Red Star Kim

MARCH 1, 2024

This is challenging as everyone is time poor and most communications are digital. This book explores how to manage these differences when communicating digitally Book review: Digital Body Language – How to build trust by Erica Dhawan (kimtasso.com). One size certainly doesn’t fit all. We must be realistic about time constraints.

Stakeholders 130

Stakeholders Decision-making Emotional Intelligence Communication 130

DemandFarm

MAY 25, 2023

Thank you for meeting with me last week. He knows immediately who can best influence the decision he will need when he presents them with a great growth opportunity. For those of you who haven’t guessed, the right answer is digital transformation. Consider these scenarios: Scenario 1: Before: “Good morning, Mr Brown.

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

Upland

JUNE 14, 2023

These include an uncertain economic landscape, attracting and retaining top-notch talent, crossing the digital divide, and staying relevant even as the competition grows fiercer. Digital Transformation and Competing in the Digital Space Many businesses have yet to fully embrace the wave of digitalization that is sweeping the world.

Artificial Intelligence 195

Artificial Intelligence Digital Transformation Account Planning Supply Chain 195

Arpedio

NOVEMBER 30, 2021

How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? ? Making the customer’s buying journey less complex. December 14, 2021. Back to blog.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

Red Star Kim

JUNE 16, 2022

And with data and evidence to support decision-making, it is easier to make choices (i.e. It can increase their confidence knowing that there is some structure and substance to referrer meetings. So there may need to be some action to break people out of their digital comfort zones. 100% Connecting (after meeting).

Management 130

Management Key Account Management Digitalization Communication 130

Mike Kunkle

OCTOBER 8, 2023

Keep this in mind as you read this article, and adapt and adopt what makes sense for you in your current context. Product ensures that solutions meet the demands of the marketplace. Crafting Stories, Messaging, and Narratives In the digital age, storytelling has become a powerful tool in the marketer’s toolkit.

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Hubspot Sales

OCTOBER 11, 2022

Modern buyer's journey's awareness stage mostly revolves around digital media — particularly among consumers aged 18 to 24. Social media is the next most popular resource for product discovery. 57% of our respondents said they use social media to discover new products. Let's dive in. Consideration.

Internet 113

Internet Retail Media Decision-making 113

DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

Key Account Management 40

Key Account Management Account Management Digitalization Management 40

Red Star Kim

JUNE 15, 2023

IBISWorld – Industry Market Research, Reports, & Statistics Mintel – UK Sector and industry consumer reports from £1500 UK Archives | Mintel Store Nexis – Licensed news and media information, company data, regulatory and legal information, and market & industry reports. Helpful for competitor analysis.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Zendesk

FEBRUARY 21, 2024

In today’s virtual world, inside and outside sales teams play crucial roles—making it important for your business to incorporate them into your modern sales strategy. Inside sales is the process of selling remotely over various communication channels, like phone , email , messaging , or social media. What is outside sales?

Sales 52

Sales Computers and Electronics Decision-making Software 52

PandaDoc

MAY 16, 2024

It continues the task of gathering data about the people who engage with your website, social media posts, or outreach efforts and is the first stage in the sales prospecting process. It also helps you increase revenue because qualified leads are the ones who’ll eventually make a purchase. So, what’s the purpose of scoring leads?

Decision-making 52

Decision-making Prioritization CRM Marketing 52

Flevy

APRIL 30, 2024

By systematically representing the Customer Journey, businesses can align their operations to better meet customer needs, ultimately driving satisfaction, loyalty, and growth. This helps in understanding the day-to-day activities that might influence purchasing decisions. and what kind of communication resonates with them.

Telecommunications 52

Telecommunications Healthcare Retail Customer Experience 52

PandaDoc

NOVEMBER 6, 2020

As digital shoppers use their smartphones and laptops to spend their way to record levels of online sales, consumer preference for digital shopping is rapidly spilling over into the B2B market. Millennials are shifting into decision-making and leadership roles in the workplace and accounted for half of the B2B buyers in 2015.

