Luminas Strategy

OCTOBER 16, 2023

In this article by Forester, the author sheds light on the increased difficulties brought about by the convergence of intense competition, more discerning customers and channel disintermediation. Then, because knowledge is power, we help them to gain alignment on the value they deliver. The result?

B2B 52

B2B Value Proposition Profitability Suppliers 52

Revenue Storm

JULY 13, 2021

When we focus on this, it needs to be framed as the value our solution or service is going to deliver to our client. What is the value to our client? Are we enabling our client to increase revenues, profits, enter new markets, and beat their competitors? It is not about us and the features of our solutions.

Value Proposition 78

Value Proposition Procurement Suppliers Profitability 78

Red Star Kim

OCTOBER 24, 2022

This article is a reminder of the key points valued by the delegates: Nine insights: Sales processes and selling skills for targeting and meetings. On a more serious note, we considered the advice of Malcolm McDonald on categorising clients from his book Malcolm McDonald on value propositions – How to develop them (kimtasso.com).

Meetings 100

Meetings Value Proposition Key Account Management Account Management 100

Luminas Strategy

JANUARY 15, 2024

The following Harvard Business Review article, “The Hard Questions to Ask When Planning Your Strategy” provides an interesting perspective on conventional strategic planning and the importance of being realistic about the value that your organization creates. Together, you can become more profitable.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

Red Star Kim

JUNE 15, 2023

or profits greater than £150000), active and inactive companies with up to 10 years’ of financial data. This article from January 2023 Strategic Account Management for Law Firms in the Age of Remote Working – Nexl answers the questions: What is strategic account management (SAM)? Why do law firms needs SAM?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

QYMATIX

NOVEMBER 6, 2023

In B2B wholesale distribution, sales managers and executives must increase their return on sales (ROS) to remain competitive and profitable. With the rise of e-commerce and other technological advances, wholesalers must find new ways to optimise their operations and maximise their profits. What is Return on Sales (ROS)?

B2B 40

B2B Value Proposition Profitability Software 40

Arpedio

JANUARY 3, 2024

In this article, we will explore the differences between direct sales and channel sales and provide insights on choosing the right sales strategy for your business. This sales strategy allows a company to have complete control over the sales process, build strong customer relationships, and maximize profit margins.

Sales 52

Sales Profitability Value Proposition Retail 52

Red Star Kim

JULY 11, 2022

There are lots of articles on internal communications, buy-in and stakeholder engagement. Some suggested focusing on reporting profit improvement instead. Modern CMOs see their role as guiding and inspiring thousands in their firms to communicate consistent brand values and messages.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Strategic Account Management Association

APRIL 5, 2021

In the age of convenience, where same-day deliveries have become the gold standard and news articles are now conveniently timed down to the second, our need for accurate and concise information has never been more pressing. Remember the golden rule (of sales): It’s not value unless the customer finds value in it.

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

SalesGlobe

MARCH 16, 2023

In an article written in January of this year, it was noted that the global HVAC system market size is projected to reach 217.5 There are two ways to address both of these challenges: Pay-for-performance and the Employee Value Proposition (“EVP”). billion in U.S. dollars by 2025, growing at a CAGR of 6.6%.

Supply Chain 52

Supply Chain Value Proposition Manufacturing Innovation 52

Flevy

FEBRUARY 26, 2024

This article explores the key KPIs associated with Digital Transformation Strategy, highlighting their role in facilitating informed decision-making and effective strategy implementation. Here are other KPI Strategy and KPI Management articles we’ve published: Principles of KPI Selection. Principles of KPI Maintenance.

Digital Transformation 52

Digital Transformation Digitalization Management Innovation 52

Arpedio

FEBRUARY 14, 2024

In this article, we will dive into the essential elements and strategies that make up successful strategic account planning. This includes analyzing account information such as revenue, profitability, product/service usage, geographic spread, and strategic initiatives.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Arpedio

FEBRUARY 14, 2024

In this article, we will dive into the essential elements and strategies that make up successful strategic account planning. This includes analyzing account information such as revenue, profitability, product/service usage, geographic spread, and strategic initiatives.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Brooks Group

MAY 24, 2023

This article is part of our Key Fundamentals of IMPACT Selling ® series. I know this ties in deeply with the Probe step, but the strength of your value formula (your ability to apply a solution) is directly proportional to the quality and quantity of the questions you ask. Building out your value formula.

