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Creating Content: A Role for Your Contacts and Connections

Strategic Communications

As content marketing has emerged as a top go-to tactic for marketers of all kinds in all industries, the challenge that many have been faced with is how to generate the massive amounts of content often required to feed the funnel. It’s an approach we use with our own content and as we work with a wide range of clients.

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A Guide to Sales Enablement AI 

Upland

Even musicians use AI to create catchy tunes. Recorded phone calls, emails, and virtual meetings create mountains of data. It can create new leads in your CRM and listen to sales calls to write scripts with a high chance of converting. The possibilities are only limited by your data. What is sales enablement AI?

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The Rise of Voice Search and Its Impact on SEO

Strategic Communications

You’re sitting at your desk, talking to a colleague about a trip to Spain you’re planning. Marketers can use your interactions with voice assistants, such as Amazon’s Alexa, along with other factors—your search history, shopping activity, visited websites, etc. It’s not magic. It’s the power of voice search. billion by 2024.

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7 Mundane Sales Tasks You Can Skip with AI [& How to Do It]

Hubspot Sales

Before you close this tab to panic-update your resume, wait till you hear which fifth: writing cold emails, entering call notes in your CRM, and scheduling calls. These functions are important for your company to operate, but they aren’t the most important or enjoyable parts of your job.

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Top LinkedIn profile tips: Boost your professional presence

PandaDoc

Learn to optimize your LinkedIn profile, and it can become an excellent resource for finding both potential employers and potential customers. Key takeaways: Your LinkedIn profile can help you reach your desired audience and encourage them to reach out to you. It’s another channel to sell your message to prospects.

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The Age of Nearbound Intelligence

Hubspot Sales

Her talk was on customer connection in the new era — how information has transformed into intelligence, and how this intelligence is what allows you to connect with your customers. It goes beyond just analyzing old data; it uses the data to draft new content, reveal new paths forward, and provide new insights.

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22 tips on being a persuasive writer in professional services

Red Star Kim

They created their own writing checklist – how to plan, write and review. It encourages the reader to focus on the subject of your sentence. Make your content stand out. How to create buyer personas that clarify your target market | SurveyMonkey Complexity Often we write about technical and complex topics.