Strategic Communications

JANUARY 19, 2021

In the modern retail landscape, digital is no longer a threat to the in-store shopping experience. This is a strategy used by 82 percent of consumers, according to Retail Customer Experience. It’s crucial to have some sort of digital presence available that communicates offers to potential customers.

Digitalization 52

Digitalization Retail Media e-Learning 52

Strategic Communications

SEPTEMBER 27, 2023

This is true, she adds, for both business-to-consumer (B2C) and business-to-business (B2B) companies. People are people, after all, and it’s people who make buying decisions in both the B2C and B2B markets. That can make things very challenging for marketers. The language used has changed, though.

Banking 52

Banking B2C Decision-making B2B 52

SmartKarrot

JULY 21, 2020

There are basically two categories in which your business would fit – B2B and B2C. While in the B2C category, you would want to target your product to direct consumers. In both the categories you need to ensure that you retain your customers. Main differences between B2B and B2C. Size of the customer base.

B2C 10

B2C B2B Customer Success Onboarding 10

KAMCast

JANUARY 21, 2021

IN THIS EPISODE: How many of your Key Account contacts have a story to tell about their (customer) experience of you? I am rather referring to the kind of story that arises only from a truly REMARKABLE customer experience. If you haven’t heard Jay Baer speak yet, you are in for a treat. Pause on that for a second.

Customer Experience 52

Customer Experience Internet Advertising Stakeholders 52

PandaDoc

JUNE 23, 2021

Thanks to the digitalization of the marketplace, online and ecommerce businesses can now reach more clients than ever. Thankfully, we have compiled some basic ideas that will help businesses like yours make the right choice (or no choice at all, but more on that later). Understanding ICPs. Understanding buyer personas.

B2C 94

B2C B2B eCommerce Software 94

Apptivo

OCTOBER 3, 2022

Who is a buyer and who is a customer? And, when and how does a buyer become a customer? The difference is, with the first sale, the business has got a buyer, and when the business makes the buyer come back and buy more, they have got themselves a customer. Strategies: 1.Awareness Strategies: 1.Engagement

Marketing 98

Marketing Value Proposition CRM Publishing 98

QYMATIX

MAY 16, 2023

The rise of E-commerce in B2C is mind-blowing. Similarly, a Bitkom study from 2020 also showed that 56% of the companies surveyed were able to expand their customer base due to digitalisation, with 41% reporting an increase in sales. Digital-first – customer second? Take Germany. B2B e-commerce is no exception.

Artificial Intelligence 40

Artificial Intelligence B2B e-Learning Manufacturing 40

SmartKarrot

JUNE 29, 2022

Enterprise customer experience is not just another buzzword. It represents a crucial customer journey for enterprises, now more than ever. What is Enterprise Customer Experience? Typically, enterprise software is used in B2B environments where multiple decision-makers have a hand in choosing and using it.

Customer Experience 11

Customer Experience Media Prioritization B2C 11

Cosawi

FEBRUARY 29, 2020

So what do the best marketing organizations do differently to create distinctive business value in today’s digital economy? Customers no longer choose an offering because everyone “has one.” This has been true for a while now in B2C – we can custom-build our car online, choose every specification on our laptop, etc. –

Marketing 52

Marketing B2C Global Accounts Innovation 52

Planview

OCTOBER 12, 2016

Idea software is used to address many modern business challenges, for all types of organizations — including B2B and B2C companies, from brand new startups to established enterprises. Improve the customer experience. Idea Software Solutions Make Employee Engagement Easy. Streamline processes. Recognition.

Software 73

Software Software Idea Management Artificial Intelligence 73

PandaDoc

MAY 15, 2024

Key takeaways: Lead nurturing boosts your conversion rate and builds lasting customer loyalty. The right lead nurturing software, platforms, and tools can make the job easier and more effective. Lead nurturing is guiding a lead (aka a potential customer) through your sales process to conversion and beyond. Pushy sales tactics.

Media 52

Media Decision-making Software Software 52

QYMATIX

MAY 11, 2021

Make the first steps to becoming a leader in the German market. While new trends in B2B move slower than in B2C, one can still find the same “catching-from-behind” dynamic. In particular, I make a case for the future of B2B industrial distribution. and invest heavily and targeted in your digital capabilities.

B2B 40

B2B Supply Chain Telecommunications e-Learning 40

SmartKarrot

FEBRUARY 16, 2022

Not just brand loyalty, CX is a key factor when making purchase decisions, customer retention, and even word-of-mouth advertising. Considering this importance, we have brought a list of 75 customer experience statistics to you. These will help you efficiently create an excellent experience for your customers.

Customer Experience 10

Customer Experience CXM B2B Artificial Intelligence 10

Planview

JULY 12, 2018

Idea software is used to address many modern business challenges, for all types of organizations — including B2B and B2C companies, from brand new startups to established enterprises. Improve the customer experience. Idea Software Solutions Make Employee Engagement Easy. Streamline processes. Recognition.

Software 45

Software Software Idea Management Artificial Intelligence 45

Planview

NOVEMBER 17, 2015

Idea software is used to address many modern business challenges, for all types of organizations — including B2B and B2C companies, from brand new startups to established enterprises. Improve the customer experience. Idea Software Solutions Make Employee Engagement Easy. Streamline processes. Recognition.

Software 69

Software Software Idea Management Artificial Intelligence 69

SmartKarrot

AUGUST 10, 2020

With the advent of digitalization and cut-throat competitions redefining the business landscape across industries, customers have more options to pick from. This puts substantial pressure on businesses to deliver higher-quality products and services, and also a better customer experience.