Value Proposition 80

Value Proposition Sales Training Construction Negotiation 80

SalesPop

APRIL 30, 2021

Other features mentioned in previous articles—the Account Matrix, our new White Space feature, and Forecasting Analytics—also provide functions that allow you to add tremendous value for accounts. Creating Value Requires a Team. The Unique Value Proposition. And that is the adding of value for account management!

Account Management 80

Account Management Management Value Proposition CRM 80

LinkedFusion

SEPTEMBER 3, 2023

Showcase your unique value proposition: Try to differentiate yourself from others in your industry by emphasizing your unique strengths, achievements, or specializations. Instead, focus on showcasing your unique value proposition and areas of expertise. Avoid simply replicating your job title or previous positions.

Value Proposition 52

Value Proposition Marketing Profitability Digitalization 52

ClearPoint Strategy

JULY 28, 2021

In this article, we’ll give a strategy map definition, walk through building a map, and explain why it’s so important to your strategy. The four perspectives for for-profit organizations include: Finance. For-profit companies typically focus on achieving one of these three value propositions: Product leadership.

Value Proposition 98

Value Proposition Software Software Government 98

SalesGlobe

DECEMBER 8, 2022

How will you offset your increased costs to maintain or improve your profitability? What do your current people value about your organization? What is your broader employee value proposition, beyond just pay? Without taking one of these three actions, your tactic of higher base pay will quickly erode your profits.

Organization 52

Organization Healthcare Value Proposition Supply Chain 52

SalesGlobe

MARCH 21, 2023

This article is designed to walk you through some of the steps we take when helping companies design best-in-class sales compensation programs. When reviewing the company strategy, we use our Revenue Roadmap , which identifies 4 major competency areas and 16 disciplines that must connect for the organization to grow profitability.

Sales 52

Sales Acquisition Innovation Profitability 52

PandaDoc

DECEMBER 9, 2022

In this article, we go over the main pricing mistakes you should steer clear of in your efforts to optimize pricing and generate more sales. At its core, there is a huge benefit in making your pricing strategy more dynamic and value-focused for a more interactive relationship with markets. How pricing impacts your business.

Profitability 52

Profitability Decision-making e-Learning Retail 52

SBI Growth

JANUARY 13, 2013

Issues – business issues that are addressable by your solutions and contribute towards growth and improved profitability. Commercial Insight : Mapping the value propositions of your products and solutions to buyer personas, buyer context, and compelling topics is bridged by offering commercial insight.

Marketing 121

Marketing Value Proposition Profitability Media 121

Hubspot Sales

APRIL 27, 2023

In this article, you’ll learn some positions you can consider in SaaS sales, expert tips for getting into the industry, and how to succeed in your first sales role. In fact, at the time of writing this article, there are over 100,000 open SaaS sales roles on LinkedIn. Table of Contents Is SaaS sales a good career?

Sales 107

Sales Account Management Communication Sales Management 107

Arpedio

FEBRUARY 14, 2024

In this article, we will explore the concept of the land and expand strategy and how it can fuel your business expansion efforts. By speaking their language, both figuratively and literally, businesses can effectively convey their value proposition and build strong customer relationships.

Supply Chain 52

Supply Chain Decision-making Government Marketing 52

SmartKarrot

MAY 12, 2023

To effectively implement KAM, businesses must follow a series of processes designed to maximize the value of these relationships. This article will discuss the top 8 Key Account Management processes that can help organizations drive sustainable growth.

Key Account Management 10

Key Account Management Account Management Business Growth Value Proposition 10

LinkedFusion

OCTOBER 19, 2020

In this article, you’ll get a fair understanding of questions that you should be asking while creating your buyer persona. Improved value propositions. Increased profits for businesses. By creating buyer personas, companies have been able to: 1. Better qualified leads and hence increased lead conversion rates.

