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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. In addition, we often engage with industry analysts and experts to study our customer bases and the impact of our services. Generating Savings and Revenues through the New GAM Program.

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How to Measure the ROI of Your Sales Enablement Program

Mike Kunkle

This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue. I know that many enablers do benchmark metrics and measure improvements for overall performance or targeted initiatives.

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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

The customer took the lead in integrating a guideline-based assessment tool into the workflow for individual outpatient clinics and system-wide use. To keep it simple, we aligned on primary metrics, which included results of the assessment scores. Many patients could be eligible for effective outpatient management. Measuring success.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Companies are seeking interactions with customers that bring them new insight, knowledge, ideas and innovations. Based on our recent clients’ work and interviews, we have discovered three areas essential to the overall objective of establishing and accelerating the SAM journey. Thriving as a SAM in Today’s World.

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What is Buying Intent?

Upland

They are in the early research phase, seeking information and knowledge about a particular product, service, or solution. Creating educational content, such as blog posts, whitepapers, and guides, that addresses common pain points and provides insights into industry trends can attract and engage prospects.

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Enablement is Hard. Do It Anyway.

Mike Kunkle

It requires a wide range of knowledge, skills, capabilities, practices, and mindsets, as well as mental toughness, emotional maturity, and, often, the ability to influence without authority. For the remaining steps, see the blog post already referenced above , as well as the webinar and the eBook , to optimize your efforts.

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Elevating Account Management Through Metrics and KPIs

Arpedio

Elevating Account Management Through Metrics and KPIs Explore ARPEDIO's Account Management Software ← Back to blog As companies strive to build lasting relationships with their clients, the need for effective Account Management strategies and tools becomes paramount. Proactive Issue Resolution: Metrics act as an early warning system.