Strategic Account Management Association

AUGUST 6, 2021

Customer Experience: caters to the specific requirements of strategic key accounts by developing programs to enhance the customer’s experience and measuring customer satisfaction. Executive Sponsorship: Maps key customer stakeholders to executives and experts inside Aramex.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

DemandFarm

MAY 25, 2023

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. For those of you who haven’t guessed, the right answer is digital transformation. Before and after what??

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

Arpedio

OCTOBER 21, 2021

How ARPEDIO’s digital solutions can empower your business and create continuous GROWTH. How ARPEDIO’s digital solutions can empower your business and create continuous GROWTH. ? It supercharged a pivot to customer-centricity. VP of Customer Success, ARPEDIO. October 21, 2021. Back to blog. Daniel Kallestrup.

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

Arpedio

OCTOBER 21, 2021

How can Arpedio’s digital solutions empower your business and create continuous GROWTH? How can Arpedio’s digital solutions empower your business and create continuous GROWTH? ? It supercharged a pivot to customer-centricity. VP of Customer Success, Arpedio. October 21, 2021. Back to blog. Daniel Kallestrup.

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

Arpedio

NOVEMBER 30, 2021

How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? ? Making the customer’s buying journey less complex. December 14, 2021. Back to blog.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

DemandFarm

MAY 22, 2023

While we examine these, let’s also look at how each role can benefit from Digital Key Account Management. Aligning goals and strategies Aligning the goals and strategies of Sales Managers and Key Account Managers can create a unified approach to managing the company’s customer base.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

QYMATIX

SEPTEMBER 27, 2022

Facts and trends about the B2B digital transformation. However, both content marketing and customer referrals might not be enough in complex sales situations , where more than a dozen stakeholders and decision-makers are involved. I want to know more about the digital transformation in B2B sales. Marketing Land.

Digital Transformation 40

Digital Transformation B2B Digitalization Artificial Intelligence 40

Flevy

MARCH 26, 2024

Customer Journey Mapping offers a strategic solution by presenting a detailed visualization of the entire customer journey, from initial awareness through to post-purchase interactions. Supporting Content and Features : Identifying the content and features that support the customer’s journey and meet their needs at each stage.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

Insightly

SEPTEMBER 6, 2023

Understanding the customer’s journey is paramount to keeping and growing that level of service. CRM systems, like Insightly , highlight and map the intricate and sometimes messy path of each customer experience. Today, in the world of CRM, we’re seeing the rise of the automated customer journey.

CRM 52

CRM Marketing Digitalization Advertising 52

Insightly

SEPTEMBER 6, 2023

Understanding the customer’s journey is paramount to keeping and growing that level of service. CRM systems, like Insightly , highlight and map the intricate and sometimes messy path of each customer experience. Today, in the world of CRM, we’re seeing the rise of the automated customer journey.

CRM 52

CRM Marketing Digitalization Advertising 52

Account Manager Tips

FEBRUARY 28, 2021

All this talk about the digital economy. In a 2018 study by Accenture : 80% of companies are concerned with disruption from competitors and new digital-savvy entrants. Customisation and personalisation to be at the heart of the customer experience. Key account management is a profession in demand. I sure was.

Key Account Management 246

Key Account Management Account Management Management Decision-making 246

SmartKarrot

OCTOBER 13, 2023

That’s where digital playbooks come into play. In this blog post, we will explore how leveraging digital playbooks can revolutionize your compliance success and pave the way for seamless customer experiences. However, with ever-changing requirements and complex processes, achieving compliance can be a daunting task.

Digitalization 10

Digitalization Customer Success Stakeholders Customer Experience 10

Arpedio

APRIL 15, 2024

Personalized Customer Experiences : AI enables businesses to deliver highly personalized experiences to customers. By leveraging customer data, AI can recommend tailored products or services, send targeted messages, and engage customers at the right time with the right content.

Artificial Intelligence 52

Artificial Intelligence Decision-making Innovation Prioritization 52

KAMCast

JANUARY 21, 2021

IN THIS EPISODE: How many of your Key Account contacts have a story to tell about their (customer) experience of you? I am rather referring to the kind of story that arises only from a truly REMARKABLE customer experience. If you haven’t heard Jay Baer speak yet, you are in for a treat.