Digitalization 40

Digitalization B2B eCommerce Supply Chain 40

Red Star Kim

JUNE 1, 2023

Referrer and intermediary insights As part of your referrer and intermediary management programme, you will have regular meetings with them. Social media monitoring Many firms will monitor the social media posts – primarily on LinkedIn – of their competitors.

Value Proposition 130

Value Proposition Innovation Marketing Media 130

Insightly

APRIL 4, 2023

In today’s digital age, customer relationship management (CRM) systems have made it easier for businesses to manage the entire customer journey from acquisition to loyalty. Customer life cycle management has become increasingly important for businesses to stay competitive and retain customers.

Customer Life Cycle 52

Customer Life Cycle CRM Manufacturing Advertising 52

Zendesk

FEBRUARY 17, 2022

Consumers aren’t always willing to make a purchase on a whim. And if you wait to interact with them until the end of their decision-making process, you’re missing out on profitable sales opportunities. Armed with that knowledge, they can adjust their sales strategy to minimize those pain points and meet their prospects’ needs.

Decision-making 98

Decision-making Media CRM Software 98

Flevy

JANUARY 13, 2024

For instance, employees may be achieving their KPI targets but not making progress towards strategic objectives, indicating a misalignment. A marketing team monitors a wide array of metrics across various digital platforms, leading to analysis paralysis where decision-making becomes slow and cumbersome.

Retail 52

Retail Healthcare Decision-making Performance Review 52

Zendesk

APRIL 3, 2023

Retail customer engagement is all the ways a brand interacts with its customers across digital and physical channels. This includes in-store, ecommerce websites, social media, advertising, the metaverse, email, live chat, phone support, and more. That makes it expensive to attract new customers.

Retail 98

Retail eCommerce Digitalization Artificial Intelligence 98

Showpad

NOVEMBER 28, 2021

Meet Leea Huffine, Creative Marketing and Communications Manager at Atlas Copco. In this interview, Leea shares with us how she’s implemented marketing automation, digital deal rooms, and digital media content to support the sales team in a hybrid sales environment. . “We But then we had to put everything on hold.

Digitalization 98

Digitalization Sales Environment Sales Communication 98

PandaDoc

MAY 15, 2024

The right lead nurturing software, platforms, and tools can make the job easier and more effective. A good lead nurturing program can shorten your sales cycle by guiding leads through the sales journey and nudging them to make decisions faster. Retarget your leads with social media and display ads. What is lead nurturing?

Media 52

Media Decision-making Software Software 52

Zendesk

AUGUST 10, 2021

But what started as an emergency order quickly became the new way of life, giving rise to a truly digital-first marketplace. The pipeline gives account executives a list of pre-screened potential buyers to connect with, in hopes they’ll make a purchase down the road. The global pandemic made staying home and going online a necessity.

Sales 104

Sales Digitalization Media Software 104

Insightly

SEPTEMBER 6, 2023

Be it a new lead receiving their initial email or a high-value customer making repeated purchases, this journey encapsulates it all. List Touch points : Identify every potential customer interaction with your brand, from website visits, social media views, customer service interactions, etc.

CRM 52

CRM Marketing Digitalization Advertising 52

Insightly

SEPTEMBER 6, 2023

Be it a new lead receiving their initial email or a high-value customer making repeated purchases, this journey encapsulates it all. List Touch points : Identify every potential customer interaction with your brand, from website visits, social media views, customer service interactions, etc.

CRM 52

CRM Marketing Digitalization Advertising 52

Red Star Kim

NOVEMBER 8, 2022

So, it seemed appropriate to revisit the topic in the light of recent developments – the return to office working, the accelerating digital revolution, the escalating war for talent and the myriad other challenges facing the profession – all of which place huge demands on leaders. Whether digitally or in person. Digital body language.

Leadership 100

Leadership Emotional Intelligence Remote Working Digitalization 100

Zendesk

SEPTEMBER 23, 2021

McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses. Of course, companies want to continue decreasing the amount of money they spend to acquire new customers, making it critical to measure CAC regularly. Give decision-makers online sales autonomy.

Acquisition 97

Acquisition Supply Chain Advertising Digitalization 97

PandaDoc

APRIL 3, 2023

The best sales training can make a big difference to morale and performance, and motivate sales leaders and sales professionals on the frontline alike to move out of their comfort zones. Increased revenue Improving your sales and management teams can increase revenue for your company by helping everybody to make more thoughtful work choices.

