Customer Think

MARCH 15, 2024

In this data-driven era, customer feedback is your golden ticket to building trust, loyalty, and an online presence that shines brighter than you could even imagine. We will review first-hand experience in how you can transform customer feedback into […] Struggling to cut through the online noise and make your brand stand out?

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Customer Think

MAY 16, 2023

Acquiring new customers can be challenging, and retaining them is even more difficult. You have to consistently meet the demands of your customers in order to give them a reason to stay and not consider other alternatives in your respective industry.

Meetings 69

Meetings 69

Upland

AUGUST 29, 2023

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. In this article, we will take a closer look at buying intent and its role in helping you navigate today’s intricate web of customer preferences, expectations, and buying behaviors.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

ReviewTrackers

MAY 22, 2017

“We care deeply about our customers.” Or: “We ❤️️ our customers.”. We’ve seen a number of companies use either of these taglines or some other similarly customer-focused phrase in order to profess their undying, indissoluble love for their customers. We here at ReviewTrackers ❤️️ our customers, too. Which is great!

Customer Experience 35

Customer Experience Retail Media Management 35

Hubspot Sales

JULY 7, 2023

In this blog post, we'll explore why some sales teams are investing in AI, why others aren't, and which companies are leading the way in AI adoption. Several factors drive this trend, so let's break down how we know from survey data and insights collected in the State of AI 2023 Report. Are sales teams investing in AI?

Artificial Intelligence 118

Artificial Intelligence Emotional Intelligence Sales Decision-making 118

ACT

JANUARY 23, 2024

Marketers utilise web forms to complete orders, gather customer information, and collect valuable leads, with 28% of them recognizing the positive impact of the proper form fields on lead quality (Venture Harbor). In our latest blog article, we explore the top 3 reasons why Link2forms+ is an indispensable tool for your business.

Facilitation 52

Facilitation Decision-making Business Growth Communication 52

Account Manager Tips

FEBRUARY 28, 2021

LinkedIn recently revealed the most promising jobs and in-demand skills and three customer relationship focused roles made the Top 10 #3. Customer Success Manager #7. A survey of 2,000 business leaders confirmed the soft skills most in-demand are leadership, communication, collaboration, and time management.

Key Account Management 246

Key Account Management Account Management Management Decision-making 246

Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Mike Kunkle

OCTOBER 2, 2022

It’s “other-centric” servant leadership (leading, serving, acting in your buyers’ and customers’ best interests, creating, communicating, and confirming value, and change management). SPARXiQ Blog: [link]. Distribution Strategy Group Blog: [link]. The above data are a few years old, but relevant.

Co-Creation 248

Co-Creation Negotiation Sales B2B 248

Customer Think

APRIL 26, 2024

Today’s consumers have high expectations of the customer experience, and whether or not a company meets those expectations can make or break customer retention and loyalty. According to a survey from Salesforce, at least 80% of customers state that a brand’s experience is equally as important as products and services.

Customer Experience 52

Customer Experience Meetings 52

Customer Think

MARCH 24, 2024

Customer experience (CX) is one of the most critical success factors for consumer-facing businesses. Unfortunately, many organizations’ CX offerings fall short of their customers’ growing expectations, leaving them frustrated, dissatisfied and looking to other brands for better options.

Customer Experience 72

Customer Experience Organization Management Innovation 72

Mike Kunkle

NOVEMBER 23, 2023

This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue. This should also allow you to correlate stick rates/customer retention improvements, reduced churn, and account growth.

Sales 258

Sales Finance Decision-making Profitability 258

Customer Think

MARCH 24, 2024

Customers aren’t tired of surveys. Response rates can drop when surveys are too long or the topic / questions feel irrelevant, insensitive or poorly timed. Some customers simply think “this is too much effort” or “what’s […] Fatigue only sets in when they feel bombarded with requests.