Customer Experience 52

Customer Experience Internet Advertising Stakeholders 52

Showpad

JULY 7, 2020

Think about ineffective sales processes, inconsistent messaging, insufficient customer experiences and the need for strategic integration. . Vertical alignment is about the adjustment of enablement to the customer, the business strategy, other strategic initiatives and executive stakeholders and sponsors. .

Digital Transformation 137

Digital Transformation Stakeholders Sales CRM 137

SBI Growth

SEPTEMBER 17, 2019

Quick—why do top sales reps make big bucks? It’s because they make it easy for their prospects to buy and to feel good about buying. They personally differentiate their company and solutions at the crucial moment someone prepares to take.

Customer Experience 76

Customer Experience Sales Stakeholders Innovation 76

SmartKarrot

MARCH 30, 2021

Now that we are expecting normalcy to come sooner than later, focusing on the customer experience segment is the need of the hour. Therefore, here we discuss the top 10 Customer Experience Challenges and how best to tackle them in these testing times. 2 Challenge – Ensure Deep Enough Customer Understanding.

Customer Experience 10

Customer Experience Prioritization Customer Success Digitalization 10

Nutshell

AUGUST 21, 2020

To make matters worse, B2B sales require approval from multiple stakeholders in a given company, so adrenaline-purchases by individual customers don’t happen the same way they do in B2C sales. Overdeliver on customer experience. Good customer experience is a gold mine, and you need to leverage it from all angles.

Marketing 142

Marketing Onboarding Media B2C 142

Upland

JANUARY 29, 2024

Data visualization tools transform raw data into engaging charts, graphs, and maps, providing an intuitive understanding of customer behaviors and trends. Through relationship and insight mapping, sellers see any buying group’s stakeholders, relationships and hidden motivations.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

SmartKarrot

OCTOBER 16, 2023

One effective way to achieve this is through the implementation of digital playbooks in business continuity planning. This approach combines the power of digital tools with strategic guidance to ensure smooth operations, optimize customer success , and drive sustained growth. What is Business Continuity Planning?

Digitalization 10

Digitalization Supply Chain Cybersecurity Transportation 10

Hubspot Sales

JULY 6, 2021

Communicate with executives and key stakeholders about revenue stream performance. Ability to work with other C-Suite exclusives, communicate with key stakeholders, and explain and support decisions. Proven experience in creating business strategies. Demonstrated experience and success in executing business strategies.

Decision-making 123

Decision-making Value Proposition Stakeholders Advertising 123

Planview

SEPTEMBER 18, 2023

The pressure to evolve is mounting for the PMO, which needs to adapt to new digital strategies – and more strategic, product, or initiative portfolios – while bridging traditional practices. Cloud deployment will accelerate digital transformation. That challenge will only intensify.

Management 52

Management Digital Transformation Decision-making Facilitation 52

DemandFarm

JULY 26, 2023

Sales automation is the process of leveraging software and digital tools to automate a wide range of sales processes from email marketing, to lead generation and sales forecasting. These tools are a great asset as they are capable of automatically generating reports for stakeholders and managers.

Artificial Intelligence 52

Artificial Intelligence Energy and Utilities CRM Sales 52

Flevy

FEBRUARY 19, 2024

In the digital/data/AI era marked by competition and continuous change, the ability to measure growth accurately provides organizations with the strategic foresight needed to adapt and thrive. Relevance : High NPS is often correlated with stronger customer loyalty and can signal future growth through word-of-mouth.

Business Growth 52

Business Growth Management Digital Transformation Profitability 52

ProlifIQ

OCTOBER 4, 2023

Who are the stakeholders internally you’re going to work closely with? A strong understanding of the customer profile for your BEST customers who are most likely to spend more with you is the starting point. Certain teams/stakeholders, that you usually expand into? What commonalities or traits do they have?

