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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

The options for fixes covers a variety of areas such as upskilling, leadership communication, consistency and commitment, culture, respect, prioritization and organizational structure. There’s a model for an internal communications plan and strategy – aligned to business strategy and addressing all stakeholders: Insight. Principles.

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How to Build a Land and Expand Strategy

ProlifIQ

According to Gartner, companies that prioritize customer retention and expansion can achieve up to 95% higher profits compared to those that focus solely on acquisition. Multi-Threading: Forrester highlights that multi-threading can significantly impact sales success, with an 82% win rate when multiple stakeholders are involved.

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Sales AI: How Artificial Intelligence is Shaping the Future of Sales

Arpedio

By harnessing AI capabilities, sales teams can make data-driven decisions, prioritize leads effectively, and deliver tailored experiences that resonate with prospects and customers. AI for sales represents a paradigm shift in how businesses approach customer acquisition and relationship management.

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Account Mapping: Drive B2B Sales Effectively

Arpedio

By meticulously outlining key stakeholders and decision-makers within prospective client organizations, account mapping gifts sales teams with a blueprint for personalized engagement and efficient closing of deals. To illuminate the intricate network of organizational roles and influence, sales teams implement a variety of pragmatic measures.

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How to boost your sales performance with opportunity management

PandaDoc

Opportunity management is an approach that focuses on identifying and managing business opportunities for client acquisition, market expansion , strategic partnerships, and more. What is opportunity management — and why should you care? This is especially helpful when it comes to automating your workflows.

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Setting Up Metrics and KPIs for Your CRM

Nutshell

Setting up tracking systems Once you’ve identified the CRM metrics you want to prioritize, the next step is to begin actually tracking those metrics. You can then deliver those reports to relevant stakeholders within your company who may be interested in seeing the performance of your marketing and sales efforts.

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The top three sales enablement success factors and why alignment is the key to all of them

Showpad

This means that organizations achieved their growth targets by acquisitions (buying revenue) or by hiring more people with average or below average performance. Vertical alignment is about the adjustment of enablement to the customer, the business strategy, other strategic initiatives and executive stakeholders and sponsors. .