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SmartKarrot

JUNE 23, 2022

CSMs widely use Net Promoter Score (NPS) to access customer satisfaction. In addition to giving you a fair idea of how satisfied the customers are, NPS is also a great way to know how loyal the customers are and their willingness to be brand advocates. Customers are asked to provide a rating-based response to a survey.

Customer Success 10

Customer Success Management CRM Decision-making 10

Customer Think

MARCH 26, 2024

Earlier this week, Marketing Charts shared the results of a study conducted by Qualtrics XM Institute that looked at whether or not customers shared feedback about their experiences – and with whom or how they shared that feedback.

Marketing 69

Marketing 69

Brooks Group

JANUARY 24, 2024

This is good news for B2B sales teams that have faced economic headwinds, shrinking customer budgets, and delayed or canceled purchasing decisions. We surveyed over 150 B2B sales leaders across multiple industries to identify trends in seller capabilities and sales leader priorities for 2024. Asking the right questions is better.”

Supply Chain 97

Supply Chain Negotiation Sales CRM 97

SBI Growth

JULY 1, 2020

We recently wrote about the emergence of the Chief Customer Officer and took that opportunity to survey CCO’s about how they will make their 2020 number. We found that companies had initially been planning on nearly 31% of their 2020.

Marketing 138

Marketing Acquisition Customer Experience Customer Success 138

Hubspot Sales

APRIL 6, 2023

More than 50% of consumers we surveyed said they'd purchased a product directly from a social media platform. Pro tip: Read more about social commerce in this blog post. A McKinsey survey of close to 3,500 decision makers found that customers want a more personalized experience.

eCommerce 107

eCommerce B2B B2C Retail 107

Groove HQ

AUGUST 29, 2019

What’s the best way to respond to an angry customer? It’s one of the most stressful parts of working in customer service. It’s also an issue that came up repeatedly in a recent survey we conducted of 2,300+ customer service professionals and businesspeople.

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Customer Think

APRIL 17, 2024

Does your company issue customer surveys, but you’re not getting the insights you need? Read on for a quick class on how to write good survey questions that result in objective, actionable data. Are you looking to improve your data right away and don’t want to read this entire post? Here are three tips I […]

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SmartKarrot

JUNE 10, 2021

Every new day, you may see a new customer canceling out. One of the best ways that you can take to is by imbibing a stellar customer exit survey and interview. Here, in this blog, we will walk you through the several nuances that you must learn to draft a perfect customer exit survey. So, how do you do that?

Customer Success 10

Customer Success B2B Customer Experience Management 10

SmartKarrot

APRIL 2, 2021

And it is no secret that people’s sentiments change too often, especially when they are a customer. With the rampant competition of brands and the prolificacy of customer experiences being served to the customers on a silver platter, it has become critical to check these changes. What is a Customer Pulse Survey?

B2B 10

B2B Customer Experience Customer Success Meetings 10

Customer Think

DECEMBER 6, 2022

In an article for Computer Weekly titled Efficiency to Empathy: Customer Experience in Cost-of-Living Crisis, Madeline Bennet encourages urgent action to improve customer experiences. Madeline writes: A recent survey of 2,000 shoppers from customer eng.

Customer Experience 122

Customer Experience 122

Planview

JANUARY 30, 2024

The consequences reach everyone in the company’s orbit, from employees and executives to stakeholders and customers. Pulling from the survey responses of 600 executives, the report uncovers five areas of concern — alignment, accountability, resources, agility, and culture — and a recommended action for each area.

Stakeholders 52

Stakeholders Prioritization Government Leadership 52

Customer Think

JANUARY 17, 2022

(Our January Research Round-Up features the annual content marketing survey by CMI and MarketingProfs, a survey by Edelman and LinkedIn examining the impact of B2B thought leadership, and a customer experience update by The Harris Poll and Redpoint Global.)

Customer Experience 126

Customer Experience Leadership Marketing B2B 126

SBI Growth

JANUARY 18, 2021

Most companies earn the majority of their revenue from existing customers, and with the recession that began in March 2020, this is truer than ever. SBI’s quarterly pulse survey shows that companies are more dependent on their existing customers to.