Sales Training 98

Sales Training Management e-Learning Sales 98

Red Star Kim

JULY 11, 2022

Sometimes this required a move out of domestic social media channels (e.g. WeChat in China) to social media networks in target countries. It may take time to build up to a full ROI analysis – especially where both digital and traditional methods of marketing and business development were deployed. Review our business plan.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Zendesk

DECEMBER 8, 2021

Businesses need to gain a clear understanding of the type of digital interactions customers want instead of relying on intuition. Creating an excellent customer service experience means going beyond meeting the basic requirements. The power of customer service automation and AI. The importance of the human touch. Sitel Group ).

Artificial Intelligence 98

Artificial Intelligence Digitalization Communication Media 98

Arpedio

JANUARY 3, 2024

This post will provide an overview of both inbound and outbound sales strategies, comparing their tactics and effectiveness to help you make an informed decision. By creating valuable content that resonates with your target audience, you can naturally attract prospects to your website or social media channels.

Acquisition 52

Acquisition Sales Media Decision-making 52

MDI Training

SEPTEMBER 29, 2023

Read this interview to join us in broadening your digital horizons and gaining more insight into the complexities of AI transformation. I analyze their requirements and present customized solutions to meet their business needs. It learns from information, draws conclusions, and makes decisions, much like we humans do.

Artificial Intelligence 52

Artificial Intelligence Leadership Digital Transformation Digitalization 52

Hubspot Sales

NOVEMBER 28, 2023

In this article, we discuss how sales and marketing collaboration makes a difference and provide tips and tools for making this collaboration more efficient. Collaboration makes it possible for messaging to evolve based on real-time feedback. Table of Contents How can Sales and Marketing collaborate? Case studies.

Marketing 106

Marketing Sales Decision-making Prioritization 106

Zendesk

JUNE 29, 2022

Filling up faster than you can make outreach calls. This may feel like an issue unique to your company, but only 1 in 25 website visitors are ready to make a purchase. Converted is often assumed to mean a lead who has chosen to make a purchase and become a customer—but that’s not always the case. Alright, you’ve done it.

Media 98

Media Software Software Digitalization 98

Hubspot Sales

SEPTEMBER 19, 2023

If these tasks make you groan inside (or out loud), you aren’t alone. That doesn’t mean they’re ducking out of the office early — most re-invest that time into selling so they can meet or exceed their targets. How it works : AI tools draw from public information like social media accounts, databases like Crunchbase, and search engines.

Artificial Intelligence 110

Artificial Intelligence CRM Sales Meetings 110

Scovel

SEPTEMBER 22, 2021

Remember, complete data will make your pipeline profitable. Understanding their origin can help prepare for other meetings and interactions as well. What makes you interested in our brand? Who is the main decision-maker? You don’t want to waste your time with prospects who aren’t committed to making the deal.

Decision-making 59

Decision-making CRM B2B Digitalization 59

Scovel

SEPTEMBER 22, 2021

Remember, complete data will make your pipeline profitable. Understanding their origin can help prepare for other meetings and interactions as well. What makes you interested in our brand? Who is the main decision-maker? You don’t want to waste your time with prospects who aren’t committed to making the deal.

Decision-making 59

Decision-making CRM B2B Digitalization 59

Strategic Communications

DECEMBER 9, 2022

These media ads are the most visible and “in your face” marketing activities, so it’s not surprising that most of us think that these ads are marketing. Effective marketing is marketing that meets consumer needs. Direct Mail in the Digital Age. Marketing is often too narrowly defined. It isn’t sales.

Advertising 52

Advertising Marketing Shareholders Publishing 52

SalesPop

MAY 12, 2021

Apart from taking care of mundane tasks like call scheduling, meetings, identifying prospects, or creating emails, sales automation is helping in: Offering value to the customers. As automation successfully makes its way to the sales world, companies are unlocking new automation secrets to elevate their revenue and success.

Sales 98

Sales Media Artificial Intelligence Digitalization 98