Media 52

Media Decision-making Value Proposition Marketing 52

SmartKarrot

OCTOBER 5, 2023

In this article, we delve deep into creating an effective playbook strategy for Large -Scale Clients that can help you build and grow long-lasting relationships and drive revenue growth. The article on Effective Communication offers some good insights on communication and engagement tips.

Account Management 10

Account Management Management Value Proposition Stakeholders 10

Hubspot Sales

JULY 20, 2018

For-profit property development ventures. A simple overview of business name, team build, value proposition, competitive advantage, addressable market, go to market strategy, product or service, and a 12-month forecast can help you differentiate your company. Some incubators are focused on different types of companies (i.e.,

Investors 84

Investors e-Learning Value Proposition Business Planning 84

Hubspot Sales

MARCH 12, 2018

before reading the rest of this article. Your article the other day with the three email templates really inspired me. Here's an email I wrote up for an SDR from RingCentral who asked for some advice: Hey Jeetandra, Your CEO posted an article about expanding globally which speaks highly of the work you're doing. Any takers?

Publishing 145

Publishing Sales Software Software 145

SalesGlobe

OCTOBER 4, 2022

Okay, so So here’s one theory, before we get into this article, which is, we were saying, oh, you know, everybody can work remote, you can do whatever you want, you know, productivity is going up. And if you don’t do one of those three things, you’re going to have lower profitability. Mark Donnolo. Michelle Seger.

Performance Review 52

Performance Review Sales Value Proposition Organization 52

Hubspot Sales

DECEMBER 29, 2017

Your prospects are focused on starting fresh, driving change, and setting yearly goals -- if you reach out with a relevant suggestion or compelling value proposition, they’ll be primed to respond. Why this works: “Prediction” articles are a dime a dozen around this time. Challenge #2]. Are you experiencing either of these?

Sales 104

Sales Value Proposition Meetings Profitability 104

Arpedio

MARCH 27, 2023

This article will unpack everything sales leaders and sales reps need to know about sales pipeline management. Value Proposition 4. Follow these 12 best practices for pipeline management, and you’ll be able to accurately estimate your upcoming sales – and never lose sight of profitable opportunities. Table of Contents 1.

Software 52

Software Software Management Sales 52

Arpedio

MARCH 27, 2023

This article will unpack everything sales leaders and sales reps need to know about sales pipeline management. Value Proposition 4. Follow these 12 best practices for pipeline management, and you’ll be able to accurately estimate your upcoming sales – and never lose sight of profitable opportunities. Table of Contents 1.

Software 52

Software Software Management Sales 52

Red Star Kim

FEBRUARY 28, 2023

There were comments about the importance of the Employee Value Proposition (EVP) which is similar to the firm’s overall brand but with a focus on what value there is for potential employees. People want to join a winning team and to visualise their progression.

Emotional Intelligence 130

Emotional Intelligence Management Business Planning Value Proposition 130

Red Star Kim

JUNE 7, 2023

Competitor analysis is discussed further here Pitching, differentiation and competitor analysis (kimtasso.com) It was interesting to read about the success of a “ one firm” strategy Capturing the value of ‘one firm’ | McKinsey (May 2023) where research across 2,000 companies shows that it pays to operate as “one firm.” 1 firm in Ireland.

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Whetstone

APRIL 14, 2020

[link] Harvey Dunham : Adrian, maybe the way to start this is that I’d love to give you a little perspective of why your article so captured our attention right away. You have a real gift for this, which is that ” perception of value is always in a state of flux.” ” Like we’re closed for business, period.

Marketing 40

Marketing Management Software Software 40

SmartKarrot

SEPTEMBER 14, 2022

In this article, we will discuss all you need to know about SaaS pricing discounts. The article covers –. While offering discounts may reduce your profits for a certain period, you could always change your direction after gaining market share. Considering this situation, SaaS companies offer ‘pricing discounts.’

Value Proposition 10

Value Proposition Retail B2B Advertising 10

Account Management Skills

AUGUST 24, 2021

And a big customer is anyone who fits in that sort of 80/20 rule, you know, the small number of customers that make up a lot of your revenue and a lot of profits. So the idea is I have a value proposition and the customer buys off my value proposition it doesn’t really 100% work for them.

Account Management 98

Account Management Management Account Planning Co-Creation 98