Red Star Kim

FEBRUARY 15, 2024

It’s worth touching on some related skills : Facilitating Essentially, facilitation is about making communication, interaction, collaboration or learning easier. ChMC-Award-Competency-Framework.pdf (managers.org.uk) How are facilitating and counselling connected to coaching, mentoring and consulting?

Facilitation 130

Facilitation Decision-making Emotional Intelligence Acquisition 130

Red Star Kim

FEBRUARY 22, 2024

Ask a series of focused, open-ended questions that encourage reflection (Clark & Egan, 2015). For notes on reflection: Marketing Continuing Professional Development (CPD) (kimtasso.com) You may or may not have a specific goal in mind when you ask questions. – Kim Tasso March 2010 How do you close a sale?

Negotiation 130

Negotiation Facilitation Emotional Intelligence Sales 130

Red Star Kim

FEBRUARY 12, 2024

17% What is great writing (fundamentals) 33% Persuasive writing 17% Communications strategy 17% Writing for digital media 17% Writing tools (including AI) How good is your grammar and use of English? 50% Around 6 out of 10 33% 7 out of 10 17% 8 out of 10 Topic of most interest? 33% Very good 67% Average What’s your usual writing process?

Media 130

Media Financial Services Advertising Decision-making 130

Red Star Kim

JANUARY 28, 2024

And this requires more than excellent internal communications Book review: Influential Internal Communication by Jenni Field (kimtasso.com). A key part of successful change management is engaging with employees Change management and Employee engagement (kimtasso.com).

Emotional Intelligence 130

Emotional Intelligence Leadership Management Facilitation 130

Red Star Kim

NOVEMBER 24, 2023

ESG targets and work is under-communicated and clients will be increasingly interested in purpose versus profit”. Sam Round of Hazlewoods Accountants reflected “Discussion revealed that clients are most concerned with the wellbeing of people and their social contribution.

Digitalization 130

Digitalization Leadership Marketing Brainstorming 130

Holden Advisors

SEPTEMBER 21, 2021

Make your buyer a champion by ensuring they communicate the financial improvement to their leaders. References: 1 Kahneman and Tversky, 1979 2 Forrester Research, Myth-busting insight, 5/25/2015 3 Alison Wood Brooks and Leslie K. Together, these attributes drive profitable growth for both your salesforce and your customers.

Decision-making 435

Decision-making B2B Profitability Account Management 435

Red Star Kim

MARCH 24, 2023

Many reported that their M&BD team spanned numerous specialist teams including: marketing communications, digital marketing, events and design. Only 13% felt Covid/WFH didn’t change their role.

Marketing 130

Marketing Digitalization Communication Media 130

Red Star Kim

MARCH 1, 2024

This is challenging as everyone is time poor and most communications are digital. And we know that face-to-face communication is most effective in building relationships. Forge relationships Before we try to generate engagement and buy-in we need to forge relationships with fee-earners. Everyone is different.

Stakeholders 130

Stakeholders Decision-making Emotional Intelligence Communication 130

Red Star Kim

OCTOBER 20, 2023

We are communicators. We scrimp on time and fail to convert words into feelings that drive action. How do we make our words stand out? To grab attention? To shine like a beacon from a morass of mediocrity. We craft the message. We are writers. We are cheerleaders for our clients. We are translators of information into insights.

Media 130

Media Communication Marketing Digitalization 130

Red Star Kim

AUGUST 29, 2023

Change management) appeared first on Kim Tasso.

Management 130

Management Marketing Decision-making Government 130

Red Star Kim

OCTOBER 10, 2023

Tailor employee development programmes Sydney Finkelstein in March 2015 wrote Why a One-Size-Fits-All Approach to Employee Development Doesn’t Work (hbr.org) “Exceptional bosses don’t leave it to HR to create career progression programs for their team members.

