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The Evolution of Customer Data Platforms: Data Pipelines

Customer Think

Customer Data Platforms: The Evolution I recently wrote an article on Customer Data Platforms (CDPs) which summarized the capabilities, solutions and the realities of building or implementing a CDP.

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Demystifying the Customer Data Platform

Customer Think

Customer Data Platform: The Definition The term Customer Data Platform (CDP) started to gain strength in the mid-2010’s. The results of the treatments and […]

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How Implementing a Customer Data Platform for Your Business to grow exponentially?

Apptivo

what is customer data platform? Challеngеs to Watch Out while implementing CDP Today, wе’rе diving into a gamе-changing topic that can propеl your businеss to nеw hеights: “Thе implеmеntation of a Customеr Data Platform (CDP). That’s whеrе a Customеr Data Platform comеs in.

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What is a customer data platform for eCommerce

Customer Think

Where this software fits in your business and technology landscape and two valuable use cases to get you started The Customer Data Platform (CDP) has been implemented by leading e-commerce companies to power their customer experiences and make personalized offers that drive profits. Here is how to do it too.

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How to keep fueling eCommerce marketing growth with a customer data platform

Customer Think

Three marketing use cases that utilize a customer data platform to fuel growth The customer data platform (CDP) is a newer technology that has the potential to transform marketing. CDPs have gained adoption as a tool for marketers, but the ability to get value has still proven difficult.

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What is a customer data platform and why it is good news for retail marketers

Customer Think

In the age of big data, it’s more important than ever for businesses to have a way to collect, manage, and analyze customer data. That’s where customer data platforms come in.

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What does a customer data platform do for eCommerce sales?

Customer Think

Find out why and how you should use a customer data platform to fuel your e-commerce growth. If you run an eCommerce store, you know customer data is essential to your success. What do you do with all that data? A customer data platform (CDP) can help you manage and use all your customer data […].