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Best Practices in Repurposing Content

Strategic Communications

It can be extremely expensive to feed the constant demand for content from a wide range of audiences. The costs of content creation can be positively affected, though, if companies work strategically to repurpose content in various ways. ciency-oriented content creator or team should be “Create once, use many times.”

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The Marketing Content Continuum

Strategic Communications

Content marketing remains a high priority for organizations of all kinds today as they struggle to stay relevant to customers while keeping ahead of the constantly changing algorithms of search engines like Google. Effective repurposing involves reimaging, revising, and republishing existing content in other forms or for other audiences.

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Content Hacks for Companies on a Tight Budget

Strategic Communications

Content, as part of a successful marketing endeavor, is a big deal these days and I suspect (and hope) it will continue to be. Content–from social media posts, to blog posts, website content, case studies, white papers, ebooks, etc., Quality Content Remains in Demand. Multi- and Repurpose Your Content.

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How marketers can work more effectively with sales

Insightly

It may take some time and testing to figure out the best lead qualification model, but as long as sales and marketing are working in tandem with each other, they’ll be able to find what works best faster. . Marketers have content, programs, designs, and events that can be repurposed into sales collateral.

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How marketers can work more effectively with sales

Insightly

It may take some time and testing to figure out the best lead qualification model, but as long as sales and marketing are working in tandem with each other, they’ll be able to find what works best faster. . Marketers have content, programs, designs, and events that can be repurposed into sales collateral.

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How Marketers Are Using Video in 2021

Strategic Communications

And, with the proliferation of do-it-yourself (DIY) video options, the demand for professionally produced, high-production-value video content no longer looms as the must-do priority it used to be. Marketers are becoming increasingly creative in terms of how they intend to use video as part of their overall content strategy moving forward.

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Release time to become a more proactive Marketing and Business Development Executive (November 2022)

Red Star Kim

People who are always stressed are unlikely to be able to do their best work and may suffer from burn out, anxiety and depression. Repurpose – Consider all the ways in which great content can be repurposed rather than sourcing new content every time. What stops us being proactive? Monitor the external environment.

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