Red Star Kim

DECEMBER 7, 2023

Non-Verbal Communication (NVC) – the basics (Video) (kimtasso.com) Rapport and communication The bulk of the book is in chapters covering making a connection with a focus on rapport development. kimtasso.com) January 2014 The post Book review – Can we start again?

Emotional Intelligence 130

Emotional Intelligence Publishing Communication Negotiation 130

Red Star Kim

FEBRUARY 12, 2024

17% What is great writing (fundamentals) 33% Persuasive writing 17% Communications strategy 17% Writing for digital media 17% Writing tools (including AI) How good is your grammar and use of English? 50% Around 6 out of 10 33% 7 out of 10 17% 8 out of 10 Topic of most interest?

Media 130

Media Financial Services Advertising Decision-making 130

Red Star Kim

AUGUST 11, 2022

The ACMP recognises that it will continue to evolve with the realities of digital transformation, agile development, harnessing of data science, personalization and other disruptive forces. Assess communication needs, communication channels and ability to deliver key messages. Executive communication plan.

Management 130

Management Stakeholders Digital Transformation e-Learning 130

Red Star Kim

SEPTEMBER 26, 2022

Firms must ensure that internal communications and team cohesion are high on their agenda to ensure M&BD folk feel engaged. 11% supporting internal communications. 11% supporting internal communications. And where they want to spend more time in the future: 30% digital marketing, content marketing and social media.

Digitalization 147

Digitalization Media Marketing Communication 147

Red Star Kim

MARCH 1, 2024

This is challenging as everyone is time poor and most communications are digital. And we know that face-to-face communication is most effective in building relationships. Forge relationships Before we try to generate engagement and buy-in we need to forge relationships with fee-earners. Everyone is different.

Stakeholders 130

Stakeholders Decision-making Emotional Intelligence Communication 130

Red Star Kim

DECEMBER 19, 2023

The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). After the campaign, the evergreen content served as a valuable digital asset that continued to draw traffic to the site.

Media 130

Media Insurance Marketing Emotional Intelligence 130

Red Star Kim

MAY 9, 2023

I often wonder whether the conversation skills gap was caused by the imposed isolation during the Covid lockdowns or a by-product of the digitisation of communications. Whether it’s for confident or commercial conversations as part of the networking skills toolkit or part of a relationship building or sales conversations.

Emotional Intelligence 130

Emotional Intelligence e-Learning Communication Finance 130

Zendesk

JANUARY 31, 2021

As with all things digital, the pandemic simply accelerated the inevitable. Through trial by fire, agile companies discovered that messaging is more efficient, more scalable, and more customer-centric than any just about any other means of communication. It also showed us that messaging was made for customer service.

Digitalization 98

Digitalization Customer Experience Management Communication 98

Red Star Kim

OCTOBER 13, 2023

And that some content – e.g. digital skills – is best learned through video whereas “softer” skills through personal interactions. How to deliver M&BD training and promote learning effectiveness Our second interactive exercise considered how to promote learning and harness different training opportunities. What are soft skills?

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Red Star Kim

AUGUST 14, 2023

How can I improve my cross cultural communication (kimtasso.com) Curiosity Humans are curious. As well as those designed for the digital age such as RACE (Reach, Act, Convert, Engage). Search Engine Optimisation Writing for digital channels involves SEO to drive traffic to your web site. Research the relevant key words.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

OCTOBER 20, 2023

We are communicators. As a content writer, mastering the art of crafting effective headlines is paramount to achieving success in the digital landscape”. We scrimp on time and fail to convert words into feelings that drive action. How do we make our words stand out? To grab attention? To shine like a beacon from a morass of mediocrity.

Media 130

Media Communication Marketing Digitalization 130

Red Star Kim

FEBRUARY 15, 2024

It’s worth touching on some related skills : Facilitating Essentially, facilitation is about making communication, interaction, collaboration or learning easier. These changes are partly as a result of Covid and the move to remote working but also due to economic changes, digital transformation and emerging technologies.

Facilitation 130

Facilitation Decision-making Emotional Intelligence Acquisition 130

Pinnacle View

JULY 11, 2018

Rethinking Digital Marketing in 2018. In just the past few years, the expansion of digital marketing has created a massive shift in the way businesses interact with current and potential clients. Here are four of the ways businesses are rethinking digital advertising in 2018. Email Marketing. Quality over quantity.

