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KPI Management: Open Innovation KPIs

Flevy

Open Innovation Programs represent a paradigm shift in how organizations approach innovation, moving beyond the confines of internal R&D to leverage the collective creativity and expertise of external partners.

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KPI Management: Digital Transformation Strategy KPIs

Flevy

We’ve living in the Digital Age. Pretty much every organization is pursuing a Digital Transformation Strategy to some degree. Digital Transformation Strategy encompasses the integration of digital technology into all areas of an organization, fundamentally changing operations and business models.

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A Look at 5 Successful AI-Driven Marketing Campaigns

Strategic Communications

Artificial Intelligence (AI) is revolutionizing the marketing landscape, offering unparalleled opportunities for innovation, precision, and personalization. The campaign, known as Nutella Unica, demonstrated how AI can be used for innovative design in marketing campaigns in a unique way that engaged consumers and created buzz.

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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Culture of innovation. How innovative is your customer? First, to what extent does this customer deliver the profitability of a company. Revenue is a vanity number without profit. If you have unprofitable or marginal accounts then you either need to make them more profitable or let them walk away. Flavio Stiffan

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McKinsey’s Three Horizons of Growth

Flevy

McKinsey & Company partners published the Three Horizons (3H) of Growth framework in 2000. The model is useful in managing Innovation , evaluating the maturity and potential of innovation projects, and allocating resources accordingly. Averting common mistakes—e.g.,

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KPI Management: Intellectual Property (IP) Strategy KPIs

Flevy

Intellectual Property (IP) Strategy is a critical aspect of modern business management, pivotal for protecting and monetizing innovations. Relevance : Indicates the volume of potentially protectable innovations, reflecting the organization’s commitment to innovation and IP protection.

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Pitching, differentiation and competitor analysis

Red Star Kim

There are other ways to differentiate such as through innovation, relationship and service excellence, new product and service development and new delivery platforms. This information is used by the publishers to interview firms and clients for their views and obtain ratings. They offer clients who can provide references.