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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Innovate – Be more innovative in M&BD. There was sometimes a lack of appetite for trying new approaches by fee-earners who might be risk averse or resistant to trying out innovative initiatives.

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Ignite 2018: Registration for the Premier Conference for Innovation Leaders is Open

Planview

We’re thrilled to share that Ignite 2018, Spigit’s annual conference for the brightest minds in innovation, will be returning to the historic Bently Reserve in downtown San Francisco on May 1st and 2nd – register now to take advantage of early-bird pricing. Why should you attend Ignite 2018? So, what’s in it for you?

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3 Reasons to Attend Elevate 2018: Innovation in Action

Miller Heiman Group

Join Miller Heiman Group at the Elevate 2018: Innovation in Action conference from April 16-17 in Scottsdale, Arizona, where we’ll discuss the major industry disruptions that will determine who sinks and who swims in the years ahead. Register now to attend Elevate 2018: Innovation in Action. Still not convinced?

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Spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum

Red Star Kim

He introduced the sector’s first management excellence awards (securing the FT and Harvard as knowledge partners) whilst spearheading the innovative “unsung heroes” campaign for business support professionals.

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Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

But there are different proficiency levels The McKinsey Modern Marketing model (2020) which splits capabilities from enablers I like the inclusion of neuroscience, predictive, innovation and adaptability skills in the 2018 advanced marketing management model of Dimitriadis, Dimitriadis and Ney Ever changing digital marketing skills frameworks – see, (..)

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The Top 4 Sales Enablement Predictions for 2018

Hubspot Sales

2018 Sales Enablement Trends. With every New Year comes the time for predictions, and if you’re wondering what 2018 has in store for your sales team, look no further. With every New Year comes the time for predictions, and if you’re wondering what 2018 has in store for your sales team, look no further. You’re Already Behind.

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Book review: The Strategy Book by Max McKeown

Red Star Kim

Book review: The Strategy Book by Max McKeown Author and book overview of The Strategy Book Author Max McKeown, with both an MBA and PhD from Warwick Business School, is a strategy and innovation coach for leading companies. Unusually, he has accolades for both customer service and human resources. A strategist cannot get lost in the detail”.