was at Publicist Life Brands, I was general manager and it was essentially a reverse takeover, it was positioned as an acquisition, but that cultural fit was not a good fit.

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The Future of Sales Roundtable: Growth by Acquisition

SalesGlobe

We’re talking about mergers and acquisitions today. We also know that technology acquisitions is leading the way. We have other acquisitions, mergers that have happened before that. And there’s three different types of synergies that are the focus of the acquisition. I’m not sure. Mark Donnolo.

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The Benefits of a Collaborative Culture

Peter Simoons

You might see them, from a procurement perspective, trying to get the best deal for the company rather than a great deal for both parties. In addition, as the silos don’t collaborate and communicate internally, there may be circumstances when their people meet each other at the external company’s location.

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How Enterprise Sales Differs from SMB and Mid-market Sales

Hubspot Sales

As your clients start to get more complex and their contracts become more valuable, you may notice your sales cycles lengthening and becoming more complicated in service of procuring larger, more valuable deals. Self-service sales is one of the best ways to sell a product and keep a low customer acquisition cost (CAC).

Marketing 103
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The ultimate guide to solution selling

PandaDoc

LinkedIn advertising allows precise targeting, meaning you can contact the decision-makers directly and lower the costs of customer acquisition. Procurement departments are better at determining the company’s needs. This implies a longer sales cycle, higher risk in case the deal falls through, and higher acquisition costs.