Arpedio

APRIL 30, 2024

Understanding Account Growth Strategy In this section, we will take a closer look at the intricacies and purpose of account growth strategy. Understanding how to effectively implement this strategy is crucial for long-term success in maximizing your business growth and revenue.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Account Management Skills

JANUARY 11, 2022

In this episode we talk about making client relationships more profitable. Business growth consultant, Chris Merrington , shares some golden nuggets of advice about how agencies can be more commercially savvy. He’s a consultant, a speaker, a trainer for marketing and communications agencies.

Client Relationships 52

Client Relationships Profitability Procurement Negotiation 52

ACT

DECEMBER 12, 2023

As a business owner, you already operate on tight margins and limited resources. So, it’s vital to optimise your existing resources and maximise profits by cutting losses and inefficiencies. For example, say a marketing agency hires an expensive copywriter to work on a new project. Make time tracking effortless and hassle-free.

Profitability 52

Profitability CRM Business Growth Decision-making 52

Arpedio

FEBRUARY 5, 2024

Whitespace in sales is a concept that holds immense potential for businesses seeking enhanced growth and customer acquisition. It refers to the untapped market segments and opportunities that exist within a given industry. This, in turn, can lead to higher sales volumes and greater profitability.

Acquisition 52

Acquisition Decision-making Sales Innovation 52

Arpedio

FEBRUARY 14, 2024

In today’s competitive landscape, having a well-defined account plan is essential to effectively manage key accounts and drive growth. In this article, we will dive into the essential elements and strategies that make up successful strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Arpedio

FEBRUARY 14, 2024

In today’s competitive landscape, having a well-defined account plan is essential to effectively manage key accounts and drive growth. In this article, we will dive into the essential elements and strategies that make up successful strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Brooks Group

MAY 9, 2024

When you understand your customers better, you can offer solutions that meet their needs, making it more likely to close a sale. This helps them stand out in a competitive market. This customer-centric approach not only drives sales but also fosters lasting relationships that can result in repeat business and referrals.

Sales 52

Sales Decision-making Sales Training Facilitation 52

Arpedio

FEBRUARY 14, 2024

Are you looking to take your business to new heights and reach a global audience? The land and expand strategy is the key to achieving sustained growth and expanding into new markets. In this article, we will explore the concept of the land and expand strategy and how it can fuel your business expansion efforts.

Supply Chain 52

Supply Chain Decision-making Government Marketing 52

Insightly

SEPTEMBER 19, 2023

CRM strategies vary widely by the particulars of your unique business and its operation. An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. However, there are some general strategies by industry/vertical that we will examine in this blog post.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Insightly

SEPTEMBER 19, 2023

CRM strategies vary widely by the particulars of your unique business and its operation. An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. However, there are some general strategies by industry/vertical that we will examine in this blog post.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Flevy

MARCH 21, 2024

Intellectual Property (IP) Strategy is a critical aspect of modern business management, pivotal for protecting and monetizing innovations. As companies increasingly rely on their intellectual assets to gain competitive advantage, develop new products, and enter new markets, establishing a robust IP strategy becomes essential.

Management 52

Management Digital Transformation Innovation Negotiation 52

Apptivo

JULY 4, 2023

Monthly Sales growth 1.4 But to ensure they’re heading in the right direction and making the most of their sales efforts, they need a compass, a guiding light. Furthermore, analyzing the data allows the manager to discover the exact locations or businesses that generate the most sales. 10 Sales KPIs 1.1 New leads 1.2

Sales 52

Sales Profitability Sales Management Sales Training 52

Nutshell

MARCH 19, 2024

As the backbone of any business, the sales team needs to be efficient to meet targets and ensure the company remains profitable. When you can pinpoint dips in productivity and identify the elements that contribute to slower workflows, you can make the changes needed to support your sales team.