Customer Experience 19

Customer Experience Customer Success Media B2C 19

Apptivo

APRIL 6, 2022

Email marketing is a powerful tool that is heading the marketing game of many B2B and B2C business models. Simply put, Email marketing is a digital marketing method of communicating with the target audience via electronic mail (email). This positive reinforcement would probably influence their purchase decision. Conclusion.

Marketing 52

Marketing Advertising Communication Digitalization 52

SmartKarrot

JUNE 29, 2020

B2B target audience is way lesser in numbers than B2C audience. In B2C marketing, you need to address a vast majority of the crowd. Since your target customer segment is way smaller than B2C, you need to design a specialized marketing strategy for them. Digital marketing’s outreach on unknown field. Measurable ROI.

Customer Success 10

Customer Success Marketing B2C B2B 10

Zendesk

JULY 26, 2022

As technology rapidly changes and expands, keeping up with the best business practices in the digital world can feel overwhelming. More and more, however, the digital world is influencing consumer purchases. If you want to win the sales game, you need a keen understanding of the digital marketplace—and fast. Targeted ads.

Digitalization 52

Digitalization Sales Media B2C 52

Zendesk

MAY 25, 2022

It’s a balancing act to promote your products or services while also creating a customer experience that isn’t uncomfortable or overwhelming. And the more your suggestions prove correct, the more you will foster customer loyalty. When it comes to suggestive selling, each customer interaction should be tailored to the individual.

B2C 52

B2C Sales B2B Decision-making 52

Showpad

JUNE 14, 2021

With a restarting economy, many B2B go-to-market teams are at risk of being left behind as competitors lean in strongly to digitally transformative selling and buying strategies. 70% of B2B decision-makers say they are open to making new purchases over $50,000 in a fully self-serve or remote fashion, and 27% would spend more than $500,000.*.

Meetings 59

Meetings B2C Stakeholders B2B 59

SuperOffice

JULY 5, 2022

B2B buyers are: Thorough (67% of the buyer’s journey is now done digitally). It happens in three stages: Speak with existing customers. If you have paying customers, speak with them. Find out how they use your product and services and what you can do to make their workday better. The B2B buyer has changed.

B2B 129

B2B Marketing Acquisition Media 129

Hubspot Sales

AUGUST 21, 2023

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. When preparing your product for market, you must always consider your customer. These people make up what is called the "buying center."

Marketing 98

Marketing Brainstorming Decision-making Advertising 98

Hubspot Sales

JULY 18, 2023

Most people are planning at least one trip in the next six months while businesses are going back to organizing live events, and digital nomads keep traveling the world. The goal is to build relationships with decision-makers and turn their businesses into steady streams of income. Seek feedback from guests. Be active on social media.

Sales 70

Sales Media Profitability Decision-making 70

PandaDoc

APRIL 28, 2023

This makes it hard for companies to differentiate themselves on all fronts but one: The relationships they build with their customers. That makes it easier for your business to streamline processes that need an input from your CRM and functionality you can only get from PandaDoc. Take PandaDoc, for example.

CRM 52

CRM Onboarding Software Software 52

Apptivo

JUNE 27, 2022

With health care CRM, you can discover trends among patients: The medical institutions make informed decisions based on the data. The main reason beneath the implementation of healthcare CRM is to improve the customer experience as a whole. The covid outbreak has caused a major shift in the digital environment.

CRM 52

CRM Healthcare B2C Suppliers 52

PandaDoc

MARCH 7, 2023

Don’t worry if this means a larger percentage of customers don’t make it past this point. Improved customer experience Whether B2C or B2B, different customers will have different needs and expectations. A sales process flowchart enables you to cater every step to each individual customer or client.

Profitability 52

Profitability Sales Software Software 52

SBI

SEPTEMBER 13, 2018

The state of the B2B buying experience is rife with dissatisfaction over seller’s engagement strategies. Indeed, when making business-to-business purchases for work, buyers are increasingly frustrated by the level of service they encounter. The Value of Blending Digital & Human Channels. But there’s an important distinction.

B2B 50

B2B B2C Digitalization Decision-making 50

Zendesk

JUNE 28, 2022

Companies willing to invest in sales training are 57 percent more effective than rival companies that make no such investments. Companies willing to invest in sales training are 57% more effective than rival companies that make no such investments. MEDDIC Academy aims to make enterprise sales easy. Enterprise sales training.

Sales Training 52

Sales Training B2B Sales Profitability 52

ACT

APRIL 11, 2023

Seventy percent of B2C marketers report the same. Next, distribute your content using various digital marketing techniques, including social media marketing , online influencers , and emails. It’s crucial, considering that 62 percent of consumers say a brand will lose their loyalty if it delivers an impersonal experience.

Marketing 52

Marketing Small Business Supply Chain Publishing 52

Hubspot Sales

NOVEMBER 7, 2023

By organizing all lead and customer information in one place and automating data entry, CRM software makes it easy to run the sales process smoothly. 5 Benefits of CRMs Customer data management. Customer segmentation. Accurate sales forecasting. Stop relying on complicated formulas or back-of-the-napkin math.

CRM 107

CRM Software Software Energy and Utilities 107

SBI

NOVEMBER 7, 2019

By combining Seismic’s industry leading sales enablement and asset management functionality with Percolate’s content orchestration and campaign planning tools, marketers will have comprehensive control and agility to efficiently align the most compelling and personalized content wherever and whenever the customer interacts with their brand.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20