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“LIQUIDITY,” ORGANIZATIONAL RESILIENCE AND YOU

Strategic Account Management Association

By Arun Sharma, Professor, Marketing, Miami Herbert Business School, University of Miami. It is typified by slow and deliberate decision making, a decision-making process that is rigorously codified and decision making authority that is rigidly prescribed. slow) in making decisions.

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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Today’s major purchasing decisions often involve cross-functional buying committees that include executives from the C-suite. Your prospect lacks budget authority.

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Book review – Managing Brands

Red Star Kim

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

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Find the right CRM Strategy for your Industry

Insightly

An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. Companies can use modern CRM systems to identify trends in customer behavior that could inform product development decisions or reveal opportunities for market expansion.

CRM 52
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Find the right CRM Strategy for your Industry

Insightly

An efficient e-marketing and customer relationship management strategy is practically a necessity for nearly any kind of modern business. Companies can use modern CRM systems to identify trends in customer behavior that could inform product development decisions or reveal opportunities for market expansion.

CRM 52
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Do account managers really know what it takes to run an effective client meeting?

Account Management Skills

You can tune in to this short episode here. Therefore being organised matters.

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Teams Win – That’s a Fact!

Revenue Storm

Your team, and the relationships you help to develop between key members of your team and their counterparts at the client (technical, finance, legal, HR, etc.), As we approach the end of the pursuit, we have succeeded in making it almost to the finishing line. And typically, two suppliers are left standing.