CRM 71

CRM Sales Software Software 71

ProlifIQ

JUNE 21, 2023

Firstly, it includes a thorough analysis of the account’s current status, which entails understanding the account’s industry, market position, and competitive landscape. This analysis helps sales teams identify the account’s strengths, weaknesses, and potential areas for growth.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

Arpedio

NOVEMBER 22, 2023

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping. This can lead to increased customer satisfaction, loyalty, and retention.

Stakeholders 52

Stakeholders Decision-making Innovation Business Growth 52

Nutshell

MARCH 1, 2024

While you should always focus on your business’s competencies and objectives first, keeping an eye on your competitors provides you with ideas on how to improve your marketing approach. Competitor monitoring tools give you the power to track your competition’s wins and losses, giving you a competitive advantage within the market.

CRM 71

CRM Software Software Media 71

Arpedio

JANUARY 5, 2024

A structured sales pipeline isn’t just about oversight; it’s the strategic framework that empowers businesses to propel growth and sustain commercial vitality. Analytics and Reporting for Data-Driven Decisions The integration of pipeline analytics transforms raw data into actionable insights.

Management 52

Management Energy and Utilities Sales Prioritization 52

SuperOffice

AUGUST 1, 2022

When you start building your first marketing strategy, all you think of is how to get new customers. Time passes and you notice that it takes you a lot of effort to convert and serve new customers, yet your profits grow rather slowly. It just might not be the right fit for your business growth ambitions. Running a blog?

Decision-making 117

Decision-making Prioritization B2B Marketing 117

Nutshell

MARCH 15, 2024

Building lasting relationships: Delivering value with the intent to help your prospect overcome their obstacles and make their life easier establishes trust and mutual respect between the rep and the prospect. It’s also great for separating prospects who are just kicking tires from those who are closer to making a decision and taking action.

CRM 71

CRM Software Software Communication 71

Insightly

JULY 25, 2023

Oftentimes, marketers forgo the idealistic for the realistic. This is often what makes marketers great: we know how to maximize wins and minimize losses. An ICP is both an exercise as well as a tool in better understanding your target audience and optimizing your marketing efforts. We set achievable goals.

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

Nutshell

MARCH 18, 2024

In short, increased adoption rates can impact business growth and profitability significantly. Some of the core benefits of attaining a high CRM user adoption rate include: Elevate your team’s efficiency: High CRM adoption ensures more team members automate manual tasks , saving time and making them more efficient sales reps.

CRM 71

CRM Software Software Decision-making 71

Apptivo

MAY 31, 2023

A sales funnel is a graphic representation and concept that depicts the customer journey from the earliest step of awareness to the last stage of making a purchase. Imagine being a marketer for a luxury travel agency. As a result of these initiatives, conversions, and business growth have increased noticeably.

Sales 52

Sales Decision-making Advertising Media 52

Brooks Group

MARCH 27, 2023

It handles every aspect of your sales process, making your salespeople more effective and successful. So, does your business require both? Sales operations analyze the data and make key decisions, while sales enablement helps roll out processes that make operations a breeze. How Do Sales Operations Work?

Sales 52

Sales Advertising Sales Training Profitability 52

ACT

NOVEMBER 22, 2022

This makes managing customer relationships and experiences vital for increasing revenue and brand loyalty. Customer relationship management (CRM) software helps small businesses manage interactions with potential and existing customers to provide a consistent, personalised experience. What are the benefits of CRM for small businesses?

Small Business 52

Small Business CRM Software Software 52

SuperOffice

FEBRUARY 21, 2022

The beginning of the year is traditionally associated with making plans, forecasting new trends and setting up goals. So, if you want to stay competitive in the market (and I strongly believe that you do), you need to focus on advancing your CRM technology. Here are my thoughts of what CRM industry is going to be all about in 2022.