Account Management 52

Account Management Management Account Planning Key Account Management 52

Zendesk

MARCH 8, 2023

The good news is that these custom conversational experiences can be delivered with agility and at scale, without having to adopt new tools or significantly boost headcount. By leveraging AI and investing in robust data analysis, your business will lay the groundwork for lucrative long-term relationships with your customers.

eCommerce 98

eCommerce Meetings Stakeholders Profitability 98

SBI

JUNE 22, 2021

Digital sales technologies, by default, are what enables remote selling. In this interview series, we ask executives at leading salestech companies to describe how their customers are leveraging technology, what metrics are now possible, and more. . Remote Selling has become an important focus for every sales organization.

Stakeholders 37

Stakeholders Decision-making Retail Digitalization 37

PandaDoc

MAY 8, 2024

Enterprise sales cycle can also be enlarged due to objections brought by multiple stakeholders. PandaDoc solutions enable transparent communication without email chains, resulting in speedy decision-making and improved customer experience. Disclaimer PandaDoc is not a law firm, or a substitute for an attorney or law firm.

B2C 52

B2C Small Business Sales Decision-making 52

Hubspot Sales

NOVEMBER 22, 2023

Streamlined Communication and Collaboration Effective communication and collaboration are key to maintaining healthy relationships with customers and internal stakeholders. Personalized Customer Interactions In today's customer-centric era, personalization plays a crucial role in driving sales and nurturing loyal customers.

CRM 98

CRM Decision-making Sales B2C 98

DemandFarm

JULY 26, 2023

Sales automation is the process of leveraging software and digital tools to automate a wide range of sales processes from email marketing, to lead generation and sales forecasting. These tools are a great asset as they are capable of automatically generating reports for stakeholders and managers.

Artificial Intelligence 40

Artificial Intelligence Energy and Utilities CRM Sales 40

Zendesk

DECEMBER 1, 2020

Digital transformation was already vital to surviving in the ever-evolving digital economy and meeting the ever-increasing customer expectations it generates. The importance of digital transformation isn’t under question. But how to do it well often is—especially transformation supporting greater customer-centricity.

Digital Transformation 98

Digital Transformation Digitalization Customer Experience Supply Chain 98

Revegy

OCTOBER 2, 2019

All great sales teams know that relationships are key to every deal and that modern expectations around personalization and customer experience are increasingly difficult to meet. 3. Digitization. Digitization provides easy access to information and higher expectations for responsiveness. 4. Changing Needs.

Account Growth 69

Account Growth Key Account Management Account Management Account Planning 69

Flevy

JULY 6, 2022

ABM systems facilitate the stakeholders in creating the most qualified leads, developing tailored purchasing journeys, enhancing the lifetime value of customers , and maintaining a healthy pipeline of promising accounts. Digital Personalization. ABM solutions have the 4 core functions: Account Management. Account Intelligence.

Marketing 109

Marketing Account Management Facilitation CRM 109

PandaDoc

JUNE 23, 2021

Thanks to the digitalization of the marketplace, online and ecommerce businesses can now reach more clients than ever. Unlike simpler terms, such as target customers (a term which only describes any company that might buy your product or service), ICPs focus on highlighting only the most valuable business stakeholders in the marketplace.

B2C 94

B2C B2B eCommerce Software 94

Hubspot Sales

MARCH 15, 2019

Whether it's your business plan , professional goals , workflows, or anything else, it needs to be written down somewhere and shared with all stakeholders. In the digital age, this is easier than ever before. And in 2019, that means embracing the digital revolution in both your communication and marketing. Write it down.

Decision-making 145

Decision-making Small Business Digitalization e-Learning 145

Arpedio

FEBRUARY 19, 2024

Competitive Advantage: Businesses that embrace AI in sales gain a competitive edge by leveraging technology to optimize their processes, deliver superior customer experiences, and outperform competitors. Start by centralizing your account and stakeholder data in Salesforce! Ready to start building strong relationships?

Artificial Intelligence 52

Artificial Intelligence Sales Government Decision-making 52

Flevy

MARCH 21, 2024

Organizational Mobilization : Cultivates an “energy to change” within the organization, rallying employees and stakeholders around the transformation vision and goals. This approach focuses on continuous improvement, enhancing customer service, and reducing costs, all while increasing organizational capacity.

Energy and Utilities 52

Energy and Utilities Innovation Stakeholders Decision-making 52