Marketing 102

Marketing B2B Sales 102

Customer Think

FEBRUARY 9, 2024

Companies and their companies are rapidly embracing the subscription monetization model, in which customers pay monthly or yearly for software use. In 2023, 82 percent of survey respondents indicate that they’re using subscription/term models at least moderately, up […]

Software 69

Software Software 69

Zendesk

JANUARY 5, 2022

They must also be armed with proven lead generation strategies to get people on the path to becoming a customer. Sales leads are people who could potentially become customers in the future. As the sales rep, it’s your responsibility to gauge each lead’s interest level and determine whether they’re an ideal customer for your business.

Publishing 105

Publishing Sales Media CRM 105

Hubspot Sales

NOVEMBER 22, 2023

Imagine if every business had this level of customer knowledge and personalization. Wouldn’t you want to make your customers feel valued? That's where Customer Relationship Management (CRM) software comes in. Implement AI chatbots to handle routine customer inquiries, freeing up your team for more complex tasks.

CRM 91

CRM Artificial Intelligence Customer Success Decision-making 91

Customer Think

APRIL 18, 2023

it’s time for ecommerce businesses to take a fresh look at data-driven strategies for delivering best-in-class CX, enhancing or expanding their sales channels, and optimizing value for customers. A February 2023 PwC survey found that 96% of consumers plan to “adopt cost-saving behaviors over […]

eCommerce 110

eCommerce Sales Digitalization Marketing 110

Hubspot Sales

OCTOBER 12, 2022

The HubSpot Blog surveyed 500+ sales professionals to uncover the top social selling trends to reach more prospects and close more deals — all at your fingertips. A whopping 45% of sales reps say using DMs to provide customer support is an effective strategy for converting prospects. The same can be true online.

B2C 127

B2C Media eCommerce Communication 127

Hubspot Sales

SEPTEMBER 30, 2020

If one team isn’t carrying their weight or is out of step with the rest of the company, you could be missing out on customers or an opportunity to grow. Marketers should be attracting and nurturing leads with targeted content so that qualified prospects can be passed onto Sales, while sales reps should convert those prospects into customers.

Marketing 131

Marketing Remote Working Sales Publishing 131

Hubspot Sales

MAY 4, 2020

With so many teams now focusing on inside sales, using strategies such as social selling to connect and win over customers are more important than ever. Customer Engagement Statistics. According to LinkedIn, 62% of B2B customers respond to salespeople who connect by sharing content and insights that are relevant to the buyer.

Media 122

Media B2B Decision-making Financial Services 122

Customer Think

MAY 7, 2023

Imagine you visit a store and buy some items and then you receive a survey asking you about your experience at the store. You fill out the survey and give some feedback, but then you don’t hear anything back from the store. One key way to improve the customer experience […] That can be frustrating, right?

Customer Experience 72

Customer Experience 72

Janek Performance Group: Account Planning

OCTOBER 25, 2023

However, according to Altify: Companies receive 60 percent of their sales revenue from existing customers. When selling to existing customers, 56 percent achieve win rates greater than 50 percent. Your approach to one customer will not be the same as another. According to Gartner , confident customers are 2.6

Account Planning 52

Account Planning Decision-making Communication B2B 52

Brooks Group

MAY 17, 2022

That dried up almost overnight which made us stop to really evaluate how we could be of service to our customers (whether we could charge for it or not). Michelle and Russ created a “sentiment survey” that was distributed weekly to sales leaders. What is happening in your customer’s world right now? Why are they still stuck?

Supply Chain 87

Supply Chain Co-Creation Facilitation Sales 87

Sales Outcomes

NOVEMBER 7, 2022

Every business wants to increase its customer base while decreasing the number of customers who leave. This blog post will discuss the steps your organization can apply to identify, measure, and reduce customer churn. customer behavior that indicates dissatisfaction). It can be a daunting task.

B2B 52

B2B Prioritization Organization Meetings 52