Account-Based Selling – What it is and Why it Matters
Upland
JANUARY 26, 2023
It takes company-wide buy-in from the leadership level all the way down to the frontline sales managers and sales reps working the deals to make it work like clockwork. Customer Acquisition Costs (CAC) : Larger customer acquisition costs can result from ABS. Account-Based Selling Criteria – Is It Right for You?
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