Artificial Intelligence 130

Artificial Intelligence Emotional Intelligence Decision-making Digitalization 130

Red Star Kim

AUGUST 14, 2023

How can I improve my cross cultural communication (kimtasso.com) Curiosity Humans are curious. Stories were the original form of communication – before writing existed. Cultural differences Many of us write for people from different countries. We must adapt for cultural differences which may impact the tone and formality.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

SEPTEMBER 26, 2023

I presented a methodology to design marketing and BD team structures in November 2015. Process integration – Some firms separate out marketing, communications and sales functions – usually the larger firms where more specialisation is required. Other firms will have these roles integrated.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

SEPTEMBER 26, 2022

Firms must ensure that internal communications and team cohesion are high on their agenda to ensure M&BD folk feel engaged. 11% supporting internal communications. practical and professional skills for marketing assistants (kimtasso.com) checklist of 25 actions November 2015. And have the support they need to make an impact.

Digitalization 147

Digitalization Media Marketing Communication 147

Red Star Kim

SEPTEMBER 26, 2023

Naturally it is important that the leadership team communicates the rationale for the change. Build enthusiasm for a joint vision of the future Promote dialogue Too often change communications are one-way. Yet communication needs to be two-way. When prolonged, the effects are exhausting and we reach change fatigue quickly.

Management 113

Management Co-Creation Communication Leadership 113

Red Star Kim

JULY 7, 2023

Sometimes a simple shift in how we think (as we do when we reframe Two big guns of communication – face time and reframing (kimtasso.com) ) leads to changes in our behaviour, which in turn elicits different emotions, reactions and behaviours in others. But it helps to consider how you have reacted to change situations in the past.

Management 130

Management Emotional Intelligence e-Learning Leadership 130

Red Star Kim

JANUARY 5, 2023

While there are many proven and successful digital marketing strategies and communications strategies when it comes to reaching clients directly – the strategies for forging and developing relationships with third party referrers and intermediaries can be more challenging. Communicate more internally about our engagement with referrers.

Management 130

Management Media Key Account Management Communication 130

Peter Simoons

JUNE 4, 2023

I’ve been coaching and having conversations over Zoom since 2015. Since then, video calls seem to have become the norm for communication. Video adds the dimension of seeing some of the body language of my conversation partner, and this has its benefits too, as not all of the communication is verbal To video or not to video?

Communication 52

Communication Digitalization Meetings 52

Hubspot Sales

SEPTEMBER 14, 2023

Coaching Benefits Key Differences Between Sales Coaching and Feedback Feedback serves as a tool for communication and development, and it comes with many benefits. Editor's note: This article was originally published in January 2015 and has since been updated for comprehensiveness. What is feedback? Feedback Benefits What is coaching?

Procurement 108

Procurement Sales Construction Negotiation 108

Red Star Kim

DECEMBER 5, 2023

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Red Star Kim

JULY 11, 2022

Communication and education are required to manage expectations and promote enthusiasm and momentum. There are lots of articles on internal communications, buy-in and stakeholder engagement. For example: Internal communication – Why, how and what (kimtasso.com). Prioritise action. Prepare integrated campaigns.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

OCTOBER 3, 2022

This was seen as a powerful way to communicate a firm’s personality and values. Non-Verbal Communication (NVC): When discussing the importance of how you say things compared to what you say, we talked about the work on “Honest Signals” by Alex “Sandy” Pentland at MIT. strategic tendering (kimtasso.com) May 2017.

Decision-making 130

Decision-making Communication Meetings Marketing 130

Red Star Kim

FEBRUARY 21, 2024

Two big guns of communication – face-time and reframing (kimtasso.com) Redefining and reframing a problem is often a step in problem-solving methods. Labelling theory suggests that if we label someone or something, we are more likely to pay attention to those behaviours that support our label.

Negotiation 130

Negotiation Value Proposition Emotional Intelligence Decision-making 130

Peter Simoons

FEBRUARY 12, 2023

This alliance was formed in 2015 “ with the aim of ensuring competitive and cost-efficient operations on the Asia-Europe, Transatlantic and Transpacific trades ”. Recently, two large alliances announced their respective exit and transformation.

Communication 52

Communication Marketing 52

Red Star Kim

DECEMBER 2, 2022

Minimise meetings – Find alternative ways to communicate and/or ensure meetings are kept short by producing papers in advance and showing what decisions are required in meetings. Help cross-pollinate ideas between teams with internal communication. Communicate aims and outcomes. spray and pray” communications).