Digitalization 52

Digitalization Marketing Advertising Media 52

Red Star Kim

JULY 11, 2022

Communication and education are required to manage expectations and promote enthusiasm and momentum. There are lots of articles on internal communications, buy-in and stakeholder engagement. For example: Internal communication – Why, how and what (kimtasso.com). Digital and content analytics. Prioritise action.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Peter Simoons

JUNE 4, 2023

I’ve been coaching and having conversations over Zoom since 2015. I remember that during those first few years of this transition to digital methods, people were hesitant to turn on their video and many preferred audio-only meetings. Since then, video calls seem to have become the norm for communication.

Communication 52

Communication Digitalization Meetings 52

Red Star Kim

SEPTEMBER 26, 2023

Naturally it is important that the leadership team communicates the rationale for the change. Build enthusiasm for a joint vision of the future Promote dialogue Too often change communications are one-way. Yet communication needs to be two-way. When prolonged, the effects are exhausting and we reach change fatigue quickly.

Management 113

Management Co-Creation Communication Leadership 113

Red Star Kim

SEPTEMBER 5, 2023

And guidance on making best use of digital training technologies. For any type of learning you connect neurons and change the way they communicate Brains consume about 30% of your body’s energy resources whilst being less than 20% of your body weight Dark chocolate can boost serotonin levels Your memory doesn’t get worse as you get older.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Red Star Kim

DECEMBER 5, 2023

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Red Star Kim

JANUARY 5, 2023

While there are many proven and successful digital marketing strategies and communications strategies when it comes to reaching clients directly – the strategies for forging and developing relationships with third party referrers and intermediaries can be more challenging. Engagement. Capture and tier current referrers.

Management 130

Management Media Key Account Management Communication 130

Zendesk

JUNE 17, 2021

Recognizing that access to information is crucial in times of crisis, the International Rescue Committee (IRC) and Mercy Corps launched Signpost at the height of the European refugee crisis in 2015. Instead, we meet them where they are, on the digital platforms they already use, to discuss, respond, and adapt.”

Decision-making 52

Decision-making Healthcare Digitalization Media 52

Strategic Communications

NOVEMBER 7, 2023

He gained popularity when one of his contouring videos went viral in 2015. About Us Strategic Communications, LLC, works with B2B clients to help them achieve their goals through effective content marketing and management with both internal and external audiences. appeared first on Strategic Communications.

Media 52

Media B2B Communication Publishing 52

Red Star Kim

JUNE 15, 2023

Sendoso and Reachdesk technology platforms to help provide offline care packages and gifts Smartology’s SmartMatch Saas platform for contextual advertising Third party data providers (see above) such as Demandbase, 6Sense and Terminus for overall campaign orchestration and analytics GoodData and Tableau to enhance account dashboards (Datorama for aggregation) (..)

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

DECEMBER 2, 2022

Minimise meetings – Find alternative ways to communicate and/or ensure meetings are kept short by producing papers in advance and showing what decisions are required in meetings. Help cross-pollinate ideas between teams with internal communication. Communicate aims and outcomes. spray and pray” communications).

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Zendesk

AUGUST 19, 2022

In 2015, the IRC and Mercy corps launched Signpost at the peak of the European refugee crisis with the mission to provide vital community-led information services from the frontlines of conflict zones for the aid sector. Here’s how you can submit a video message of welcome or send a digital note to people in Ukraine.

Digitalization 52

Digitalization Organization Communication Software 52

Zendesk

NOVEMBER 2, 2022

Customers want to reach you on the same apps they use to communicate with friends and family. Since launching in 2015, Zendesk customer Lemonade has disrupted the insurance industry with a focus on customer experience. So be where they are—on messaging apps like WhatsApp, live chat, phone, and email.

Insurance 52

Insurance Financial Services Customer Experience Digitalization 52

Zendesk

JANUARY 17, 2023

The newly merged physical and digital retail space needs to be different from past models. Building a consistent customer journey across every touchpoint, whether digital or physical, is key to creating a satisfying phygital experience in this newly blurred retail world.

