article thumbnail

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Innovate – Be more innovative in M&BD. There was sometimes a lack of appetite for trying new approaches by fee-earners who might be risk averse or resistant to trying out innovative initiatives. Initiatives.

article thumbnail

What Does Digital Transformation REALLY Mean for the Channel?

PartnerTap

Digital transformation is not a product or a solution. It’s a continuous process involving new technologies and ways of working to compete successfully through continued innovation.” -Red Digital transformation is really about fostering a culture within your company that adapts to the changing digitized landscape.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

16 Top Sales Conferences You Should Attend in 2017 & 2018

Hubspot Sales

So we’ve compiled a list (in chronological order) of the top sales conferences you should attend in 2017 and 2018. Digital Sales Engine. AA-ISP Digital Sales World 2018. 2) Digital Sales Engine. Digital Sales Engine is focused on helping sales teams build effective technology stacks to improve business performance.

article thumbnail

Bad News—Your Expensive Marketing Tech Stack Doesn’t Mean You’re a Digital Innovator

SBI Growth

Too often marketing leaders focus their digital initiatives on one thing: lead generation. So, if you’re like most CMOs, you’re investing a lot of time and energy into your website, marketing automation platform and maybe some tools to provide enhanced.

article thumbnail

B2B Digital Transformation in Sales: Facts & Trends

QYMATIX

Facts and trends about the B2B digital transformation. B2B selling has always been a reasonably innovative arena , however. I want to know more about the digital transformation in B2B sales. Digital Transformation For B2B Sales: Facts & Trends – Summary. The B2B Innovation race has already begun.

article thumbnail

8 Key Account Management Skills in Demand Right Now

Account Manager Tips

All this talk about the digital economy. In a 2018 study by Accenture : 80% of companies are concerned with disruption from competitors and new digital-savvy entrants. Most noteworthy from this study is that hiring innovative talent is the top priority for companies. Key account management is a profession in demand.

article thumbnail

Insights into the needs of the latest generation of M&BD Assistants

Red Star Kim

And where they want to spend more time in the future: 30% digital marketing, content marketing and social media. In the past, many assistants had found limitations in their CRM systems and client data – making digital marketing and relationship management difficult – but this is no longer an issue for many. 11% research.