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Red Star Kim

JUNE 15, 2023

Selling Basics – Detectives and DMUs (Video) and recommended books (kimtasso.com) 0% 0% 25% 0% 33% 33% 8% 0% 0% 0% Which of the following do you use to support implementation (multiple choice) 80% M&BD as part of the key client teams 70% Dedicated KAM/ABM meetings 60% Regular internal communications 50% Fee-earner skills training 50% KAM/ABM information (..)

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

SEPTEMBER 8, 2023

We communicate differently with procurement professionals than other decision-makers and users of professional services. Former partner of Eversheds law firm, Kevin Doolan wrote “Mastering services pricing” in 2015. Often, pricing becomes the focus of these negotiations. It’s not specific to professional services though.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Strategic Communications

NOVEMBER 7, 2023

He gained popularity when one of his contouring videos went viral in 2015. About Us Strategic Communications, LLC, works with B2B clients to help them achieve their goals through effective content marketing and management with both internal and external audiences. appeared first on Strategic Communications.

Media 52

Media B2B Communication Publishing 52

Hubspot Sales

NOVEMBER 15, 2019

You might know that you need to write a pre-meeting email, and you might even know some of the basics of pre-meeting email content, but actually crafting such an important piece of communication doesn’t always come easily. Communication and relationship is what sales is all about, but you can't do either if you never meet.

Meetings 110

Meetings Logistics CRM Publishing 110

Red Star Kim

OCTOBER 13, 2023

Particularly to equip M&BD teams with the skills needed to add strategic value : Strong technical capabilities Ability to develop strong relationships with key stakeholders Detailed knowledge of the business Advanced communication skills Inquisitive and commercial mindset Ability to influence Emotional intelligence Strategic and lateral thinker (..)

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Red Star Kim

DECEMBER 19, 2023

The campaign was part of an exciting project 7BR announced in 2022.

Media 130

Media Insurance Marketing Emotional Intelligence 130

Zendesk

JUNE 17, 2021

Recognizing that access to information is crucial in times of crisis, the International Rescue Committee (IRC) and Mercy Corps launched Signpost at the height of the European refugee crisis in 2015. Photo credit: Signpost/International Rescue Committee.

Decision-making 52

Decision-making Healthcare Digitalization Media 52

Hubspot Sales

DECEMBER 16, 2020

AllHere Education founder Joanna Smith — a former district attorney and family engagement coordinator — witnessed the struggles, burdens, and lapses in communication that complicated the work and effectiveness of attendance and truancy professionals. Image Source: CIO Review. That's where Joanna Smith came in.

Innovation 140

Innovation eCommerce Software Software 140

Zendesk

NOVEMBER 2, 2022

Customers want to reach you on the same apps they use to communicate with friends and family. Since launching in 2015, Zendesk customer Lemonade has disrupted the insurance industry with a focus on customer experience. So be where they are—on messaging apps like WhatsApp, live chat, phone, and email.

Insurance 52

Insurance Financial Services Customer Experience Digitalization 52

Red Star Kim

SEPTEMBER 5, 2023

For any type of learning you connect neurons and change the way they communicate Brains consume about 30% of your body’s energy resources whilst being less than 20% of your body weight Dark chocolate can boost serotonin levels Your memory doesn’t get worse as you get older.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

KAMCast

NOVEMBER 19, 2020

In this episode we asked Ed to give us his killer question which was: What are you doing to bring your communication with video up to the same standard as everything else in your branding and the way you communicate? He co-founded Business Film Booth with his business partner Dave Foulkes in 2015.

Co-Creation 52

Co-Creation Key Account Management Internet Media 52

Hubspot Sales

JANUARY 26, 2022

Talking to strangers every day will help you improve your communication and problem-solving skills. You can use your communication skills to go into customer service, or your product knowledge to go into marketing. Editor's note: This post was originally published in October 2015 and has been updated for comprehensiveness.

Interpersonal Skills 102

Interpersonal Skills Sales Value Proposition Publishing 102