Retail 52

Retail Customer Experience Media Digitalization 52

QYMATIX

NOVEMBER 1, 2022

As in the above definition of hyper-automation, you need digital tools. According to Gartner, B2B buyers spend only 17% of the buying process communicating with sales reps. Buyers communicating with sales have problems they could not solve digitally. Roland Berger (2015): Die digitale Zukunft des B2B-Vertriebs.

Artificial Intelligence 40

Artificial Intelligence Sales Management Management B2B 40

Zendesk

APRIL 2, 2021

But Gen Z members are the true digital natives, having grown up with smartphones in their hands. While older consumers tend to favor traditional channels such as phone and email, younger buyers are increasingly open to newer, digital alternatives. Younger generations are leading the adoption of digital channels.

Artificial Intelligence 98

Artificial Intelligence Digitalization Customer Experience Decision-making 98

Red Star Kim

FEBRUARY 6, 2023

Vuture – his first martech contribution in the digital marketing space – is a recognised and trusted system for many professional services firms. Data is the lifeblood of both traditional and digital marketing. Although HubSpot has suggested the figure is closer to 22% with data from 2013-14 Database Decay Simulation (hubspot.com) ).

Marketing 26

Marketing Artificial Intelligence CRM Digitalization 26

Insightly

MARCH 11, 2024

billion devices in 2015, nearly tripling to 42.62 One of the main purposes of connecting the physical and digital worlds is the exchange of information. This extends to email communications as well, and once set up, these require little to no effort on the part of employees. billion in 2022. billion by 2025.

CRM 52

CRM Artificial Intelligence Cybersecurity Internet 52

Insightly

MARCH 11, 2024

billion devices in 2015, nearly tripling to 42.62 One of the main purposes of connecting the physical and digital worlds is the exchange of information. This extends to email communications as well, and once set up, these require little to no effort on the part of employees. billion in 2022. billion by 2025.

CRM 52

CRM Artificial Intelligence Cybersecurity Internet 52

Zendesk

JULY 16, 2021

formerly known as Snapchat) is a camera company focused on improving the way people live and communicate. A Zendesk customer since 2015, Snap is well versed in rapid growth and success. Growing rapidly and avoiding customer churn during a global pandemic is an entirely different undertaking. Founded over 10 years ago, Snap Inc.

Management 52

Management Advertising Customer Experience Onboarding 52

Red Star Kim

APRIL 24, 2023

Earlier in April I ran a public MBL “Pick up the phone – Client service and sales opportunities for professionals in the digital age” online training workshop. Telephone Confidentiality Some forms of communication are known to be confidential – for example: email (assuming good cybersecurity) and WhatsApp (encryption).

Emotional Intelligence 26

Emotional Intelligence Financial Services Decision-making Digitalization 26

MDI Training

SEPTEMBER 28, 2021

The new buzzword “hybrid” will be with us for a long time to come , and in the coming years it will prepare us even more for the Digital Revolution that is already waiting for us around the corner. Exchange, communication and creative joint processes, of course with a focus on work, should be planned and designed together.

e-Learning 98

e-Learning Leadership Digitalization Decision-making 98

Cosawi

FEBRUARY 27, 2023

In part three, we end this trilogy by demystifying a topic whose importance is rapidly accelerating in today’s digital economy as a tool to differentiate your customer engagement and increase revenue generation: Account-Based Marketing (ABM). These communication opportunities are key to personalized, targeted connections.

Marketing 52

Marketing Suppliers Investors Account Planning 52

QYMATIX

APRIL 6, 2021

Digitalization in companies was also driven by the pandemic and the resulting situation in which many employees only worked from their home offices. For this reason, maintaining and safeguarding close communication with customers was essential. Quartal 2015 bis zum 3. Sales from anywhere. Forrester (German language).

B2B 40

B2B Sales Digitalization Software 40

ReviewTrackers

AUGUST 6, 2020

Hannah Ash, Marketing Communications Specialist, Graphical Networks : If you’re looking for free but robust, I recommend HubSpot’s inbound certification. Jessica Gagner, Communications & Events Strategy, BioConnect : HubSpot’s inbound certification is a great course. The Professional Academy: Digital Marketing.

Marketing 45

Marketing e-Learning Advertising Co-Creation 45