CRM 84

CRM Customer Experience Prioritization Decision-making 84

Insightly

JANUARY 2, 2024

Marketers use ROI to benchmark the effectiveness of their advertising placements. A CRM, when properly implemented , aligns perfectly with these goals by providing the tools you need to: Increase sales revenue/revenue growth Decrease operational costs Maximize internal collaboration and productivity Let’s take a closer look at each of these.

CRM 52

CRM Co-Creation Onboarding Decision-making 52

Insightly

SEPTEMBER 27, 2023

At face value, an annual CRM support plan seems like an unnecessary expense that could be better allocated toward revenue-producing activities, such as this year’s marketing budget. Personalized guidance creates stability in the face of change To grow and compete in today’s competitive market, all companies must constantly adapt and evolve.

CRM 52

CRM Onboarding Brainstorming Software 52

Insightly

SEPTEMBER 27, 2023

At face value, an annual CRM support plan seems like an unnecessary expense that could be better allocated toward revenue-producing activities, such as this year’s marketing budget. Personalized guidance creates stability in the face of change To grow and compete in today’s competitive market, all companies must constantly adapt and evolve.

CRM 52

CRM Onboarding Brainstorming Software 52

Arpedio

MARCH 18, 2024

This strategic growth approach suggests that true success lies in meticulous planning, where initial seeds of market presence can grow into a veritable forest of opportunity. It’s about growth through land and expand, where each step is calculated, and each move builds upon the last.

Digitalization 52

Digitalization Construction Digital Transformation Supply Chain 52

Arpedio

FEBRUARY 14, 2024

Salespeople have targets and quotas to meet, making their primary focus on driving revenue growth for the company. While both are essential for business growth and success, they require different skill sets and approaches. This requires a deep understanding of the industry, market trends, and competition.

Account Management 52

Account Management Management Sales Client Relationships 52

Mercuri International

MARCH 8, 2023

So, in this climate, where existing social structures are constantly changing, how do we build meaningful relationships that can help develop long term, sustainable business growth? Also, higher levels of trust result in lower costs of doing business. Not least because trust makes customers recommend your company.

Decision-making 52

Decision-making Supply Chain Cybersecurity Business Growth 52

Arpedio

MARCH 26, 2024

In today’s competitive business landscape, the role of pre-sales strategy in driving business success cannot be overstated. It serves as the foundation for establishing strong customer relationships, understanding market dynamics, and ultimately closing deals that drive revenue growth. What is a Pre-Sales Strategy?

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

Arpedio

FEBRUARY 22, 2024

Importance of Value Selling in Today’s Competitive Market In today’s hyper-connected and information-rich world, consumers have more options than ever before. Differentiating Features vs. Benefits One common pitfall in sales and marketing is conflating product features with customer benefits.

Value Selling 52

Value Selling Value Proposition Negotiation Prioritization 52

Arpedio

FEBRUARY 27, 2024

In this blog post, we will delve into the principles, strategies, and benefits of relationship selling, exploring how it can drive sustainable business growth and foster enduring customer relationships. What is Relationship Selling? Relationship selling goes beyond the traditional transactional approach to sales.

Prioritization 52

Prioritization Communication Software Software 52

ProlifIQ

JUNE 21, 2023

The focus on customer retention within strategic account management is paramount as it ensures the longevity and profitability of the relationships with these strategic customers. By leveraging data, market research, and customer insights, account managers can make informed decisions, identify growth opportunities, and mitigate risks.

Account Management 52

Account Management Management Account Planning Stakeholders 52

ProlifIQ

AUGUST 17, 2023

Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. Creating an ‘Expand’ Strategy: To drive expansion effectively, businesses need a well-crafted expand strategy.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

PandaDoc

FEBRUARY 16, 2023

The best business forecasting methods use historical data sets, market research, anticipated future trends, and other factors to create predictions with a fairly high degree of accuracy. Simply put, a sales forecast is an indication of your expected sales revenue over a given period of time, like a week, quarter, or year.

Small Business 52

Small Business Sales Decision-making Artificial Intelligence 52